On July 21, 2021, the official account of News Network released a video that was on the top of the list in just a few minutes.
In the video, anchor Haixia appeared on camera and solemnly broadcast the current situation of the flood disaster in Henan for the audience.
Henan is Haixia's hometown, and now that her hometown is in difficulty, Haixia is very worried about this, and she can't help but cry several times in front of the camera.
At the age of 21, he was selected to be transferred to CCTV, and after 28 years of practice, he was highly praised by CCTV: "If you can carry things, you can also achieve things", this Henan disaster is the only time Haixia has lost her attitude in front of the camera, but the public cannot bear to be harsh.
Why can Haixia be loved by countless audiences? From the "ugly duckling" in college to the "CCTV Top Ten Announcers" today, how did she achieve a gorgeous turn?
1, the mother is Haixia's broadcast guide
Haixia was born in 1972 in Zhengzhou, Henan Province, to a primary school Chinese teacher.
Haixia once said that her mother was the guide on the road of her broadcast hosting, and she deliberately trained her Mandarin from an early age, which had a great influence on her achievements.
Later, Haixia formed an indissoluble relationship with the broadcast, because of the clear words and generous expression, the 7-year-old Haixia repeatedly won the Mandarin award, and the championship trophy filled the cabinet at home.
Parents have great expectations for Haixia, and during the college entrance examination, they shut down all the entertainment facilities in the home, including television sets, radio, etc., just to create a quiet learning atmosphere for their daughters.
Who knew that this move almost did bad things with good intentions, it turned out that the announcement of the Beijing Broadcasting Institute in Henan to recruit students was spread through television, radio and other media, and the Haixia family missed this news.
Until a student's parents reminded her, Haixia's mother did not know that the registration was over, and she hurriedly took her daughter to the admissions office to intercede.
The mother took out a large stack of awards from Haixia and explained to the staff in tears that a love for her daughter finally won the last place for Haixia.
At that time, the Beijing Broadcasting Institute, which is today's Communication University of China, only recruited one person in Henan, but there were 3,000 candidates to register, and after layers of selection, only Haixia stood out and was admitted with excellent results.
In 1989, Haixia enrolled in the 89th class of the Broadcasting Department as she wished, and now it seems that the 89th class is a myth of the Guangyuan Academy, and has cultivated many outstanding talents in the front line of broadcast hosting.
When she first entered the school, Haixia wore a green military jacket and a large braid, she was not tall, not very conspicuous in the crowd, and compared with her classmates, she was an ugly duckling.
Without any background, and the innate conditions are insufficient, Haixia is very inferior in her heart, so she puts her mind on learning and uses desperate learning to make up for the gap.
2, the transformation of the ugly duckling
Because the teacher said that practicing sound is the basic skill of broadcasting, it must be solid, so every morning at 6:30, the school loudspeaker sounded, and Haixia immediately got up from the bed to practice sound, and found a leeward place with the sun to practice.
In order to speak articulately, Haixia also practices pronunciation by holding a small stone in her mouth, and the rough small stone often wears through the mouth, and she never gives up.
Once, Haixia stood downstairs in the dormitory practicing her voice, and the "ā á ǎ à" phonetic alphabet came over and over again, and there would be students upstairs who would respond and say "tāo táo tǎo tào hate".
Haixia didn't want to disturb others, but there was no way, she had to withstand such pressure to practice her voice, and there were few people in the class who could insist on practicing sound for four years, except for Haixia.
As long as she has time, Haixia will go to the multimedia classroom to record.
At night, she read in the library until late at night, and the boring practice every day did not make her feel tired, but made her have a deeper understanding and love for broadcast hosts.
Four years of college flew by, and in 1993, Haixia was admitted to CCTV with the first overall score in the class, which really responded to the old saying that "kung fu pays off".
Haixia's hard work has always been a miracle of Guangyuan until now, and each teacher has taken her as an example to supervise the students.
Haixia said: "My career has two lucks, the first luck is to be admitted to the major that I am interested in, and the second luck is to catch up with a good era. ”
The early 1990s coincided with the great development of television news, and in 1993, the morning oriental time and space was introduced, which changed the habit of Chinese people who used to listen to the radio in the morning into watching TV.
In 1994, the public's demand for news programs became stronger, so CCTV decided to launch a new version of "Evening News".
All the new hosts gathered together to PK this great opportunity, when Haixia was only 22 years old, the youngest in the stage and the shortest host experience.
But the leader was extremely optimistic about Haixia's potential, so she single-handedly became the host of the new show.
3, the hardships behind the honor
On April 1, 1994, Haixia walked into the news broadcast room, which was the first time she met the audience.
In front of the camera, Haixia looks amiable, with smart short hair, exquisite facial features, and a slight smile reveals two sweet dimples, which is extremely kind and easy-going, making the audience shine.
"This is the news room, and Haixia is now broadcasting it for you."
This opening sentence accompanies Haixia's standard Mandarin, and has the crispness of large beads and small beads falling on the jade plate, which has fascinated countless audiences, and since then the news is no longer only serious.
Haixia's first successful broadcast set a high rating of 2.5% to 21% for CCTV, and there was a cheer in the background, which meant that CCTV's revised version of the "Evening News" live broadcast was successful for the first time.
But Haixia believes that doing a good job in the first program is nothing, she must do a good job of broadcasting every year, every day, day after day.
CCTV new host Nigmati Heatherman took Haixia as an example, and he once sincerely commented in front of the camera:
"Ms. Haixia is my benchmark, and her broadcast style is a clear stream in the news world."
Previous news has called for objectivity and neutrality, not emotional overtones.
But Haixia has added temperature while maintaining this professionalism, making the audience feel like they are chatting with friends, and this innovative way has won the love of the public.
In 1999, CCTV created a new program "News Broadcast" tailored for Haixia, which set several historic firsts:
For the first time, the host can report the door
The first time with a fixed host
The first time I made a title for the host.
Such an attempt soon became a popular viewership hit, and Haixia also increased her popularity in one fell swoop, becoming one of the familiar faces loved by countless audiences.
Subsequently, Haixia participated in the broadcast of major events recorded in the annals of history, such as the return of Hong Kong, the return of Macao, and the military parade, and won the Golden Microphone Award in 2000.
In the winter of 2004, Haixia fell ill with a serious cold and lost her voice, had to rest for three days, did not appear in front of the camera, the broad masses of people went to miss Haixia, and spontaneously organized to care for her.
For the first time, domestic announcers have attracted so much attention, so the Beijing Morning Post also published an article called "Haixia can't get sick", which shows Haixia's domestic influence.
But Haixia is not proud of this, she clearly knows that CCTV has given her popularity, she is just standing on the shoulders of giants.
This humble attitude attracted many passers-by fans to Haixia, and in the selection of the country's favorite news anchor that year, Haixia was expected to win the championship.
Haixia has received countless honors, but no one knows that behind the honor she has paid more hardships.
Since she started her career, Haixia has given up all social entertainment, and there are no Saturdays and Sundays, and the lights and greenery of Beijing have nothing to do with her.
Every night at nine o'clock, the audience sits in front of the TV, ready to watch the show to sleep, Haixia will be like playing chicken blood, fully focused, every second without a hit.
After the end of the program, Haixia also had to look back at the program and prepare for the next day's news, which was Haixia's whole life at that time.
For two years, Haixia only rested for two days, or because of the festival.
At the end of each Sunday, Haixia would encourage herself, "There is no Sunday now, it is all Sunday, and this Sunday is over again, come on, tomorrow is waiting for you." ”
By constantly cheering herself up, in just a few years, Haixia has grown from a newcomer to the head of CCTV, Hua Dan, and has been on the Spring Festival Gala several times.
He was also awarded countless honors by the audience, such as "the first laughing announcer of CCTV" and "national anchor".
4, the road of struggle of "CCTV national face"
In 2007, the 35-year-old Haixia, with her super high national popularity, partnered with Luo Jing, an old predecessor of CCTV, to sit on the host station of "News Network".
"News Network" represents the image of a country, is a weather vane and barometer at home and abroad, and being able to sit in this position is not only a recognition of Haixia's ability, but also means a greater responsibility.
People all over the country are paying attention to China through the window of "News Network", so Haixia has extremely high requirements for herself, and she urges herself to stand up to scrutiny in every detail in front of the camera.
24 days after the launch of "News Network", Haixia changed the inherent impression of the audience with a unique hosting style, and it turned out that our "national face" could not only broadcast in a dignified and generous manner in a timely manner, but also narrow the distance with the audience in an approachable manner.
"People's Network" once launched a survey on the Internet to test how the public felt about Haixia's broadcast of "News Network", and the result was that more than 80% of netizens voted in support, which shows that Haixia's audience popularity is excellent.
During the hosting of "News Network", Haixia has two very tacit partners, Kang Hui and Haixia go from classmates to colleagues, and Luo Jing is a mentor and friend for Haixia.
On the eve of the 2008 Olympic Games, Luo Jing was unfortunately diagnosed with cancer, and he resisted the huge pressure to stick to the broadcast post, which deeply shocked Haixia.
Haixia always remembered that Luo Jing had told her that the announcer was the embodiment of all her life in every second in front of the microphone.
As the working hours get longer and longer, Haixia's perception of this sentence becomes deeper and deeper, and as long as she appears on camera, she remains energetic and never affects her state in front of the camera because of private matters.
There will be viewers who simply think that the job of a news anchor is very easy, and it is enough to broadcast half an hour of news every day.
In fact, this is only a superficial phenomenon, in fact, there are more broadcast preparations that the audience cannot see.
Haixia had selflessly shared her work process in the show "Open the Door", wearing makeup at 6:30 p.m., and the office was very fast-paced.
In addition, Haixia also happily said a little secret, the hosts of the news network we saw were all wearing upper body suits, so what was the lower half wearing? The answer turned out to be cotton pants.
Because it was too cold in the studio, only a dozen degrees all year round, Haixia would never dare to wear a skirt in the TV station, and she would be frozen.
At the same time, the hairstyle of the host of the "News Network" cannot be changed casually, and if you want to make major adjustments to the image, you must report to the leader for approval.
For example, when Teacher Wang Ning wore glasses, he also specially recorded a sample tape, so that the leader went to review it first, and the leader felt that such an image was still very in line with the identity of the anchor, and he could be allowed to wear glasses to broadcast.
Because every time you appear as a news anchor, there should be no more other factors interfering, so the image requirements are meticulous, otherwise it will affect everyone's attention to the news content itself.
On the show, Haixia also revealed the setting of the news network studio, a beam of light hit the manuscript in the anchor's hand, after two reflections, like a slide show on the teleprompter.
Haixia also explained that because some manuscripts are very urgent, they must be broadcast at the first time, it is too late to enter the computer, and the input process will affect the broadcast effect in case of word drops and typos, so the news broadcast has always adopted a relatively primitive way of reading the manuscript.
If there is only one manuscript, it will also be immediately sent to the anchor to ensure that it will be broadcast at the first time, which is very rigorous and tests the anchor's temporary reaction ability.
In 2020, the News Network temporarily added an emergency press release to fight the epidemic.
In an unprepared state, Haixia characters are round, paused in an orderly manner, and broadcast successfully in one go, during which they did not forget to look up and interact with the audience, excellent professional ability was greatly appreciated, and "Haixia bowed her head and read the manuscript" was also on the hot search for the first time.
"As long as the manuscript is in my hands and all the problems can be solved, I can broadcast it normally." Haixia said confidently.
5, career and family blossom together
In her career, Haixia has made countless achievements, for which she is also very grateful to her husband Luo Yongzhang for her understanding and dedication.
At the 2020 New Year's Eve party, Haixia said in front of the audience
"The last hug in 2020 should be given to the husband who loves me the most, because you usually care about me the most, tolerate me the most, support me the most, and take care of me the most."
The deep affection between husband and wife is extremely enviable.
Haixia and Luo Yongzhang met at a friend gathering, when Luo Yongzhang was the chief scientist of a pharmaceutical company.
In order to be with Haixia, Luo Yongzhang gave up his promising job and came to Beijing to work as a professor at Tsinghua University, where he could take care of Haixia closely.
Although he is a science and engineering man, Luo Yongzhang is considerate and romantic to Haixia, spending countless energy to present the words "Haixia, Luo Yongzhang loves you for a hundred years" with dominoes, and successfully embraced the beauty.
The two have been married for more than 20 years and love as ever, with a lovely daughter, Haixia is still relying on oxygen to stick to her post when she is 8 months pregnant, which makes Luo Yongzhang have great admiration for his wife's professionalism.
In order to help his wife reduce the burden on the family, Luo Yongzhang took the initiative to take on the heavy responsibility of taking care of the family, so that Haixia threw herself into the public welfare undertaking of "pushing and eliminating poverty" without worries.
In order to enable children in poor mountainous areas to have a bright future, Haixia launched the "Pomegranate Seed Project" to teach Mandarin voluntarily, and has never slackened off for many years.
At the same time, after work, Haixia has made a lot of contributions to her hometown, promoting peanuts in her hometown, participating in poverty alleviation and education support activities, etc., and she expresses her deep feelings for her hometown Henan with actions.
In 2021, Henan suffered a once-in-a-century flood disaster, and Haixia cheered for her hometown in front of the camera, touching countless Chinese.
Haixia, who is now 48 years old, is not only the "most American face" in the eyes of the audience, but also serves as a special prosecutor of the State Supervision Commission, a husband who loves, a daughter who is well-behaved, and a proper winner in life.
Someone once asked Haixia, in the front line of national broadcasting for decades, is there any secret to success? Haixia smiled slightly, and only said two words, "willing to give", willing to give, there is a sacrifice to get.
In college, Haixia gave up laziness and polished her professional strength with hard work; Haixia at work gave up entertainment and won the recognition of the audience with a conscientious attitude; later, she won back trophies with countless painstaking efforts and sweat, and completed the transformation of ugly ducklings to swans.
Opportunities are always favored by those who are prepared, and only by practicing their skills well can they better seize the opportunity when it comes.
Haixia used her experience to perfectly interpret the professionalism of "one minute on stage, ten years offstage".
Whether in the workplace or in the family, she has won respect and truly lived out the style of "big woman", which is worth learning from the majority of girls.