Today, Apple officially announced that apple special events will officially arrive at 2 a.m. Beijing time on March 9.
Although there is no official information about the specific content of this event for the time being, the relevant revelations also mention many new products that may appear.
Last month, there was news that Apple may bring a new product launch event in early March. At this event, the iPhone SE and the new iPad Air 5, which have been exposed many times, will be officially unveiled and released. The release time of the new machine mentioned in it is consistent with the latest information released by Apple.
It is precisely for this reason that the two new products mentioned in the news are considered to be very likely to indeed arrive at this event.
Combined with the existing news, the new generation of iPhone SE may not bring about major design changes, which will be close to the current 2020 iPhone SE appearance, and the color matching will also provide close options.
The new machine will also continue to feature a 4.7-inch LCD display with wide bezels and a Touch ID-enabled Home button. The device will come with a glass back panel to facilitate wireless charging, but won't support MagSafe technology; 5G connectivity will be a major selling point for the new iPhone SE, which could carry an A15 chip.
As for the actual pricing of this generation of iPhone SE, there are also some breaking news at present.
According to the report, although the new iPhone SE brings 5G support and processor and battery upgrades, its actual price is still $399. That is to say, the price of its Bank of China version is still 3299 yuan. This will make it face competition in the mid-to-high-end positioning market.
At the same time, the latest revelations from sources also mentioned that after the official arrival of this generation of iPhone SE, the previous generation of iPhone SE will not be directly removed from the shelves, but will be sold at a reduced price. The specific pricing may drop to $199, or about 1257 yuan. This will allow Apple to tap into a wider market. However, as far as Apple's consistent product positioning is concerned, whether such a situation will occur is not yet certain.
In addition to the new generation of iPhone SE, Apple is also expected to bring a new color scheme to the iPhone 13 series at this event.
The latest revelations show that Apple may bring a purple iPhone 13 Pro, and along with the appearance of the device appeared rendering.
Combined with the picture, the fuselage back shell and border of this new color matching machine adopt a purple design, and the overall style is relatively young and lively. Although there is no exact official information for the time being, Apple has also had a precedent of launching a new color scheme again a few months after the release of the iPhone series. The relevant breaking news content can also be used as a reference.
In addition to the iPhone series, the new iPad Air is also expected to debut at the event.
The message shows that the appearance design of the new iPad Air will be basically the same as the current model, the core upgrade to the A15 chip, bringing 5G network support, and providing a variety of color matching options.
This all-new iPad Air will come with a 10.9-inch screen, combined with a narrow bezel design. The power button is located in the side frame and is integrated with the touch ID for fingerprint recognition, and a USB-C interface will be placed on the bottom of the fuselage.
In terms of image support, it is equipped with a 12MP front lens and a 12MP rear lens.
In addition, the revelations from sources also mentioned that at least one new Mac is expected to be released on the same day. Speculation shows that the Mac product expected to be updated at this event will be one of the entry-level MacBook Pro and Mac mini.
Related revelations said that Apple will completely change the appearance design of the Mac mini. The updated Mac mini will feature the M1 Pro and M1 Max chips first introduced in the MacBook Pro model and will be used to replace all Intel versions of the Mac mini.
Another entry-level 13-inch MacBook Pro will be equipped with an M2 chip, which is positioned as a whole below the 14-inch and 16-inch MacBook Pro. It has been revealed that it will not be updated with the design and will continue to be equipped with Touch Bar, but there are still many theories about this part.
On the basis of the news, a new 27-inch iMac machine is also expected to be unveiled.
It will be equipped with Apple's self-developed chip, the brightness is 30-40% higher than the previous generation, it is expected to use a colorful color design, the model is thinner, the positioning is higher, and the name will also become "iMac Pro".
Judging from the current news, this event is expected to arrive with a number of new products covering the iPhone and Mac series product lines. Although it is not certain whether all of these new products will arrive, the relevant news can also be used as a reference.