"True Return" is coming to an end, and Luo Yonghao's next work must be "science and technology circle"

Text/Yiting Chen

Edit/Anna

After the end of "True Return", Luo Yonghao will return to the science and technology circle.

On December 16, Luo Yonghao posted on Weibo that he would once again enter high-tech entrepreneurship. When interacting with netizens, he revealed that after returning to the technology industry, he will be involved in VR (virtual reality), AR (augmented reality), AND MR (mixed reality) fields.

Earlier this year, Mr. Luo revealed that he would be able to pay off 600 million yuan of debt by the end of the year and said he might return to the technology industry. At that time, many people speculated that the hammer mobile phone was coming back, but they did not expect that Lao Luo wanted to enter the pit of VR and AR.

Entered the VR and AR circles

On December 9, Luo Yonghao hinted at the future of the industry he was engaged in, and forwarded an article titled "From the Past Fifty Years of Game Consoles, Computers, and Smartphones to the Next Fifty Years of VR and AR."

As early as 2016, Luo Yonghao secretly built a VR team. The team was split from the VR department under Hammer Technology, and Luo Zixiong, an employee responsible for operating the Hammer VR project, founded Beijing Sosi Information Technology Co., Ltd., with Luo Yonghao as a director.

According to Tianyan, Sosi Technology is a VR/AR industry software and hardware technology developer, which is a VR project incubated within Hammer Technology, mainly engaged in technology development and promotion services in the VR/AR industry, and produces HMD head-mounted displays.

Earlier, in an interview with the media, Lao Luo also said that he was optimistic about VR, and if there is no accident, their next screen will definitely be VR glasses.

In the public perception, VR, AR is the entrance to the metaverse, with the support of the device, people can glimpse a glimpse of the true face of the metaverse.

After Facebook changed its name to Meta, the concept of metaversity was hyped to an unprecedented degree, to the point where everything can be metaverse. On November 5, Luo Yonghao said on Weibo that the next entrepreneurial project may be meta-universe, and a large number of media rushed to report that Luo Yonghao wanted to "enter the meta-universe".

Shortly after, he published a rumor to refute the rumors, saying that he only reproduced Shaan Puri's metacosmology, and said that Zuckerberg's understanding of the metacosmonic concept was too narrow, and he scoffed at the idea that he wanted to "enter the metacosm", but he had a bit of the appearance of the group war tongue.

Although the metaverse has not yet had a specific appearance, the metacosmum track is hot. Domestic giants such as Baidu, Ali, Tencent, and Byte have long laid out the meta-universe, and the meta-universe concept stocks have continued to rise. On December 16, 10 meta-universe concept stocks, including Aoya Design and Xuanya International, closed at the limit, and the meta-universe concept index rose by 2.51% throughout the day, and the overall performance was significantly ahead of the large-cap stock index.

According to Bloomberg Industry Research, the market size of meta-universe-related businesses will reach $800 billion in 2024 and rapidly expand to $1.5 trillion in 2030, almost doubling in six years.

Teacher Luo will enter the game next year, and I don't know how many chances of winning.

The tech industry is the essence

For the technology industry, Luo Yonghao has always preferred.

In 2012, Luo Yonghao founded Hammer Technology and entered the technology industry for the first time.

At that time, Lao Luo had high hopes for the hammer mobile phone, first developed the Smartisan OS operating system, and then outsourced the industrial design of the hammer mobile phone to the foreign design team ammunition, and finally built the hammer T1 mobile phone in 2013 and won the iF International Design Gold Award.

With the aura of Luo Yonghao's "first generation of Internet celebrities", the sales volume of Hammer T1 reached 122063 units in 2014.

Hammer Technology always has a lot of fantastic ideas, "perennial delivery of ideas for other manufacturers to copy", the pants copied by the previous few major mobile phone manufacturers are not left.

For example, the earpiece design of the Hammer T1, that is, the integration of the earpiece and various sensors leaves a relatively simple forehead, enhancing the overall beauty of the phone. This design once became a classic symbol of hammer mobile phones, and later appeared on mobile phones of Meizu, ZUK and other brands.

The inspiration for these ideas may come from Lao Luo's love of technological products. On Weibo, Lao Luo found that every new technology product is excited like a child, always has his own unique insight into the field of science and technology, and he is even more deeply responsible for Apple products, and has been scolded until 2021.

Although the hammer idea is good, the effect of landing execution is not very good. When the Hammer T2 was launched in 15 years, the foundry collapsed, and then mobile phone bugs followed, the interface was not right, the power consumption was too fast... Alive boiled a large amount of hammer powder into hammer black.

Later, the supply chain was broken, dealers ran away, and Hammer Technology was heavily indebted, accumulating 600 million yuan in debt. At the time of crisis, Byte bought the core team of Hammer mobile phones, but did not acquire the hammer subsidiary. Lao Luo did not turn around and apply for the bankruptcy of the company like other founders, but decided to take on 600 million yuan of debt alone, opening a long road to debt repayment.

After the live broadcast paid off the debt, Lao Luo became more and more restrained, Weibo was mostly accounted for by the lottery information, and occasionally sent some opinions, but never hesitated to express his love for the technology industry.

For more than 20 years, Luo Yonghao has been in the limelight and experienced the identity transformation of New Oriental Internet celebrity teachers, founders of Niu Bo Network, CEO of Lao Luo English Education and Training, founder of Hammer Technology, live streaming anchors, and talk show actors. Now that the debt is almost over, what Luo Yonghao wants to do most is the technology industry.