Jobs is the founder of Apple and the "founder" of Apple's great cause!
Apple is the most branded company in the smartphone market, accelerating the mobile phone market from the traditional machine era to the smart phone era, and also bringing a new model of building an ecosystem for monetization.
At present, Apple's market value is 2.81 trillion US dollars, which is the world's highest market value technology company, and it has more than 250 billion US dollars in cash in its hands.
In the eyes of most netizens, isn't Apple just a hardware company that sells smartphones? How can we achieve such impressive results?
Apple is not just selling smartphones, we can say that Apple is first and foremost a hardware company, but also a software company, a service company, and finally a retail company.
The study of Apple is no longer just a pure hardware company that sells mobile phones, but a typical representative of the integration of soft and hard in technology companies.
To put it simply, Apple not only has a strong A-series chip, but also its own iOS system and Apple App Store, coupled with Apple's current CEO Cook to establish a strong supply chain for Apple around the world, which constitutes Apple's core competitiveness.
The reason why Chun Gongzi briefly said why Apple is successful is mainly to tell everyone that Apple is a soft and hard company, which is the standard of today's technology companies.
After talking about Apple, let's talk about Tesla, which Musk founded. Tesla is the world's first manufacturer of commercialized electric vehicles. At that time, Musk developed a strategy: first raise funds to produce a few people can afford to drive the electric sports car (roadster), then produce the middle class wants the electric coupe (models), and finally mass production of grocery shopping cars (model3).
It can be said that in the field of global electric vehicles, Tesla's contribution is like Apple's contribution to the smartphone industry.
Tesla is the first electric car to be used. At the same time large-scale construction of infrastructure - charging piles. At the same time, it is also the first company to reduce the cost of batteries to really sell.
At present, Tesla is the global leader of electric vehicles, but founder Musk also understands a truth, that is, if Tesla wants to maintain its long-term advantage, it is bound to promote Tesla's soft advantage.
Today, foreign media broke the news that Tesla may be developing an apple-like app store, which allows car owners to download and install applications by themselves, thereby creating a software and hardware ecological chain of Tesla's own brand. In addition, it is reported that Tesla has been developing its own "app store" since around May 2021 and will officially launch before cyberruck is delivered.
Similarly, when Apple announced its entry into smart cars, Cook had made similar observations.
In many ways, Cook said, the car is a robot, as is the driverless car. We will explore Apple's prospects in the field of driverless cars. Asked if Apple is developing complete vehicles or automotive technology, Cook said, "We're passionate about integrating hardware, software, and services and finding points where they converge because that could work wonders." We are happy to have the main technologies associated with this. ”
Therefore, Cook and Musk understand that the core competitiveness of a technology company must be the integration of soft and hard, only in this way can we always maintain an "invincible position"!