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Xiaomi Lei Jun: In the next 5 years, R&D investment will exceed 100 billion, double the original plan

Songguo Financial News, according to 36Kr learned that at the Xiaomi 12 new product conference, Lei Jun, chairman of Xiaomi Group, said that the research and development investment in the next 5 years will exceed 100 billion, double the original plan.

In addition to summarizing the difficulties in 2021 and increasing investment in research and development, announcing that benchmarking Apple and learning from Apple is another focus emphasized by Lei Jun. "In the future, we will surpass Apple step by step. Based on this strategy, we have developed a Product Strategy for Xiaomi12 'Dual Size, Dual Flagship'. Lei Jun said.

Xiaomi Lei Jun: In the next 5 years, R&D investment will exceed 100 billion, double the original plan

As early as December 20, Wei Siqi, product manager of Xiaomi12, posted that she would take turns to be responsible for Xiaomi's digital series products. On December 28, Wei Siqi posted a comparison chart of the configuration of the new machine and the previous generation, which showed that in addition to the screen differences, almost all the configurations of the Xiaomi 12 were upgraded compared with the previous generation. At the same time, it also revealed that Xiaomi12 will release a small-size high-end flagship machine.

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