Nowadays, when it comes to mini cars, many netizens will think of Wuling, and its launch of Hongguang MINIEV has spread all over the country. But for consumers of a certain age, I believe they will also think of Chery QQ, which was once very popular. Recently, Chery has listed a new energy pure tram - QQ ice cream. Judging from the name of the car, there is undoubtedly a certain inheritance meaning. So, can the product power of this new car challenge The Hongguang MINIEV?
The starting price is less than 30,000, aiming directly at opponents
For potential consumers at this level, price is undoubtedly the most concerned aspect. At the press conference, the official announcement of the guidance price of this new car is 2.99-4.39 million yuan. From the live broadcast of the listing, it can be seen that when the price of the entry-level model was announced to be less than 30,000 yuan, there was a cheer from the audience.
This price is undoubtedly directly aimed at the competitor Hongguang MINIEV. From the appearance point of view, the temperament of QQ ice cream is more cute and cute, especially the two headlights at the front of the car, which is very playful and cute. From the official understanding, its charging port is located at the LOGO of the front face, and the charging gun can be inserted when opened.
Limited by the relatively short body, the design of the side, very similar to the Macromiev, is equipped with 12-inch rims and narrow tires, which are also in line with the positioning and have less resistance when driving. The tail design is also relatively simple, if it is not hung chery label, I believe many people will think that this is a modified Hongguang MINIEV, because it is too similar.
In terms of size, whether it is the length, width and height or wheelbase, the gap between QQ Ice Cream and Hongguang MINIEV is quite small.
The texture of the carriage is stronger than that of competitors, but the power has no advantage
As a latecomer, the reason why QQ ice cream is 1100 yuan higher than the starting price of Hongguang MINIEV. One of the reasons is that the interior texture is better, using a variety of different colors and materials to make the whole model look more vibrant. It is reported that the seat also uses antibacterial ecological and environmental protection fabrics, which is good news for consumers who care more about the smell of the interior.
Thanks to the technical support of the parent company Chery, even if QQ Ice Cream is an entry-level mini car, it has certain advantages over competitors in terms of intelligent technology.
Among its own brands, Chery has made great achievements in terms of power. The QQ ice cream listed this time is equipped with an electric motor with a maximum power of 20 kilowatts and a peak torque of 85 Nm. From the data point of view, it is exactly the same as the Macro Light MINIEV. As a later competitor, there is no power advantage, and from this point of view, there is no surprise.
A full range of lithium iron phosphate batteries, available in two endurance versions
Although consumers who buy mini cars are mostly used for commuting in the city, in terms of battery life, there is no doubt that the longer the better. Chery QQ Ice Cream is equipped with lithium iron phosphate power batteries throughout the series, providing two options, with capacities of 9.6kWh and 13.9kWh respectively. According to the official understanding, under the condition of NEDC, its maximum cruising range is 120km and 170km.
Those who are familiar with Hongguang MINIEV will find that Chery QQ Ice Cream is exactly the same in terms of mileage. So as with the power, there are no surprises in terms of endurance. In addition to being equipped with lithium iron phosphate batteries, Hongguang MINIEV also provides ternary lithium batteries for consumers to choose. For northern users, it is more friendly in the cold winter climate, because ternary lithium batteries have better low temperature performance.
In terms of energy replenishment speed, due to the positioning of the mini car, Chery QQ Ice Cream only supports slow charging, and the maximum mileage of 120km and 170km versions correspond to the charging time of 6 hours and 8 hours respectively. Compared with hongguang MINIEV, the charging time of high-end models is 1 hour faster, which is an advantage point. For impatient consumers, it is more attractive.
National public opinion: In order to promote the sales of new cars, we learned from the listing conference that Chery has launched a strong car purchase policy. In terms of purchase opinions, Xiaobian recommends the QQ ice cream cone of 37,900 yuan, because compared with the 29,900 version, there are many more safety configurations, such as main airbags, rear radar/reversing images, etc. It will not seem so "shabby", and it can basically meet the needs of the car. If there are higher requirements for endurance, only the top price of 43,900 yuan is optional, and the maximum cruising range is 170km. At the same time, it is also more abundant in terms of configuration. For this cute pure electric car, what do you think the market performance will be in the future?