World of Tanks see bundles again! Does game planners play games? Failure to pass a KPI is really unjust!
Finally meet with all the friends again! Rabbit driver here with everyone to say goodbye to the old age, I wish everyone the Year of the Tiger good luck, health and fortune! After returning to work, The Rabbit Driver also opened World of Tanks after many days. News on social media accounts about the Sale of Cars for The New Year's Event has been posted for a few days, and the rabbit driver did not look closely at the time, thinking that all the cars could be bought alone. But when he saw that the F Series 5 small artillery leFH18B2 could only be obtained by purchasing a bundled gift package, the rabbit driver had no desire to take out his wallet.
You know, World of Tanks has another bundle package about 8 gold this year, but the three gold coins in this package can be sold separately. The price of the bicycle package and the difference between the bundled package of the three cars are within 100 yuan. Since the "World of Tanks" operator was changed to 360, the conscientious operation of the national service has been few. And this time the bundling sales activity reflects from one side that the game planning of the national service is likely to be not much of a game.
Rabbit Driver believes that whenever the Game of World of Tanks is planned to play the game, it knows how extreme the players' preferences for vehicles are. The car you like can hit thousands of times, and the car you don't like will not touch it a few times, and it will be placed in the garage to fall to ashes. The marketing model of bundled sales has long been the tears of the times. If the game planning of the "World of Tanks" national costume fails the KPI of this year's Spring Festival event, the rabbit driver will not feel any surprises, and can only be said to be reasonable.
Rollovers due to bundled sales are not unique to World of Tanks. At the end of last year, the bundled sales of the LOL mobile game Ice and Snow Festival event were still vivid: to get the Ice Festival minifame, you had to get the skins of several other krypton heroes. As soon as this campaign was launched, it was boycotted by many players. After a series of pit daddy operation activities, the continuous anger of players finally forced the LOL mobile game project team to apologize. But now it seems that the game planning of "World of Tanks" does not seem to have learned the lessons of LOL mobile games.
If you go back a few years, players may still pay for these bundled packages. But now, with the gradual popularization of mobile games, the fragmented marketing model with low unit price and many activities is more and more favored by players. Compared with the per capita consumption of 344 yuan per Chinese mobile game player in 2021, the bundled gift package of "World of Tanks" is krypton, and it is likely that most of the krypton gold indicators for the whole year have been completed. However, the ideal of game planning is very full, and the reality is very bone. Rabbit Driver believes that more players are like me, as long as there is no way to buy the desired tank, then simply do not buy, resolutely do not give the game planning KPI as an accelerator.
Dear friends, when you encounter this kind of bundled compulsory consumption package, will you choose to buy it? Feel free to share your thoughts in the comments section! Friends who like the game must remember to pay attention to it! Rabbit Driver will continue to bring you quality content related to the game circle, love you yo~