This column is produced by Game Daily, which mainly covers hot events in the game industry chain and related content related to the future trend of the industry. This article is Issue 463.
01 Game industry
【China mobile game was rumored to be the distribution team layoffs】 There are rumors that the mobile game Guangzhou buying team was dissolved, and the overseas market distribution department laid off 40% of the staff, and the relevant personnel told the game daily that there was a discrepancy in this news, and the overseas market is currently developing well and is still the focus of development. The Guangzhou buying volume team is converted and merged into various business units to achieve cost reduction and efficiency increase, and there is no dissolution.
[Gigabit's 2021 revenue increased by 68% to more than 4.6 billion yuan] Gigabit announced its 2021 financial report, last year's total revenue of 4.619 billion yuan, an increase of 68.44% year-on-year, and the net profit attributable to shares was 1.468 billion yuan, an increase of 40.34% year-on-year. The main reason for the increase in net profit is the positive improvement brought by "One Thought Runaway", "Ask The Question" and "Ask The Question Mobile Game".
Reserve products announced in Gigabit's earnings report
【Yongshi Network's net profit in 2021 fell by 18.9%】 Yongshi Network announced its 2021 financial report, with a total revenue of 119 million yuan last year, an increase of 19.41% year-on-year, and a net profit attributable to shares of 49.03 million yuan, down 18.9% year-on-year. It is worth noting that this is also the fourth year that a game of "Blue Route" accounts for more than 90% of the total revenue of Yongshi Network.
【Soul Tide" topped the Japanese iOS download list】 data.ai (formerly known as App Annie) announced the list of games in the Japanese market in March, of which the two-dimensional card mobile game "SOUL TIDE" developed by Ghostface Technology reached the top of the download list. In terms of revenue rankings, the domestic mobile game "Wilderness Action" ranked 6th, and "Original God" ranked 7th.
According to the surging news, some users said that the advertising content of the "Fantasy Westward Journey Web Edition" promoted by the short video platform had false information, and after understanding the customer service, it was confirmed that some of the actual experience was inconsistent with the promotion, and the customer service said that it had been fed back to the company's advertising department.
SensorTower released the "March 2022 China Mobile Game Publishers Global Revenue Ranking", which mentioned that Gigabit's Thunder Games " One Thought Run" set a new record in March revenue (only AppStore and Google Play revenue), and the SensorTower store showed data of $16 million.
02 Esports Circle
【"Dream Three Kingdoms 2" announced the second 10-year e-sports plan】 The electric soul network held the "Dream Three Countries 2 annual strategy conference", at which the electric soul network elaborated on the future e-sports plan, saying that it would continue the strategic layout design around the two cores of "building a complete e-sports ecology" and "transmitting the national wind power competition to overseas with the event as the carrier".
League of Legends S11 Finals Nominated for Emmy Awards The National Academy of Television Arts and Sciences (NATAS) announced the nominees for the 43rd Annual Sports Emmy Awards. Among them, the final of the League of Legends S11 Global Finals EDG and DK teams was nominated for the "Outstanding E-sports Finals", and according to statistics, the peak number of spectators on the overseas platform of this competition reached 4.01 million.
03 Former universe
【Meta suspended the F8 Developer Conference for the first time since the IPO】 Meta announced that the 2022 F8 Developer Conference will be discontinued, and will no longer continue the online hosting model of last year and the previous year. Meta's explanation for this is that, as in previous years, it has stagnated in terms of developers and programming. In addition, they mentioned that the main goal of the follow-up is to accelerate the pace of building a metaverse.
[Call of Duty" series or will add NFT elements] According to foreign media reports, Activision Blizzard was exposed to consider adding NFT elements to its "Call of Duty" series of products, allowing users to have in-game weapons, props of the NFT to trade or use, but because the outside world is generally more skeptical about the game NFT elements, so this plan is still in the early stage of discussion.
According to foreign media reports, Meta's financial department is trying to develop a virtual currency, called "Zuck Bucks" internally. It is more like a virtual token in an online game, which will be centrally controlled by Meta, mainly used within its metaverse applications.
【Coca-Cola will launch the first "Metacoscosk"】 Coca-Cola recently launched a new Coke based on the metacosm element design "Zero Sugar Bytes", which is currently available in Latin America and plans to enter the domestic market in late May. To promote the product, Coca-Cola also linked up with Fortnite, allowing it to participate in specific in-game gameplay by scanning the logo on New Coke.