On January 24, Landu Automobile announced that it will join hands with JD.com to carry out in-depth cooperation in automotive ecology, jointly explore the new model and opportunities of "auto + Internet", and bring consumers a more diversified car experience.
Lantu joined hands with JD.com this time, will take the user as the center, share multi-dimensional resources such as brands, products, users, channels, etc., and explore a new model of innovative cooperation between automobiles and e-commerce based on JD.com's advantages in big data, user resources, digital intelligence supply chain, etc. In addition to the in-depth cooperation in the automotive ecosystem, the two sides will also bring big moves Chinese New Year's Eve night 2022. In Chinese New Year's Eve Night, the festival that Chinese values most and has the most sense of ceremony, audiences across the country can enjoy the blockbuster "surprise" interactive experience brought by this cooperation. It is reported that Lantu will be stationed in Jingdong Automobile, bringing many benefits to users.
As a high-end electric vehicle national team, Lantu Automobile explores the innovative and integrated development model of "mature car companies + new car manufacturing forces", taking users as the center, pioneering the direct operation mode and digital experience of central enterprises, providing a seamlessly linked online and offline car purchase experience and a digital interactive experience that reaches users. The first model, Lantu FREE, is positioned as a "performance-level intelligent electric SUV", which is currently the only electric SUV in the industry that selects pure electric and extended-range electric dual-power layout, with a speed acceleration of only 4.5 seconds per 100 kilometers per hour, from electric drive performance, driving control performance, large five-seat space, million-level luxury comfort equipment and outstanding intelligent performance, becoming a benchmark for the value of 300,000-level SUVs.
As a new type of entity enterprise with both physical enterprise genes and attributes, digital technology and capabilities, JD.com has been striving to provide users with the ultimate consumer experience, help partners grow with high quality, and create more value for society while maintaining its own healthy development with solid infrastructure, efficient digital and intelligent social supply chain, and innovative technical service capabilities.
This hand-in-hand is not only a fit between the two sides to empower users for a better life through innovative technology and product experience, but also a new attempt at business model innovation. Next, the two sides will form a marketing link based on the in-depth interconnection of digital marketing, continuously extend the boundaries of car life services, and create a more professional, more convenient and more reliable service experience for the majority of users.