Entering March, some car companies began to publish sales data. Among them, including BYD. According to the official information, it sold a total of 90,268 new cars in February, achieving a year-on-year increase of 336.2%, and the momentum is very strong. Sales express report shows that a total of 87,473 new energy vehicles were sold last month. In terms of proportions, it is already quite high. So, what are the results of its models?
The off-season is not weak, and the flagship model shows a hot selling situation
In the past, when it comes to BYD, consumers always feel that the brand's grade is not high enough, but now, with the hot sales of high-end models, this inherent impression is gradually being broken. Official data show that the flagship sedan, BYD Han, sold 9,290 units in February, although it did not continue to exceed 10,000 sales performance, but combined with the factors of the Spring Festival holiday in February, this market performance is still worthy of recognition.
The reason for the excellent market performance is that BYD Han offers a wide range of powertrains, including pure electric and plug-in hybrids. Among them, the power of Han EV high-end models is extremely fast, equipped with dual motors and four-wheel drive, and the maximum power is as high as 494 horsepower, even in the face of Tesla, which is known for its performance, it is not too much to let go.
Many consumers still have mileage anxiety when purchasing new energy vehicles. The BYD Han plug-in hybrid is a more suitable choice, when there are charging conditions, it is possible to achieve pure electric commuting, and when ready to go out, you can use the oil-electric hybrid mode. Equipped with a 2.0T engine, the maximum power is 192 horsepower, and the power performance is also quite sufficient.
BYD's flagship in the SUV product line is Tang, and the sales report shows that the Tang family sold 10,426 vehicles in February. The market performance of breaking through 10,000 can be described as quite eye-catching. Like Han, Tang also has a wealth of motivational options. The reason why sales in February will be slightly better than BYD Han is related to the preference of Chinese consumers for SUVs.
Supply outstrips demand, with BYD Qin and Song selling more than 24,000 in February
When it comes to the most popular new car in 2021, I believe many people will feel that it is BYD Qin PLUS. According to the sales report, the Qin family sold 24,503 vehicles in February, which is enough to prove its strength in the off-season.
In terms of pure electricity, Qin PLUS EV increased by 16.6% month-on-month in February, maintaining an upward trend. The reason why it can sell well is inseparable from the excellent product strength of Qin PLUS EV. The electric motor equipped with the high-end model has a maximum power of 184 horsepower and an endurance of 600 km, which achieves a perfect balance in terms of performance and power consumption. The plug-in hybrid Qin PLUS DM-i, it is reported that the current car still needs to wait, showing a situation of short supply.
The Song family, the flagship model of the SUV, sold 24,534 units in February, making it one of the most popular compact SUVs at present. Song EV, a subsidiary, achieved a huge year-on-year increase, mainly due to the small sales scale in the same period last year. It is worth mentioning that although the price of BYD Song is relatively close to the people, there are remarkable points in terms of performance. The high-end model is equipped with a 1.5T plug-in hybrid system with strong acceleration performance.
The entry-level models performed well, with the Yuan family selling 8,953 units
In BYD's product line, the Meta family is positioned as an entry-level SUV. According to the sales report, the car series sold 8953 units in February, and the market performance of the same class of models is relatively good. It is worth mentioning that not long ago, BYD listed a new yuan PLUS, and the manufacturer's guidance price was 131,800-15.98 million yuan.
From the perspective of product strength, there has been a great improvement. The new front face design looks more textured. In terms of the materials used in the carriage, there are also certain upgrades, such as the use of many soft materials to cover. In terms of power, the maximum power of the electric motor equipped with it reaches 204 horsepower, and the maximum endurance is divided into two versions of 430km and 510km, which is also remarkable in the pure electric SUV at the same price.
BYD's marine model, Dolphin, is also a pure tram with a very affordable price, selling 8565 units in February, compared with previous months, the market performance is relatively stable. From the perspective of body size, although the Dolphin is a small car, it has more space inside thanks to the advantages of the new platform. Especially the back row, which gives people a lot of surprises. Even if you are riding with three adults, it will not be crowded.
National public opinion: Because February this year is the off-season for automobile sales, most car companies have not achieved year-on-year sales growth. However, BYD, on the other hand, still sold more than 90,000 vehicles last month, an increase of more than 330% year-on-year, showing its strong competitive advantage in the field of new energy vehicles. Recently, Xiaobian learned that BYD will launch a number of blockbuster new energy vehicles, including destroyer 05 and BYD Han DM-i versions, from the currently learned product information, there are many highlights. It is foreseeable that BYD's sales will further increase.