Apple iPhone and Android phone have a very obvious difference, iPhone usually uses a simple and attractive design, each generation of products in the design has a continuation, while the Android phone basically has no rules to follow, Android is the era of followers, and Apple chooses a down-to-earth road.
In addition, the iOS system running on the iPhone is also Apple's unique system, and the Android phone is generally the Google Android system for in-depth development, the bottom layer of Android has not changed, the biggest change can be understood as changing the skin, basically is to design a new UI.
Then in terms of products, as mentioned earlier, the previous generations of iPhones have a heritage, the design style has continued, and Apple only launches a few models every year, and there are no more, while Android manufacturers are basically machine sea tactics, and more than a dozen models are released a year.
In this context, the sales of Android manufacturers are superimposed on models, and it is more difficult to make a phenomenon-level explosion, compared with Apple, which can easily make explosive models, and a data released by a third-party agency also reflects this well.
According to Counterpoint's list of the 10 best-selling smartphones of 2021, seven models on the list are iPhones, and Apple is in the top five.
Specifically, the best-selling model in 2021 is the iPhone 12, which has a market share of 2.9%, considering that global smartphone shipments will be 1.34 billion units in 2021, which means that the iPhone 12 alone has sold nearly 39 million units.
It is followed by the iPhone 12 Pro Max, iPhone 13, iPhone 12 Pro and iPhone 11, with the first five phones collectively accounting for more than 11% of the market share.
Of course, the most eye-catching of these is the iPhone 13, because the phone was released in September last year, and the real mass sales began in October, followed by several consecutive months of continuous sales, and became the best-selling model in the fourth quarter of 2021.
In just three months, the iPhone 13 has become a super hit with a share of 2.1%, with total sales of more than 28 million units, which is indeed worth learning from Android manufacturers.
In addition to the above-mentioned top five Apple mobile phones, there are also iPhone SE and iPhone 13 Pro Max ranked eighth and ninth, with a share of 1.6% and 1.3% respectively.
Apple a manufacturer won seven places in the best-selling model list, truly achieved the king, as for the other three Android phones, Samsung has a Galaxy A12 ranked sixth, the share of 2%, and two are domestic manufacturers Xiaomi's Redmi mobile phones.
The two domestic mobile phones on the list are Redmi 9A and Redmi 9, the former ranking seventh with a share of 1.9%, and the latter ranking tenth with a share of 1.1%.
It is reported that Xiaomi's Redmi 9A and Redmi 9 have performed very well in various regions, with China, India and the Asia-Pacific region being the main markets, and the two mobile phones account for 22% of Xiaomi's total mobile phone sales.
Xiaomi's two mobile phones are entry models within a thousand yuan, the price is too low means that the profit margin is very limited, which is actually the biggest shortcoming of domestic mobile phone manufacturers, these manufacturers do not have the ability to obtain high revenue and high profits like Apple.
Counterpoint's previous research report showed that the global smartphone market revenue in 2021 was $448 billion, Apple alone accounted for about 44% of the share, and the total revenue of the iPhone was $196 billion.
In contrast, the top three domestic Android manufacturers, OPPO, Xiaomi and Vivo's smartphone business revenue is 37 billion US dollars, 36 billion US dollars and 34 billion US dollars respectively, and the revenue capacity has a significant gap compared with Apple.
Therefore, for domestic Android manufacturers, how to make further breakthroughs in the high-end market is the most important thing at present. So do you think that domestic Android manufacturers have the opportunity to make some achievements in the high-end market, welcome to comment, like, share, talk about your views.