The Peloponnese Peninsula in Greece is more than 7,000 kilometers from Beijing on the map. Different climates, nationalities, customs, and cultures can find Chinese and the most common language in the world because of the fire here.
This is the greatest creation in human history.
This fire has actually been ignited since 2008. In that long, long summer, 29 big feet lit up the night sky of Beijing, five Fuwa became the top IP of the second dimension, "Beijing welcomes you" everyone opened their mouths, and the miracle of the top spot on the gold medal list... It was an Olympic Games remembered by all.
Now, the fire is once again embracing China. There are still 104 days to go before the opening of the Beijing Winter Olympics.
But compared to the enthusiasm of the Summer Olympics and the national carnival, the Winter Olympics seem to be a little strange to us. Special equipment, niche thresholds, distance to the snow field... Compared to projects that everyone can participate in in the summer, ice and snow seem to be far away from everyone. Compared with 2008, some people may not be tempted to ask, is the Winter Olympics really related to me?
In this screen brush micro-movie "Ice and Snow Covenant" produced by Alibaba, you may be able to find the answer.
The story of the boy begins with this petroglyph of the skiing of the prehistoric ancestors.
This is no fiction, it is in the Altay region of Xinjiang, China, the origin of the earliest human skiing.
This journey of chasing light also begins here.
Along the way, through the transfer of time and space, the belief of the teenager to chase the light has always remained unchanged.
In the continuous encounters with the Ice Maiden again and again, he began to experience the happiness given to him by the ice and snow.
It's on horseback,
It is to spread joy on the vast snowy land,
Draw elegant arcs on the smooth ice,
Or just lie on the sugary ground and look at the shape of a snowflake.
In this dream journey, from Altay, Kanas, Hulunbuir... Every place has a different kind of wonderful ice and snow, and the happiness that brings to the teenager is so pure and simple.
Curious, expectant, or just tentative, when you touch the soft powder snow, step on the creaky ground, listen to the wind pass by your ears, even if you fall out of the snow with your own cotton hole... You will find that the original ice and snow and your distance is never far away, everyone can feel the joy of ice and snow.
The film is called "The Covenant of Ice and Snow", which is a date between us and Ice and Snow, and it is also an agreement.
Guided by the Organizing Committee of the Winter Olympics and produced by Alibaba Group, the "Covenant of Ice and Snow" produced by Alibaba Group hopes to ignite people's expectations for ice and snow and make snow a true happiness that belongs to every ordinary person.
In fact, compared with 08, our lives have gradually changed in the past 13 years.
Today, we can greet the arrival of the Winter Olympic ice and snow with a more confident and calm attitude.
Behind this is the strength of the country, the autonomy of science and technology, and the self-improvement of the nation.
Let each of us also have more reason to believe that ice and snow are not far from life, which is wonderful at our fingertips.
We can always buy personalized ski suits, book a ticket to the snow field for the family, practice the skill of changing the edge of the snowboard through the live broadcast room, or use the computer 360 degrees to recall every angle where the Winter Olympic champion broke the big jump record...
Because of a better life, ice and snow, a once niche sport, have become the love of 300 million people.
We will start looking forward to the next snow and looking forward to every winter that follows.
Looking forward to calling friends and snow racing.
Looking forward to skating in the North Sea, biting the sugar gourd, and returning to childlike fun.
Once, ice and snow sports did not go out of Shanhaiguan.
Nowadays, southern ski lovers spend their weekends on the snow.
No matter what age, no matter what age, no matter how much energy you put in, you can find your own fun,
The excitement of ice and snow belongs to everyone.
Perhaps this is also Alibaba's deepest blessing for the Beijing Winter Olympics.
At the end of the film, the teenager "flies" with a burning torch on the Great Wall and finally meets the girl.
This is the indelible Olympic spirit, and it is also the belief of each of us to "welcome the covenant of ice and snow and run to a better future".
In fact, alibaba and the Olympics are not just global partners. In February this year, Ali stood out from 182 effective solicitation plans for the whole society, and undertook the work of the design team that won the bid to become the design team that designed the torch for the Beijing Winter Olympics, and the Olympic spark has always surged in the hearts of the team, and the Olympic spark has lit up everyone's heart early.
Winter Olympic Torch Short Film, because of this, "Ice and Snow Covenant" presents the pursuit of the torch, in the process of chasing to experience the beauty of ice and snow, the joy of sports, in the vast ice and snow world to feel the heavens and the earth and people. As the torch of stretching atmosphere and openness and self-confidence "flying" ignited, it also ignited a sense of sacred mission.
The Beijing Winter Olympics are approaching, and I believe that this winter will be more lively and exciting than ever.
While we are waving the flag for athletes, we can also go out of the house and embrace the snow and ice.
Let 300 million people on the ice and snow is not only a slogan, but also a vision that will be realized in this winter, and it is also the original intention of Ali to produce this film, and the deepest wish for this land.
These three hundred million people are you, me, our next-door neighbors, and "family" that we have never met in the distance.
This winter, the snow is no longer cold, the fire is still warm, go to this ice and snow covenant together, let the wonderful, fly with you.