As soon as the Tianji 9000 was released, it caused great concern, the first launch of TSMC's 4nm process, arm V9 architecture, mobile end light chasing technology, and more than 1 million running points on Antutu, various parameters show that this chip aims to seize the crown of Android's flagship mobile phone chip.
Today, MediaTek held the flagship strategy and new platform launch of Tianji, and while officially releasing the Tianji 9000, it also shared the details of the chip and the future strategic layout with the media.
Amazing
Called "a milestone on the road to innovation" by MediaTek, the Tianji 9000 is specially built for the world's flagship 5G smartphone and is a symbol of Tianji entering a new generation.
Compared with the previously released products, the performance of the Tianji 9000 has taken a huge leap forward. It adopts the industry's most advanced TSMC 4nm process and Armv9 architecture, integrates a new generation of 5G modem MediaTek M80 that supports the 3GPP R16 standard, not only has a high-performance CPU and GPU core, ISP processing performance of up to 9 billion pixels per second, and is also equipped with a high-energy-efficient AI processor Fifth Generation APU.
Low energy consumption is a major feature of Tianji 9000, because of the global energy efficiency optimization technology, it can cover different IP modules in the processor in an all-round way, optimize the power consumption in different scenarios, and save 38% of the power consumption of the light application load, and the heavy application load of the full frame game can save 25%.
The fifth-generation APU 590 AI unit excels, including four performance cores and two general-purpose cores, which is 400% more performance-efficient and 400% more energy efficient than the previous generation. It can support game AI super-scoring capabilities, provide higher image quality, lower power consumption, and combine GPUs to balance image quality and power consumption requirements.
In order to improve the camera capability, the Tianji 9000 also integrates three 18-bit HDR Fusion ISP units, which can shoot 270 frames per second and perform composite processing. At the same time, MiraVsion in the field of MediaTek Pride TV is also equipped with The Tianji 9000, which supports recent display technologies such as high frame rate 180Hz, high color accuracy DeltaE, 10,000-level dimming (8192), 1 billion colors, global HDR standard, 8K30 AV1 HDR video and so on.
The most critical thing is that MediaTek has received a number of orders from domestic mobile phone manufacturers, and OPPO's next-generation Find X flagship series, Redmi K50 and other flagship machines will be equipped with Tianji 9000. This also laid a good foundation for MediaTek to impact the high-end flagship machine market.
Immerse yourself in polishing
The emergence of Tianji 9000 is not accidental, it is the crystallization of MediaTek's technology on the road of exploration for many years.
Chen Guanzhou, General Manager of MediaTek
Chen Guanzhou, General Manager of MediaTek, said: "MediaTek has continued to grow steadily in recent years and achieved milestone development, benefiting from our full layout in innovative technology. MediaTek has built a diversified product portfolio based on cutting-edge technologies that are widely recognized by end brands and consumers around the world. ”
Xu Jingquan, Deputy General Manager of MediaTek and General Manager of Wireless Communications Division
The first flagship chip on TSMC's 4nm process platform this time can be seen in MediaTek's enterprising spirit in technology. "We have been working with TSMC for a long time, and the development time of this chip has been more than two years, so we are confident that we will create a product with very good yield and performance in the market." Xu Jingquan, deputy general manager of MediaTek and general manager of the wireless communications division, said.
With the advantages of the 4nm process and the global energy efficiency optimization technology, tianji 9000 has well resolved the most headache power consumption problem of the flagship mobile phone chip.
Yanji Li, Deputy General Manager of MediaTek's Wireless Communications Division
"The biggest advantage of Tianji 9000 is low power consumption", Li Yanji, deputy general manager of MediaTek's wireless communication division, believes that "our control of power consumption and control of heat generation are excellent, so in next year's Android flagship market, Tianji 9000 will be a very outstanding chip." ”
At the same time, many details of Tianji 9000 also show MediaTek's attitude of polishing products. For example, in order to provide a high-quality picture experience, MediaTek and Sony Semiconductor jointly developed multi-exposure video HDR technology, through which users can record 4K 2K HDHDR videos in different scenarios. In order to provide higher pixels and more advanced smartphone camera technology, MediaTek and Samsung ISOCELL have partnered in the field of autofocus and solved the delay problem caused by the improvement of the image sensor through APU.
In terms of 5G transmission, MediaTek works closely with the IMT2020 (5G) Promotion Group and actively participates in 5G technology tests, and is one of the earliest chip manufacturers to participate in the complete test of 5G SA technology tests in China. In 2021, MediaTek launched a new generation of 3GPP R16 version of M80 5G Modem, fully participating in the IMT-2020 5G new technology trial test.
In addition, MediaTek has also cooperated with Tencent Games on mobile light chasing solutions and carried out joint development with Douyin on video super score projects.
Even if mobile phone manufacturers have begun to develop their own ISPs or NPUs, MediaTek also has an attitude of cooperative development. As Li Junnan, technical planning director of MediaTek's Wireless Communication Division, said, "In terms of (hardware) mutual tuning, we will provide the best system support." ”
Stabilize 4G and power low-end 5G
MediaTek has been steadily fighting in the mobile phone chip market in recent years and has gained a lot. According to a report recently released by Counterpoint Research, driven by the rapid growth of 5G smartphones, global smartphone AP/SoC shipments increased by 31% year-on-year in the second quarter of 2021, and 5G smartphone shipments nearly quadrupled year-on-year. Among them, MediaTek's growth rate is the most eye-catching, dominating the smartphone SoC market with a share of 43%.
One of the most important reasons for this is that MediaTek is firmly the leader in the 4G market. However, with the gradual growth of the 5G market, how will MediaTek maintain its advantage?
Xu Jingquan is very confident in this, "In the mainland market, our 5G mobile phone chips also have a leading edge, so we have good confidence that we can continue to stay ahead." ”
MediaTek's rapid growth in recent years has indeed benefited from its rich 5G chip portfolio, stable supply chain support, especially a series of new products based on TSMC's 6nm process, which have excellent performance on high-end smartphones and have strongly driven the average unit price increase.
However, MediaTek will not abandon the 4G market. Li Yanji said: "We will continue to improve the user experience of 4G and decentralize some technologies in 5G, such as advanced processes, to the 4G market. ”
Xu Jingquan said that MediaTek is expanding into the market of some emerging countries with customers, "overseas cultivation is a focus of our layout in the next year." ”
However, he believes that the low-end 5G market will be the main increment, so it will also be the focus of MediaTek's layout next year.
"In the process of 5G commercialization, MediaTek's role has always been a booster for the development of global 5G, and we continue to innovate on the technology side, product side and brand side to empower the 5G market to bring more possibilities." Xu Jingquan finally said. (Proofreading/Andrew)