In recent years, the Internet "car-making" topic continues, Xiaomi, Baidu, Ali have come down and driven a number of similar background enterprises to build a number of car-making heat, OPPO car-making, Midea car-making, etc. Rumors are endless, even if you don't want to build a car, you will also rub the heat of car-making on the publicity.
Through intelligent AI retrieval based on technologies such as natural language processing and knowledge graphs, Fanwen Technology accurately gathers the search topics and combs through the "Internet car fever" in detail.
Core keywords Relationship graph
The map shows that Lei Jun has the highest attention, followed by keywords such as car manufacturing, mass production, millet, Porsche, Baidu, Ali, and Huawei.
Xiaomi: "Fight for Xiaomi cars"
On March 30, 2021, Xiaomi officially announced its entry into the electric vehicle market, and founder Lei Jun shouted the slogan of "fighting for Xiaomi Cars" at the spring press conference; 5 months later, Xiaomi Automobile Co., Ltd. was successfully registered and settled in beijing Economic and Technological Development Zone with a registered capital of 10 billion yuan.
Unlike the new power car companies that chose OEM in the early stage of development, Xiaomi has embarked on the road of self-built factories from the beginning. According to reports, Xiaomi will build a vehicle factory with an annual output of 300,000 vehicles in two phases, and the expected production capacity of both phases is 150,000 units, one of which is scheduled to be completed in June 2023, and in Lei Jun's car-making schedule, Xiaomi's first car will be mass-produced in the first half of 2024.
At present, the size of Xiaomi's automotive business research and development team has exceeded 1,000 people, mainly focusing on automatic driving and intelligent cockpit solutions, in terms of products, Lei Jun has said that Xiaomi's first electric vehicle is priced at 150,000-300,000 yuan.
Apple and Porsche make the dream come true
Apple's road to car building can be described as a twist and turn, as early as 2014 Apple launched the "Titan Project" to start the road to car building. However, Apple's car-making route has been wavering, and since 2015, Apple has set up a car research and development center, which is oriented towards driverless smart cars. In 2017, Apple's caliber shifted from the whole vehicle to the automatic driving system. Repeated jumps between vehicle manufacturing and software development have also led to irregularities in the team.
Recently, Porsche CEO Oliver Blume said at the annual results meeting, "We already have Apple Carplay, and we will build on this foundation." Claims that "the two companies agree." According to Porsche, the cooperation between the two sides may be a model in which Porsche provides hardware support and Apple is responsible for software development. If the two sides can really reach a cooperation, it will undoubtedly be a great help to Apple's dream of building cars.
Baidu: Driverless cars
Different from the idea of "establishing an ecosystem" between the two major AT factories, Baidu takes the vehicle manufacturing route, personally builds cars, and carries its own autonomous driving system that has been developed for many years.
As early as 2013, Baidu has begun to develop unmanned driving systems. In 2017, Baidu officially began to launch the Apollo system. So far, Baidu is preparing to deploy more than 3,000 self-driving taxis in 30 cities in China. At the end of 2020, Baidu launched an ANP for the first time, a high-level autonomous driving solution. Its vice president said that more than 1 million new energy vehicles will be equipped with ANP in the next three years.
In March 2021, Jidu Automobile, a new car brand jointly created by Baidu and Geely, was officially established. Jidu officially released the design details of the front part of the first car robot concept car, exposing the lidar design at the headlights and front cover for the first time. There is news that the new car may be officially unveiled in June.
Ali: High-end electric vehicles
In November 2020, SAIC Motor announced a tripartite joint venture with Pudong New Area and Alibaba, Zhiji Automobile, which marked the official cross-border construction of Internet giant Alibaba.
Although Zhiji is the first car company that Ali co-founded, Ali has already made a layout in the automotive industry, and he is also an "old partner" with SAIC. In 2015, Alibaba and SAIC established Zebra Network, the main research and development direction is the intelligent operating system of the car, digital transportation solutions, etc., and when the DAMO Academy was established in 2017, Ali also included autonomous driving in the scope of research. In addition, Ali has also invested in a number of new car companies and autonomous driving technology research and development companies such as Xiaopeng Automobile, Yuanrong Qixing and Momenta.
In the process of research and development of Zhiji Automobile, the core "three electric technology" and intelligent cockpit system are from SAIC Motor, and Ali provides assistance in the internet of vehicles and new retail. At the end of March this year, the zhiji brand's first model, the Zhiji L7 Pro, was officially launched, priced at 408,800 yuan, aiming at the high-end electric vehicle market.
Huawei: Don't build cars, help build cars
In the past two years, Huawei has constantly stressed on various occasions that it does not build cars, but only wants to help car companies build cars. At present, Huawei and car companies have three cooperation models: software supply, hardware and software supply, and Huawei Inside, the latter two of which require Huawei to participate in the vehicle manufacturing process, which is very difficult for large car companies.
Previously, a Q&I M5 was unveiled at Huawei's press conference, and recently another new model, the Q&C M7, has also begun to debut. As a solution provider, Huawei is deeply involved in all aspects of the M5 from research and development to listing, HUAWEI DriveONE pure electric drive range extender platform, HarmonyOS intelligent cockpit, coupled with Huawei's self-developed intelligent driving operating system, all the hardware and software that can be provided, Huawei has not let go.
This week, Yu Chengdong, CEO of Huawei's terminal sector, CEO of the intelligent vehicle solution business unit, and director of the intelligent terminal and intelligent auto parts investment management committee, synchronized Huawei's car-making goals with the outside world when recording the program, the difficulties and challenges encountered, and the advantages he believes Huawei's car-making advantages.