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What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

When it comes to the group of bao mamas, it feels very great!

The sense of picture is very strong

While taking the baby, he tried to find a way to do his best for the family

In those years, I have also seen many very hard-working mothers on the road of network creation

Some are in the field of self-media, and some are in various small projects!

There are even many people who have accumulated through their own efforts to achieve a counterattack!

However, the energy they put in is naturally several times that of ordinary people

Today, it is mainly based on the direction of self-media

Illustrate an example seen recently in those years

It is divided into three parts

What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

Parenting toys are popular

When it comes to Mom, the first thing she thinks of is definitely the baby

There are countless toys that your baby needs to use as they grow up

There are edutainment and enlightenment education

But it's more of a grounded direction

I believe that many friends have played pinyin cards when they were young

Although there are more and more intelligent products now

But premature exposure of children to these electronics is not necessarily a good thing

Ordinary families still like to spend their early children's learning through these cards

It's basically an overproduct at the age of 3 to 6

And there is also a pronunciation function for the words of the cards!

It can improve the efficiency of our baby

Of course, there are many toys about the baby's growing up

There are no examples in those years

Just choose the direction of the self-media

You can better do a popular science experience with your baby

There are also some baby gadgets that the baby usually uses

There can be more plasticity development

What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

Idea of operation

Talking about this in those years found an interesting phenomenon

It seems that the content of this aspect is also subtly divided into two directions

One is the high-end direction of parenting sharing

One is the sharing that belongs to the direction of grounding gas

In this regard, it is still based on its own conditions!

After all, the direction of parenting self-media is more in the direction of video

In fact, there is no need for over-packaging! Just get close to life

What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

As for the content

It can be the usual experience sharing with the baby!

Share a live-action appearance in a storytelling way

It can be a record of your baby's life when he usually plays

Share your baby's daily routine in a photogenic way!

Of course, many moms in this regard do not approve of this approach!

Then it can be done by storytelling

The idea of content creation can also be inspired by peers

But have your own language characteristics and style

Instead of simply being a replica

This is the most attractive place of self-media!

What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

Platform selection and details

Let's start with the platform

Since it is a short video to share with parenting

The common domain is definitely inseparable from the two mainstream platforms of Douyin and Xiaohongshu

In terms of vibrato, it is mainly the large volume of users

People from all walks of life have it, but the main thing is that content is king

The words of the Little Red Book are mainly in line with the attributes of the user group

According to the previous data, there are more groups of little red book mothers!

For the sharing of parenting, just right

The private domain is undoubtedly the closest place to the fan base

This also facilitates us to do fission in other aspects later

Details

If it's about parenting stories

More is mainly the overall background atmosphere clean and welcoming atmosphere

And we need to pay attention to the facial expressions in the process of telling

As far as possible, what paragraph needs to be rendered with what kind of emotion

It's more about thinking about how to express it to resonate

There is also a name aspect that can go to so-and-so parenting knowledge sharing as an example

What are the opportunities for low-cost entrepreneurial mothers to pair with parenting toys?

What I want to say in those last years

The words about parenting are more of a resonance point

Think more empathy and you'll see a different landscape

Observe your high-quality peers more clearly about your goals!

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