Honor CEO Zhao Ming predicts the mobile phone market next year: cautiously optimistic

Beijing, December 17, "according to the cautious and optimistic way to look at the market next year", Zhao Ming, CEO of Glory Terminal Co., Ltd., expressed his views on next year's mobile phone market on the 16th, "The total number of mobile phones in the market next year is unlikely to grow, and if it can be maintained on a stable basis, I think it is cautiously optimistic." Another possibility is a slight drop. ”

On December 16, one year after Honor's independence from Huawei, Zhao Ming delivered a keynote speech on "Future with Friends" at the 2021 Glory Anniversary Celebration and Glory X30 New Product Launch. Zhao Ming said that 2021 is the year of glory entrepreneurship, but also the year of gratitude, in this year with the support of many friends, so that glory can smile and face everything.

Honor CEO Zhao Ming delivered a keynote speech on "Future with Friends" at the 2021 Glory Anniversary Celebration.

According to him, in the winter of 2020, Glory restarted the road of entrepreneurship, and a wall in the Beijing Research Institute separated not only the physical distance, but also a psychological step forward. On the first payday after Honor independence, because the IT system has not yet been launched, the salaries of thousands of employees are manually calculated by HR one by one in Excel.

Zhao Ming said in an interview with the media after the meeting that for Glory this year, we are in short supply throughout the year. "We are in a desperate shortage or not according to the supply we plan, but we respond according to the supply we can get."

Canalys data shows that in the third quarter of this year, Honor China's market share rebounded to 18%, ranking third. Zhao Ming said that at present, the global stock of glory users exceeds 180 million. In terms of market share, Honor has basically returned to the highest point in Honor's history.

For 2022, Zhao Ming revealed that Glory can already do it according to its own plan, and next year will be a new chapter. In the future, Honor will rely on the "1+8+N" all-scenario strategy to strive for the upgrading of all-intelligent life. On the same day, Honor released the new Honor X30, which is the first batch of qualcomm Snapdragon 695 chips in the world, supporting 66W super fast charging, starting from 1499 yuan.

"To survive in the mobile phone market, we must tremble and walk on thin ice." Zhao Ming predicts that the mobile phone market will gradually enter the stock competition market next year, so how to better meet the needs of consumers, so that consumers are willing to buy, long-term experience and word-of-mouth accumulation and other factors will become more and more important. The core of Glory's success and development in 2022 is to adhere to continuous innovation and continue to take innovation and quality plus service as strategic control points. (End)