BYD's launch of a high-end new energy brand is nothing new, and it is reported that the brand's first product model is a hardcore off-road vehicle.
In November last year, Du Guozhong, deputy general manager of BYD's passenger car brand and public relations business department, talked about the preparation of high-end brands, saying that the price of the first high-end model should be 500,000 yuan to 900,000 yuan, positioning high-end hardcore off-road vehicles, and the first model and new high-end brand are expected to be released in the first half of 2022.
Recently, the Network exposed a new BYD "with girder" model spy photo, more gratifying is that this test car directly put on a Song PLUS shell, and the entire chassis does not match, it seems to be somewhat unclothed.
Combined with the pictures previously exposed by the car, the car should be a pickup truck, and the tail also has a "small cargo bucket", which looks like it is conducting a simulation test, but because the cargo bucket is too small, it is the same as a small tail, so it is complained about by many netizens "too magical".
According to BYD's previous new car plan, it is expected to launch a high-end hardcore off-road SUV that benchmarks the Mercedes-Benz G-class in 2023, which will be put into production at the Hefei plant.
Recently, the test spy photos of the car have also been exposed, but its shell is BYD Tang, and when it is currently known, it has two versions of EV pure electricity and PHEV pure electric hybrid, and the price is about 500,000-900,000 yuan.
Combined with the above information, BYD will launch at least two hardcore off-road vehicles with girders, one is an SUV, one is a pickup truck, as for which one came out first, it is temporarily unknown.