On December 16, MediaTek officially released the flagship mobile platform of Tianji 9000 and announced a series of blockbuster news. In 2021, MediaTek's cumulative revenue is expected to reach US$17 billion (about 108.2 billion yuan), an increase of 50% year-on-year. Moreover, MediaTek has become the world's largest supplier of smartphone chip shipments for 6 consecutive quarters, with a global market share of 40%.
According to official data, MediaTek's revenue in November reached 10.359 billion yuan, and the cumulative revenue of 11 months this year has reached 102.859 billion yuan, an annual increase of 54.36%. The company conservatively estimates that the annual revenue is about 108.2 billion, with an annual growth rate of more than 50%. It seems that MediaTek is still relatively low-key, and according to the current development situation, the actual data should be higher than estimated.
In addition, MediaTek's share of the global 4G+5G market has reached 40%, significantly ahead of Qualcomm, which ranks second. In the domestic smartphone market, MediaTek's share has reached 41%, and its share in the 5G mobile phone market alone has reached 40%, ranking first in the world. MediaTek said that for every 5 smart phones sold in the world, two of them are equipped with MediaTek chips, which is full of confidence.
According to market research agency Counterpoint data, in the second quarter of this year, MediaTek's share of the global mobile phone chip market was as high as 38%, and Qualcomm's market share also reached 32% at that time. It is followed by Apple, Samsung and Unigroup, with market shares of 15%, 7% and 5% respectively.
Today, MediaTek's market share has further increased to 40%, and Apple's market share will inevitably grow under the impetus of the new iPhone 13 series, and Qualcomm's share will definitely be compressed. This year, Qualcomm has focused on the high-end market, and the Snapdragon 888 has performed well, but it is still slightly regrettable. The Snapdragon 870 is indeed strong in all aspects, but in the face of the more cost-effective Tianji 1100 and Tianji 1200, it is still difficult to take too much advantage.
MediaTek adopts a full-line development strategy, Tianji 700, Tianji 800 series almost monopolize the low-end 5G mobile phone market, and high-end Products such as Tianji 900 series and Tianji 1100/1200 compete with Qualcomm. For example, today's 9000 also appeared, and it also has a battle in the high-end flagship machine market. According to the current layout, MediaTek's market share will continue to expand next year.
If Qualcomm still only cares about the high-end market and completely abandons the low-end 5G market, once the new processor cannot satisfy consumers, it may continue to widen the gap by MediaTek, and Qualcomm may also have to change its product strategy.