On February 28, Leifeng Network reported that after the formation of the "5 major armies" in October 2021, Huawei is preparing to establish 10 reserve corps. The 10 reserve corps include interactive media (music), sports health, display core, campus network, data center network, data center base, station and module power supply, airport rail, power digital services, and government affairs netcom.
Huawei has confirmed that the news is true.
It is not difficult to find that among these reserve corps, two are related to the consumer business, one is related to HiSilicon, and the next few are mostly related to the enterprise business.
Compared with the previous five major legions, these 10 reserve legions will have a period of operation time, and the decision will be made according to the effect. At present, most of these reserve corps are in preparation, with cross-departmental personnel and organizational preparations.
The elders of the 10 major reserve regiments are mostly people and have rich overseas work experience
Huawei's organization has the characteristics of the military naming is not a day or two, before there are Huawei heavy brigades, marines, iron triangles, etc., and even the title of "Huawei Legion" in the 2019 Huawei internal documents.
It is understood that Ren Zhengfei has issued documents at the end of 2021 and appointed 10 reserve corps commanders. They are:
Wu Hao, the head of the Interactive Media (Music) Reserve Corps, is currently the vice president of consumer cloud services and the general manager of the consumer cloud service application marketing business department;
Zhang Wei, Head of the Sports Health Reserve Corps, President of Huawei's Smart Wearable and Sports Health Product Line, has been deeply involved in the field of wearables and health digitalization since joining Huawei in 2000.
Luo Kun, the leader of the display core reserve army, is a veritable old Huawei person who has worked in Huawei for 23 years and is currently the general manager of HiSilicon Display;
Ding Yun (Acting) Leader of the Campus Network Reserve Corps, Managing Director of Huawei, succeeded Peng Zhongyang as President of Enterprise BG in January 2022, while still serving as President of Operator BG. He has been with Huawei since 1996 and has been working for nearly 26 years; he has been heavily used within Huawei, and he is currently solely responsible for two of the three major businesses BG;
Wang Tao (in modern) joined Huawei in 1997 as managing director of Huawei and director of the ICT Infrastructure Business Management Committee.
Hou Jinlong (Generation), commander of the Site and Module Power Reserve Corps, graduated from Xi'an Jiaotong University, has been with Huawei for 26 years, served as senior vice president of Huawei, president of Huawei Digital Energy Technology Co., Ltd., and at the Huawei Technology Trust Summit held online in December 2021, he said that intelligence and low carbon are the two definitive development trends in the next three or four decades.
Wang Guoyu, Commander of the Airport Rail Reserve Corps, President of Huawei's Global Transportation Business Unit, has led the construction of digital transformation projects for large-scale transportation industry customers such as Shenzhen Airport and Shenzhen Metro, and has a deep understanding and unique insight into the business model and ICT technology development trend of the transportation industry.
Sun Fuyou, a member of the Power Digital Service Reserve Corps, graduated from Northeastern University in 1998 with a master's degree. Joined Huawei after graduation and has more than 21 years of experience in the ICT industry.
Yang Ruikai, deputy reserve commander of the Government Affairs One Netcom Corps (presided over the work), served as vice president of Huawei and president of the digital government business department, joined Huawei for 23 years, and was the first to launch the cloud business idea.
It is understood that these leaders are not only highly qualified, but also have overseas work experience. This is inseparable from the parallel operation of Huawei's domestic and foreign business models.
Huawei's "long-planned" five legions
It is reported that huawei "legion" was formulated and supervised by Ren Zhengfei.
As early as last April, Huawei quietly established a coal "legion", with Zou Zhilei, the former president of Huawei operator BG, as the chairman; in October of the same year, Huawei officially established four other "legions", Yang Yougui as the CEO of the data center energy "legion", Chen Guoguang as the CEO of the smart photovoltaic "legion", Xun Su as the CEO of the customs and port "legion", and Ma Yue as the CEO of the smart highway "legion".
Since the beginning of 2019, Huawei has suffered a lot of setbacks under U.S. sanctions, and Huawei's revenue in 2021 was 634 billion yuan, down 28.9% year-on-year, and this is the first decline in recent years.
Before Huawei was sanctioned by the United States, its revenue showed an increase of about 20% in the past years.
So Huawei's revenue has fallen sharply, where is the main fall? Guo Ping, huawei's rotating chairman, concluded in the earnings announcement that the To C (consumer business) business has been greatly affected, and the To B (enterprise business) business has performed stably. That is, it is frustrated in the To C business and must be found back in the To B business.
On this point, Ren Zhengfei has said before, "Huawei's previous communication network was mainly to connect thousands of households and provide connections for billions of people. But in the 5G era, the main connection objects are enterprises, such as airports, terminals, coal mines, steel, automobile manufacturing, aircraft manufacturing and so on. ”
In this context, Huawei began to produce self-help and business transformation, and the legion came into being. The five legions include the Coal Mine Corps, the Customs and Ports Corps, the Smart Road Corps, the Data Center Energy Corps and the Smart PV Corps.
At Huawei, Legion belongs to the same level as the three major BGs (Carrier BG, Enterprise BG, Consumer BG), but the operation mode is not the same. If the previous Huawei was "3 legs walking", then the current Huawei is "3 BG + five legions walking".
In fact, Huawei's brewing of these 5 legions is not a new thing. As early as the end of 2010, Ren Zhengfei went to the Shanxi Coal Mine. In Huayang Group, there is a photo of Ren Zhengfei inspecting the country's first 5G coal mine.
Then, in February 2021, Huawei issued an announcement in its own internal voice community to establish the "Huawei Coal Mine Corps". Then, in October 2021, Huawei announced the establishment of another 4 major armies.
According to Ren Zhengfei' words: through legionnaire combat, break the boundaries of existing organizations, quickly gather resources, intersperse operations, improve efficiency, do a deep job in a field, be responsible for commercial success, and produce more grain for the company.
This statement can be summed up in two simple steps: 1 Do the right thing. Pinpoint the next growth point, the To B business of the five legions. 2 Get things right. The establishment of the five major legions is not a new recruit from the outside, but from the company to mobilize more than 300 elite soldiers, re-establish the team, directly facing the market, engaged in scientific research and development products can not be separated.
In fact, the legion is not Huawei original, but borrowed from Google. It is to bring together basic research scientists, technical experts, product experts, engineering experts, sales experts delivery and service experts all in one department.
Ren Zhengfei has been mentioning the "Google Legion" in 2019. Even Huawei's president's office has forwarded "Google's Secret Army". This probably shows that Huawei's later creation of the legion was "planned for a long time".
In 2019, Huawei's internal voice community released Ren Zhengfei's speech at the company's organizational reform ideas seminar. He believes that "the main purpose of corporate organizational change is to avoid bureaucracy and enhance combat capabilities." Enterprise transformation can speed up organizational metabolism by optimizing the combat formation, optimizing the sequence of operations. ”
Just like this speech, looking at Huawei's development, in order to meet the needs of business development, Huawei has never stopped optimizing the pace of its organizational system.
Every organizational change is inseparable from the rigid structure of the original organization and the bottleneck of the company's development. The original organization can not adapt to the needs of new business, the company needs to re-inject vitality, re-stimulate the urgency of vitality, forcing the enterprise to carry out organizational structure changes.