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Fined 86,000 yuan! Digital blogger sued for defaming Honor products: malicious misleading consumers

On February 9, the public account of the Guangzhou Intermediate People's Court announced that the digital blogger with the user name "Xiaojiang Review" was sued for continuously publishing a number of content on Weibo that defame and defame Glory products and infringed on glory's right to reputation. After the court's trial, Xiaojiang was sentenced to compensate Glory Company for economic losses of 60,000 yuan and reasonable expenses of 26,698 yuan, and put an apology statement on the top of the Weibo homepage.

Fined 86,000 yuan! Digital blogger sued for defaming Honor products: malicious misleading consumers

It is understood that Xiaojiang's Weibo certification is "digital blogger" and has 100,000+ fans, which is considered to have a certain influence. From February to May 2021, the account posted a number of reviews about the Honor V40, Play5T, Play 20, and Honor X7 tablets. The content is basically negative, Xiaojiang commented bluntly that these products have more shortcomings, it is not recommended to buy, but also ask others not to buy.

Honor Company believes that Xiaojiang Evaluation has a large network influence in the digital circle, and its content that slanders and defames Glory products seriously infringes the company's right to reputation, and requires Xiaojiang to delete the content and apologize, and compensate for economic losses of 1 million yuan and 76698 yuan for reasonable rights protection.

Fined 86,000 yuan! Digital blogger sued for defaming Honor products: malicious misleading consumers

In the court trial, Xiaojiang said that he did not really evaluate these glory products, and the content released did not indicate the source of reprints or information. This should be Xiao Jiang's own subjective idea of fabrication, and there is no objective factual basis, obviously maliciously tampering with and distorting the facts, in order to mislead consumers and damage the reputation of glory company. In the end, the court sentenced Xiaojiang to compensate for economic losses and apologized to Glory, and both sides accepted the result.

In recent years, a large number of review bloggers and grass bloggers have appeared on the Internet, who rely on their influence in the industry to start product evaluation and recommendation after accumulating a certain number of fans, and guide fans and consumers to buy. The suggestions of these bloggers can indeed provide a certain reference value for consumers' purchases, but not all the content is true and credible, and it may also be mixed with some "just rice" content.

Fined 86,000 yuan! Digital blogger sued for defaming Honor products: malicious misleading consumers

In particular, there are still many "water troops" on the Internet, who often one-sidedly support or denigrate a brand's products, undermine the evaluation orientation of products, and then mislead consumers. Therefore, online reviews or blogger reviews can only give a reference at most, and if you want to really know the good or bad of a product, you also need to experience and feel it yourself, rather than listening to the words on the Internet.

On online platforms such as Weibo, although everyone has the right to free speech, there must still be a basis for speaking. If you fabricate content out of thin air to denigrate the brand, it is likely to be held accountable by the brand. Therefore, everyone should still be cautious in words and deeds, and not create rumors, spread rumors, and do not believe rumors.

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