From the first to the 100,000th mass production car off the production line, Nezha Car only took 42 months, which is quite consistent with the sentence "My life is up to me" in the mouth of the light-chasing animation version of Nezha.
Nezha Automobile entered the market with the N01 model of the people-friendly model, and the follow-up stood firm through the extremely cost-effective Nezha U, Nezha V and other models. Although Daniel Zhang, the founder of Nezha Automobile, said a few years ago that "Nezha Automobile will focus on tracks below 200,000", as Nezha S is in full swing into the preparation room, we can see that Nezha is continuing to go up.
▲ Nezha Automobile's 100,000th mass production vehicle roll-off ceremony
On January 8, 2022, Nezha Automobile ushered in the roll-off of the 100,000th mass production vehicle. Ouyang Minggao, academician of the Chinese Academy of Sciences, Wang Tao, deputy secretary of the Jiaxing Municipal Party Committee and president of the Tsinghua Yangtze River Delta Research Institute, Yu Huiyou, secretary of the Tongxiang Municipal Party Committee, Lan Yamin, director of the Management Committee of Tongxiang Economic Development Zone, Fang Yunzhou, founder and chairman of Nezha Automobile, Daniel Zhang, co-founder and CEO of Nezha Automobile, Kong Fanlong, co-president of Nezha Automobile, and other leaders and guests and employee representatives attended the off-line ceremony and witnessed this milestone important moment.
After 7 years of accumulation, Nezha Automobile ushered in a phenomenon-level development in 2021: successfully launched two major upgrade products of Nezha U Pro and Nezha V Pro, and became a hit in the market segment.
Nezha U Pro single-month orders exceeded 5,000 units, Nezha V Pro single-month orders exceeded 10,000 units, Nezha Automobile delivered nearly 70,000 units throughout the year, and in November and December, it achieved single-month deliveries exceeding 10,000 units and an increase of 362% year-on-year throughout the year, ranking first in the new camp of car-making forces.
At the same time, it opened the "1000 billion" intelligent technology investment strategy, and successfully released the hard-core technology full-stack self-developed intelligent safety car platform - Shanhai Platform; the number of channels nationwide exceeded 330, and Nezha power was expanded to 150 cities, and the user experience and service quality were comprehensively improved.
■ In 2022, Nezha Automobile launched a sprint towards a higher goal
At the off-line ceremony, Academician Ouyang Minggao said: "Standing on the new journey of 100,000 vehicles off the line, I have expectations for the blueprint of Nezha Automobile to "build cars for the people", hoping that Nezha Automobile can always maintain its original intention and work with all sectors of society to contribute more to the rapid development of the industry. ”
The roll-off of the 100,000th mass production vehicle proves that Nezha Automobile has also undergone qualitative changes in systematic capacity building, including design and development capabilities, process development capabilities, production and manufacturing capabilities, quality control capabilities, procurement coordination capabilities and operation management capabilities.
▲ B-class digital electric coupe: Nezha S
In 2022, Nezha Automobile will focus on building the first model of Nezha S on the Shanhai platform, and the new car will support Nezha Automobile to enter the first- and second-tier markets.
As a blockbuster product of Nezha Automobile in the field of digitalization, Nezha S will provide two versions of range extender and pure electric, and will apply huawei MDC computing platform that can achieve 200T high computing power, using 2 lidar, 5 millimeter wave radar, 12 ultrasonic radar, 13 cameras, high-precision positioning units and high-precision maps and other perception units, which can achieve pilot assistance driving on high-speed and urban roads and realize L4-level intelligent driving in some scenarios such as parking and remote summoning. Based on the Ethernet SOA electronic and electrical architecture, Nezha S can also achieve unlimited expansion, self-evolution, and flexibly meet the different needs of users.
In order to face global development, Nezha Automobile has released the Nezha V right-hand drive version of the model for overseas markets, and announced "going to sea", which is expected to officially open the expansion and layout of the Southeast Asian market in the first half of 2022, and open a new journey of Nezha Automobile's global development. At the same time, Nezha S, which represents the future intelligent exploration of Nezha Automobile, will also fully enter the European market after listing at the end of 2022, thereby accelerating the process of Nezha Automobile's globalization strategy.
Nezha Automobile, which already has a user base of 100,000 and has passed the ability test of the large-scale system, will surely accelerate towards a higher sales target and let more people feel the change of intelligent electric vehicles on human travel.