DoNews Auto January 16 news (Shao Zhichao) has been deeply engaged in the hybrid system for many years BYD, the last two years launched the DM-i super hybrid system the overall market performance is very hot, equipped with this hybrid system BYD models also have a good sales performance, which shows that consumer recognition of this hybrid system is still quite high.
Just recently, BYD Song MAX DM-i officially opened pre-sale, launching a total of 5 configuration models, the official pre-sale price range is
14.68-17.38 million yuan, the car was previously unveiled at last year's Shanghai Auto Show, and the expectations of intended consumers for this car are also quite high, especially the price, but from the perspective of the announced and priced price, I am afraid that many people have been disappointed.
As BYD's only MPV model, BYD Song MAX sales and reputation has been maintained very good, its fuel version of the model in 2017 with excellent design, rich configuration and large space and excellent cost performance to win the love of many users, but the later pure electric and plug-in hybrid version of the market heat is tepid, BYD itself should also want to enhance the Song MAX series through the DM-i hybrid system to enhance some competitiveness and strive for some sales.
Compared with the fuel version of the model, before the Song MAX whether it is a pure electric version or a fuel version, the overall cost performance is not very good, pure electricity is not to say, the difference between the fuel version of the model and the previous DM hybrid version of the entry version of the model is more than 50,000 yuan, and the difference between the top version of the model is more than 70,000 yuan, and the fuel version of the model has a certain preferential range at the terminal.
From the price point of view, bydir Song MAX DM-i price is actually lower than the previous Song MAX DM, but still can not hide its and Song MAX fuel version of the model compared to the fact that the cost performance is too low, although buying a plug-in hybrid version of the model can save more than 10,000 purchase taxes, but the remaining difference even according to the current oil price in general family cars are enough for several years, this account is very good, Song MAX DM last December more than 100 sales results are actually very telling.
Of course, we cannot deny that the overall product strength of BYD Song MAX DM-i is still very good, 105km of pure electric endurance, 0.9L / 100km of comprehensive fuel consumption and more than 1000km of maximum cruising range, while there is a large space and very rich configuration, "upgraded roof" version also solves the family travel luggage problem.
Compared with themselves, there is no particularly obvious advantage compared with other opponents in the same level, and the pure electric mileage of the entry-level version is only 50km. Although compared with other competitors, it is indeed impeccable in terms of price or product strength performance, but for consumers who like this car, they will definitely compare it with the fuel version of Song MAX.
epilogue:
With the implementation of the 3-tire policy in the past two years, the demand for domestic MPV models is getting bigger and bigger, for a family MPV, economic affordability is the most important thing, and economic benefits are not only reflected in the later use of cars, but also in the cost of car purchases in the early stage, because it is also spent with real money and silver.
Although the purchase of the DM-i hybrid system of the Song MAX model in daily use is indeed fuel-saving, driving experience is stronger than the traditional fuel version of the model, but it does not save money, for consumers who buy this price model, just save money is the first, for this car, if the terminal is not preferential, the back of the market performance we are indeed not very optimistic.