On January 4, some netizens broke the news that the e-reader Kindle was out of stock in a large area, questioning whether the Kindle wanted to withdraw from the Chinese market. Subsequently, related topics rushed to the first place in Weibo's hot search, triggering the attention of 130 million netizens.
The Kindle is out of stock on a large scale
The search found that in the official self-operated store of the Jingdong platform Kindle, the Kindle classic version priced at 998 yuan and the Kindle exclusive version with a price of 2757 yuan all showed "out of stock", and only one Kindle youth version priced at 658 yuan was currently on sale.
In this regard, the customer service of Jingdong self-operated store said: "The manufacturer is currently out of stock, and the follow-up will be replenished." ”
In addition, the official flagship store of Kindle Tmall cannot search for related products at present.
A search for kindle on Amazon's Official Website in China found that only e-books were still on sale, and e-readers could not search for them.
Amazon responds
Subsequently, Amazon responded: "We are committed to serving Chinese consumers. Consumers can purchase Kindle devices through third-party online and offline retailers. The high-quality customer service and warranty services provided by Amazon will not change. The Kindle e-book reader is popular with consumers, and some models are currently sold out in the Chinese market. ”
Although many netizens jokingly said that "you can't use the Kindle to cover the noodles", some users said that "with the kindle, I bought a lot of paper books, saving space and being portable". Some netizens asked: Amazon quickly give me a reply, but I have to use the Kindle every day, how to backup also teach me; if I really quit, will it affect my download and purchase of other books? I have to read it every night before going to bed, and I have to update it every week, hoping it doesn't break.
Amazon retains only two businesses in China
Previously, on April 17, 2019, Amazon announced its withdrawal from its China operations. In China, only two pieces of business will be retained, one is kindle, the other is cross-border trade, and the other businesses will be completely abolished. Amazon's main markets last year were the United States, Germany, the United Kingdom and Japan.
Kindle is an e-book reader launched by Amazon in the United States and is also a leader in this field. At present, Amazon has not responded to the news of whether the Kindle will withdraw from the domestic market.
Content Editor/Lian