China FAW will sell 3.5 million vehicles in 2021, compared with 4.1 million this year

On January 18, China FAW held the 2022 China FAW and Hongqi Brand Annual Press Conference through the connection between Changchun, Beijing and Shanghai. The annual meeting introduced the business development of China FAW and Hongqi brands in 2021, as well as the business objectives and work ideas in 2022, and released the new corporate logo of China FAW.

At the meeting, China FAW released the overall business target for 2022, planning to sell 4.1 million vehicles in the whole year, an increase of 17.1%; operating income of 770 billion yuan, an increase of 8.9%; market share of 15%; R & D investment intensity of more than 3%, and strive to reach 3.5%, independent brands reached about 8%.

According to reports, in 2022, China FAW will take the development of "red flag" as the benchmark, take brand building as the command, take the user as the center, take the comprehensive innovation drive as the main line, resolutely fight the four major battles of "comprehensive quality improvement, supply chain security and supply assurance, large marketing innovation and energy improvement, digital and intelligent transformation and upgrading", conscientiously grasp the nine key tasks such as "strengthening strategic management", and strive to achieve further high-quality leapfrog growth of independent brands, high-efficiency transformation and growth of joint ventures, and creative growth of risk control in key productive service industries. Comprehensively deepen reform, comprehensively develop employees, comprehensively strengthen party building and party style and clean government construction, practice the pioneer culture of China FAW, and strive to build a world-class automobile enterprise.

At the same time, China FAW will continue to fulfill its corporate social responsibility, continue to carry out social welfare projects, help consolidate and expand the results of poverty alleviation and rural revitalization, and promote the high-quality development of the region; it will focus on employee development, implement the strategy of "benefiting employees", adhere to the concept of "double care, double growth", resolutely safeguard and develop the interests of employees, and build a community of destiny for career development.

Looking back at 2021, in the face of severe and difficult situations such as severe shortage of chips and repeated outbreaks of the new crown epidemic, China FAW still achieved a good record of 3.5 million vehicles sold in the whole year, with operating income of 707 billion yuan, an increase of 1.4% year-on-year. Among them, independent brands continue to maintain an overall good growth trend. Hongqi brand sales exceeded 300,000 vehicles, an increase of 50.1% year-on-year, ranking first in the second camp of high-end automobile brands in the Chinese market, and ranking first in the growth rate of high-end automobile brands. Jiefang brand achieved sales of 440,000 vehicles, achieving the global "five consecutive championships" of medium and heavy truck sales and the "six consecutive championships" of heavy truck sales. The joint venture has taken multiple measures at the same time to maintain the continuous improvement of overall efficiency. FAW-Volkswagen grabbed the core to ensure production, adjusted the structure, deepened reform, strengthened innovation, and continued to consolidate its position as the first in the industry. FAW Toyota performed eye-catchingly and increased its volume, achieving a sales increase of 6.8%.

In terms of innovation and research and development, the main line driven by China FAW's comprehensive innovation has become more prominent, and the development potential has been greatly enhanced. In 2021, the total investment in research and development was 21.42 billion yuan, an increase of 3.9% year-on-year, accounting for 3% of revenue; 63 key core technology breakthroughs were made, 4757 patent applications were completed; and a large number of outstanding innovative products were launched, which won the favor of consumers.

This time, China FAW released a new brand slogan "China FAW Creates the Future". China FAW shoulders the national mission, national responsibility, social responsibility, always take the people's yearning for "wonderful travel, beautiful life" as the goal of struggle, always adhere to the spirit of ingenuity to provide users with the ultimate products, the ultimate service, innovation-driven development, independently master the key core technologies, establish a national automobile brand, and strive to build a world-class automobile enterprise, strengthen China's automobile industry, open up a new road for the innovation and development of China's automobile industry in the new era, and lead China's automobile industry to a stronger and better future.

Jilin Daily All-Media Reporter: Hua Tailai