The year is approaching, and the annual meetings of major game manufacturers have also arrived, which has also set off the annual "show off" and "miserable" of the game circle. However, rather than the luxurious prizes at the annual meeting, the prizes that are targeted to employees with outstanding performance may be more shocking to your jaw.
Today, netizens broke the news that after the successive launch of the two popular games of "One Thought Runaway" and "Moore Manor" in 2021, Thunder Games sent an enviable and hateful directional award at the company's annual meeting held yesterday - "One Thought Runaway" after 95 was given a full set of mansions in Shenzhen OCT, and the marketing manager and product manager of "Moore Manor" were each given a BMW X5.
It is also a house delivery and a car delivery, it seems that Thunder Games and its parent company Gigabit, indeed have some spring breezes.
A year of successful transformation
Many veteran players' impression of gigabits is still stuck in the "Q Dao", the blockbuster of the fairy MMO era, while the impression of its holding subsidiary Thunder Games is that it is released by an independent game agent. From end games to mobile games, the "Q&A" series is still an important pillar supporting gigabit's financial performance. However, in 2021, the successive additions of "A Thought runaway" and "Moore Manor" have made the transformation journey of the established manufacturer full of results.
On February 1 last year, "One Thought Runaway" developed by Thunder Games was officially launched. Once launched, this ink national style placement Xiuxian mobile game quickly attracted players, and still ranks in the top ten of the Best Seller List of the App Store in China, with a monthly turnover of more than 300 million yuan, and won the 2021 GameLook Awards Annual Best Placement Game Award. In Hong Kong and Taiwan, China, this game has also been stable in the top ten of the best-seller list for a long time, becoming another phenomenon-level domestic mobile game hit after "The Strongest Snail" in 2020.
It is worth mentioning that "A Thought of Escape" not only represents the success of Gigabit's transformation from MMO to an emerging placement track, but also an important achievement of Thunder Games from agency distribution to self-research. This game combines the more mature placement gameplay with the ten-minute love of domestic players, which maximizes the game needs of players with different preferences and achieves commercial success. It is not difficult to see from the heavy prize master's planning of this move that gigabit and Thunder game executives have recognized the self-research team of "A Thought runaway".
In contrast, although the "Moore Manor" mobile game is not self-developed, it has also become an important source of gigabit's revenue increase in 2021 with the sentiment card of "Ye Qing Hui". In the 2021 GameLook Awards, Moore Manor mobile game became the sole winner of the Best Casual Game of the Year. Although this game is not a casual mobile game in the traditional sense, its relaxed and friendly game atmosphere and light gameplay that focuses on social interaction have won the favor of casual players. The excellent market performance also reflects the power of Thunder Games in agency distribution.
Even more rare than a house are good people
OCT is one of the most prestigious high-end residential projects in Shenzhen, in Shenzhen close to Happy Valley, Window of the World, Splendid China and other urban attractions. According to the data of the real estate website, the current average price of OCT is about 110,000 to 120,000 yuan / ㎡, and the housing area is mainly based on large flat floors of large units above 200 square meters, so the total price of a single house can often reach 20 million yuan or so. If the property donated to the main plan is taxed, the total expenditure of Thunder Games may reach the level of 30 million to 40 million yuan.
For domestic investors, the matter of "sending a house" has an additional meaning - in fact, among the listed companies in A-shares, the annual net profit of many companies has not reached the level of buying a luxury house in the first-tier cities of Beijing, Shanghai, Guangzhou, and Shenzhen, which also makes Gigabit's move to send a house have the joke of "sending out the annual profit of a listed company".
Of course, there are also salty turnips and melon eaters who are worried about "worrying" that if the "sending the house" is pre-tax, then according to the current fixed 45% tax, whether the planner can afford millions or even tens of millions of taxes and fees is a matter of words.
In contrast, the two Thunder game employees who were awarded the BMW X5 probably won't have this "anxiety". Judging from the online offer, the current price of bmw X5 is between 600,000 and 800,000. For such a grand award, the author, like the majority of netizens, can only cast envious eyes on the winners.
However, compared with those "Ou Huang" who won the grand prize at the annual meeting, it is more reasonable for these employees who have really brought performance to the company to be praised. On the pulse, some netizens said: "The employment perspective of small companies (is) how to reduce the cost of recruiting people to do limited things, and the employment perspective of large companies (is) are thinking about how to stimulate talents to exert unlimited talents (thus) to make more money."
GameLook believes that at a time when the "robbery" war in the game circle is becoming more and more intense, it is very normal to reward excellent employees with generous material rewards, and there is no need to over-interpret this. As the trend of game quality becomes more and more obvious, there may be more news similar to the core team members of the blockbuster game project in the future. This will also help attract more talented people to join the game industry, which in turn will promote the rapid development of the game industry.
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GameLook Daily Game Industry Report
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