In the past year, most of the world's semiconductor chips have increased in price due to tight production capacity and shortage of goods, and the two major memory chips that have not risen sharply or even fallen in price are mainly memory and flash memory. However, recently, Samsung's flash factory in Xi'an has been closed management due to epidemic prevention and control, and immediately came out the news that Samsung is going to increase the price of SSDs.
Industry news, Samsung Electronics is considering raising the offer of its own brand SSD products from the first quarter of 2022, and there is no clear information on the specific increase. The price movement of SSDs is likely to become clearer in mid-January, when brand suppliers in the United States and Europe are expected to gradually resume post-holiday purchases.
However, Samsung's plan is very unusual, because flash memory and SSD hard drives are not a bull market in the current situation, on the contrary, the demand is not high, and other manufacturers are still preparing to reduce prices by as much as 10% to attract customer orders in the case of sluggish demand.
Sources said that Samsung's factory in Xi'an, China, its NAND flash memory production may be reduced by 40% due to the city's tightening of epidemic control, which may directly disrupt the assembly of its consumer SSD and general-purpose flash memory (UFS) equipment, prompting Samsung to consider increasing SSD quotations.
Samsung is the leader of the global flash memory market, the share has been maintained at about 34% for a long time, one is 1/3 of the world, not only has its own flash memory factory, but also can produce its own SSD master. The reason for Samsung's headwind price increase is not clear, but their flash memory factory in Xi'an accounts for 42.3% of Samsung's flash memory production capacity and 15.3% of global production capacity, which has a huge impact, Samsung recently said that the factory adopts closed management due to epidemic prevention and control reasons, which can guarantee basic operating conditions, and the current Samsung semiconductor factory is in a state of production and operation.