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Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

On February 15, the 12th edition of Sichuan Daily published an article entitled "Huili: Exploring the Further Integration of Intangible Cultural Heritage + Cultural Tourism and the Re-Entrepreneurship of the "Tao N Generation"" "".

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Screenshot of the 12th edition of Sichuan Daily on February 15

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Talent Profile

Han Chunyin is a master of arts and crafts in Sichuan Province, a member of the Sichuan Provincial Artists Association, and the inheritor of green glazed ceramics production skills.

Growing up in a pottery factory, he followed his father to learn pottery craftsmanship after graduating from high school, and then went to the Sichuan Academy of Fine Arts to study.

After officially taking over the task of inheriting green pottery from his father's hands, he created green pottery works that are more in line with the development of the times, and his father built the Huili Green Pottery Cultural Industrial Park on the basis of the original Huili County Art Glaze Factory, exploring the further integration of intangible cultural heritage + cultural tourism.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Han Chunyin's work "This Side of the Scenery Is Unique", 1260 degrees of oxidation flame firing, height 17 cm, diameter 28 cm.

Made of white clay, the natural malachite is milled into a pulp as glaze water, and the green pottery is smooth, crystalline and elegant after being fired at a high temperature of 1260 degrees.

The national historical and cultural city - Liangshan Huili Ancient City is located in the southern tip of Sichuan, with a long tradition of green pottery production technology, and its products are exported to many countries. In recent years, with the continuous integration of intangible cultural heritage and cultural tourism, the completion and development of huili green pottery cultural industrial park (green pottery villa) has made the comprehensive experience of green pottery culture a local special tourism project.

Among the seventh batch of provincial non-hereditary inheritors in the province previously announced, Han Chunyin, head of huili green pottery cultural industrial park (green pottery villa), was selected as the inheritor of green glaze ceramics production skills.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Passed down from generation to generation, innovative development of ceramic works

Huili green pottery has a history of nearly 1,000 years in the local area. In recent years, in order to improve the quality of green pottery, 108 processes have been developed, including quarrying, material selection, milling, blank making, glazing, glazing, glazing, firing, kilning, etc.

Han Chunyin's grandfather, Han Zhengxue, was a famous local craftsman who made green pottery for a lifetime, and he passed on this craft to Han Chunyin's father, Han Jinfu.

Since the 1970s, Han Jinfu has entered the Huili Fine Arts Pottery Factory to study green pottery production. In October 2009, Huili green pottery was included in the second batch of provincial intangible cultural heritage list in Sichuan Province, and Han Jinfu was also recognized as a representative inheritor of green glaze ceramics production skills.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Han Chunyin, a "post-80s", grew up in a pottery factory, and under the influence of his grandfather and father, he also developed special feelings for green pottery. In 2004, after graduating from high school, Han Chunyin officially began to learn pottery making with his father, and then made a special trip to the Sichuan Academy of Fine Arts and Jingdezhen Ceramic University for study and training.

As he grew older, Han Chunyin gradually took over the task of inheriting the green pottery from his father.

A piece of dirt, through the hands of craftsmen, can be turned into a variety of exquisite pottery. The green pottery works are all handmade, and the more complex and compact the shape, the more the craftsmanship of the craftsman is tested. "To make green pottery, the most difficult place is the shape and glaze color, modeling is a comprehensive subject that tests the comprehensive quality of the potter's aesthetic and technical qualities, the instrument type is not beautiful, and everything in the follow-up is in vain." The glaze color is like clothes, no matter how beautiful the model needs clothes to set off, a good horse with a good saddle, to achieve the organic integration of the two is the most beautiful. Han Chunyin told reporters.

In the 70s and 90s of the last century, Huili green pottery was mainly used to make daily necessities, such as kimchi pots, flower pots, earthen bowls, etc. With the development of the times, more and more new materials were popularized, gradually replacing pottery. Like many intangible cultural heritage techniques, Huili green pottery has also suffered a shock.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Han Chunyin began to look for green pottery works that are more in line with the development of the times, shifting the traditional green pottery production from large pieces to small pieces, developing craft pottery categories, and increasing the number of products from dozens of products in the past to more than 100. "The green pottery we produce now mainly includes tea sets, art ornaments and tea pet gadgets, tourist souvenirs and special customized works." Han Chunyin told reporters.

Most pottery is fired at low temperatures, while Huili green pottery is fired at high temperatures, which is a kind of stewed ware, which has become a unique craft between pottery and porcelain. With natural malachite as the glaze, it is gem green after firing at high temperatures, so Huili green pottery has always won the prize with its sparkling, simple and elegant glaze color.

In recent years, Han Chunyin and his father have devoted themselves to research, and in the process of innovation, they have been using natural minerals as raw materials to develop a richer glaze color. Metal oxides of different compositions are mixed, crystallized and colored at high temperatures, resulting in different kiln transformation effects. "One color into the kiln, all kinds of colors", whenever the firing is completed, the green pottery works are baked, which can always bring people an unexpected sense of surprise.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Intangible cultural heritage + tourism, explore cross-border integration development formats

In recent years, with the advancement of the integration of culture and tourism, intangible cultural heritage is not only a skill, but also presents a richer connotation through the integration of multiple formats. Han Chunyin and his father built the Huili Green Pottery Cultural Industrial Park (Green Pottery Villa) on the basis of the original Huili County Art Glaze Factory, which is also a new process of "re-entrepreneurship".

Huili itself is an ancient city located on the ancient Southern Silk Road, and in recent years, with the development of global tourism, more and more tourists have come here.

With this help, huili green pottery cultural industrial park (green pottery villa) has flourished, and now has formed a comprehensive art industry park including four functions: green pottery museum, green pottery cultural experience base, artist creation base (practical training and training), and productive protection and learning base. In 2017, it successfully created a national AAA-level tourist attraction.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

Among them, the exhibition hall of the Green Pottery Museum covers an area of 3,000 square meters, including 219 pieces of ancient pottery, 680 sets of historical works of green pottery art, and 460 sets of fine works of green pottery art. Tourists can not only see the ancient art of green pottery here, but also play with mud to experience it themselves, realizing the transformation and upgrading from traditional single sales to tourism experience consumption. In 2021, the provincial intangible cultural heritage poverty alleviation workshop "Huili Green Pottery Intangible Cultural Heritage Poverty Alleviation Workshop" was successfully built, receiving nearly 90,000 tourists and experts every year.

Han Chunyin introduced that at present, there are 22 employees in the Huili Green Pottery Cultural Industrial Park, mainly young people, many of whom are "post-95s", and there are also 6 new generation inheritors who are cultivating the production of green pottery. "In recent years, the green pottery production technology has been greatly improved, mainly in the improvement of tools, the traditional production is to use the pedal to reel the car, the physical strength of the producer and the various cooperation requirements are very high, with the advancement of science and technology, now the use of advanced electric billet truck, from the efficiency has been improved, but also reduced the production intensity of production, green pottery semi-finished products production efficiency has been improved." Han Chunyin said.

Huili: Explore the further integration of intangible cultural heritage + cultural tourism The re-entrepreneurship of "Tao N generation"!

At the same time, for these new generations of inheritors, including Han Chunyin, they are exploring the further integration of intangible cultural heritage + cultural tourism. "This year, under the guidance and support of the Huili Municipal Party Committee, the Municipal Government and the Cultural Tourism Department, Lutao Villa has carried out the second phase of expansion, and rebuilt 14 Sichuan-Dian characteristic homestays, art tea houses and customized private dishes and other richer functions, bringing better services and experiences to tourists." Han Chunyin told reporters.

As a young non-hereditary inheritor, who was able to be selected as a provincial non-hereditary inheritor like his father, Han Chunyin admitted that he was "very honorable and feels a heavy responsibility on his shoulders."

"Next, I will pay more attention to the cultivation of the new generation of intangible cultural heritage inheritors, combine the intangible cultural heritage of green pottery with tourism, vigorously expand the experience of intangible cultural heritage of green pottery, and contribute to the inheritance and development of green pottery intangible cultural heritage." Han Chunyin said. (The pictures in this article are provided by the interviewee Sichuan Daily all-media reporter Wu Menglin)

Source: Sichuan News Panxi

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