Recently, the Association announced sales in December 2021, and the tank 300 won 11958 monthly sales, a phenomenon that is unbeatable. In fact, stretching the time to nearly half a year, the tank 300 almost showed a state of rising. You know, the average landing price of tank 300 is more than 250,000 yuan, and it can achieve such impressive sales in the case of maintaining a high unit price, which is very rare in independent brands.
Why is the Tank 300 selling so well? Why is the upcoming Tank 500 so loud? Why are self-owned brand models soaring against the market?
Behind all the crazy appearances, in fact, Great Wall Motors, and even Geely, Changan, Chery, BYD and other head independent brands, the best proof of the strong rise.
Back to the tank 300, the styling design is full of tough guys, in addition to the off-road version, there is also the urban version that young people like. There are also spin-off modifications such as the cyberpunk version, as well as the latest shadow tank and other official kits. The so-called appearance is justice, after watching the same urban SUVs, the pure grandfather style of the tank 300 domineering tough guy is quite popular.
Entering the car, the Tank 300 is in line with the aesthetics of the times compared to the same type of JEEP Wrangler, Toyota Prado and other models with relatively rough interiors, and human-computer interaction is more able to meet the needs of young users. In addition, in terms of off-road capabilities, the tank 300 performance is also quite good, non-carrier body structure, front, middle and rear differential locking, off-road capabilities comparable to JEEP Wrangler, and only half the price, the same level can be said to be rare opponents.
If 10 years ago, with a budget of 250,000 yuan to 300,000 yuan, if you want to buy an SUV that can slightly "spread joy", you can only compare the full-time four-wheel drive Subaru Forester and other partial urban SUVs, and now you can really buy an off-road vehicle tank 300, and it also has the scientific and technological configuration of the urban SUV, as well as the sense of luxury.
It is this advantage that makes the tank 300 paying great attention, the terminal market is difficult to find a car, the current second-hand market for 1 year old tank 300 can even be recovered at the original price, which shows the weight of the tank 300 in the hearts of consumers.
As the saying goes, hit the iron while it is hot, and the tank 300 rides the dust and becomes a strong competitor of the JEEP Wrangler and the Toyota Prado. The heavy responsibility of challenging the Toyota Land Cruiser and Nissan Tourer naturally falls on the tank 500. In a number of new cars that gradually reduce the displacement and even new energy, the tank 500 has gone against the trend, bringing the self-developed 3.0T V6 engine and the longitudinal 9AT gearbox, whether it is the performance of engine parameters or the difficulty of transmission technology, it is second to none in its own brand and even in the same displacement model.
Among other things, only from the static parameters, the tank 500 power parameters have far exceeded the Toyota Land Cruiser, Nissan Tule's 4.0L naturally aspirated engine, in addition, from the announced off-road capabilities, body structure and other details, the tank 500 is definitely a high-end upstart in the field of high-end off-road.
Of course, not everyone buying an off-road vehicle must go to the fun, perhaps they just like the shape of the off-road vehicle tough guy, so the tank 500 also provides a luxury version of the model for this part of the user, as the name suggests, whether it is the shape or the interior, all the product attributes are towards the luxury, high-quality standards to create.
From the double-color paint and the atmosphere that enters the car that is comparable to the flagship luxury SUV, everything is proving to the world that the independent brand can not only break the wrist with the joint venture brand, but even in many ways have exceeded the performance.
More importantly, Chinese do not cheat Chinese, there is no "IQ tax", no sky-high speculation feelings, and there is no anti-intellectual discourse of three generations of a car, whether you admit it or not, the first-line independent brands have already left many joint venture brands far behind, whether it is brand power or product power, such as Hyundai, Kia, Chevrolet, Citroen, Peugeot... The author believes that there will be more brands in the future, we will wait and see!
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