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Amazon's e-reader Kindle is out of stock in a large area Netizens: Want to exit the Chinese market?

On January 4, some netizens broke the news that the Kindle, an e-reader owned by Amazon (AMZN.US), was out of stock in a large area, questioning whether the Kindle wanted to withdraw from the Chinese market.

Amazon's e-reader Kindle is out of stock in a large area Netizens: Want to exit the Chinese market?

November 28, 2020, Shenzhen, Amazon Kindle e-book. Image according to Visual China

The search of Red Star Capital Bureau found that in the official self-operated store of the Jingdong platform Kindle, the Kindle classic version and the Kindle exclusive version with a price of 998 yuan and the Kindle exclusive version of 2757 yuan all showed "out of stock", and only one Kindle youth version with a price of 658 yuan was currently on sale. In this regard, the customer service of Jingdong's self-operated store told the Red Star Capital Bureau: "The manufacturer is currently out of stock, and the follow-up will be replenished." ”

Amazon's e-reader Kindle is out of stock in a large area Netizens: Want to exit the Chinese market?
Amazon's e-reader Kindle is out of stock in a large area Netizens: Want to exit the Chinese market?

In addition, the official flagship store of Kindle Tmall cannot search for related products at present.

A search for kindle on Amazon's Official Website in China found that only e-books were still on sale, and e-readers could not search for them.

Red Star Capital Bureau asked Amazon for verification of this matter, and as of press time, it has not received a response.

Red Star News reporter Yu Yao Qiang Ya Milling

Responsible editor Ren Zhijiang

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