In the blink of an eye, the "balance" in 2021 has been seriously insufficient, looking back at the whole year, whether it is a domestic brand or a joint venture brand, compact cars or luxury cars, many models have been listed, and you can also see that some domestic brands have gained a lot of gratifying progress, which is undoubtedly a good thing for consumers, after all, the product strength has increased, while the threshold has been lowered. Then today the old driver will take stock of a few cars that are heavily listed in 2021 and have achieved good sales to see if there is your car inside.
BYD Qin PLUS DM-i
New car guidance price: 10.58-145,800 yuan
Old driver spicy comment: From the positioning of Qin PLUS DM-i, it is a compact model, but if it is judged according to the body size, it can actually be counted as an A+ class sedan, so the performance in terms of space has established an advantage in the same level of products. Combined with BYD's blade battery, super hybrid technology and the price range of 100,000-150,000, the core competitiveness of Qin PLUS DM-i is really good. Old drivers feel that if people who really don't care about fuel consumption are not bad at money, they are generally more willing to choose SUVs or cars with better performance. In fact, now consumers are no longer dead to zero hundred acceleration, but more inclined to the driving quality of the feed state, and qin PLUS DM-i fuel consumption performance this point has indeed captured some people's hearts, followed by the green card, a year with the cost of the car can be a few thousand yuan difference, not fragrant?
However, what the old driver wants to say is that supply and demand are always inseparable, so it is unrealistic to talk about production capacity aside from sales. At present, the order for three DM-i models, including Qin PLUS DM-i, has exceeded 100,000 units, but there are no existing cars at all. Even if BYD's production capacity is rapidly increasing, but the delivery capacity in a short period of time or can not catch up with the increase in order volume, and also received a lot of complaints from prospective car owners, in addition to the car pick-up cycle is too long, there is information opaque, there is no accurate delivery time, how to appease the hearts of consumers, is now the top priority of the brand upswing period. I think, for example, send more free maintenance or other services, give some welfare policies to consumers, then everyone will not complain so deeply, right?
GAC Trumpchi Shadow Leopard
New car guidance price: 9.83-13.18 million
Old driver hot comment: Shadow Leopard was listed in September, successfully sold more than 10,000 in October, and sales broke through 10,000 again in November, for a compact car of its own brand, such achievements are indeed worthy of pride. From the product point of view, the shadow leopard does have the highlights that can impress young consumers, the exterior and interior are very combative, and sitting in it will give you the illusion of a sports car. And this car is not a kind of goods, the inner workmanship and basic performance index are in the same level ahead, young people are naturally not surprised.
However, "people are not red" is the same as the iron truth, and the bad sound of the shadow leopard during this time is also endless. For example, the car in its early 100,000-plus 100,000-kilometer acceleration can actually break through 6.95 seconds, and suddenly the performance car, small steel cannon and other titles are put on, and the expectation value is full. However, after the actual arrival, it was found that it was basically impossible to run out of the officially announced results, and even the results of most car owners were about 8 seconds. Then some riders complained that the sunroof was suspected of rust, and then the official statement was actually discolored by glue. Later, the backlog of orders and delivery difficulties were made, and consumers complained that they could not pick up the car.
Recently, some car owners said that the battery has a power loss failure, which brings trouble to daily travel, and it is learned from a platform shadow leopard car circle that the shadow leopard has a large number of battery power loss failures, and many car owners have posted pictures and descriptions of the situation at that time on the Internet. One of the owners said that they just parked the car in the basement, confirmed that the electrical equipment was turned off, and the next day there was a battery loss, and even the door could not be opened, which made the owner chafed. The new car has not been sold for so long there have been so many problems, the first few months of good sales are because most of them pay for the design and performance of this sport, the follow-up reputation is not good, who wants to buy it? I hope that manufacturers can pay attention to the feedback of car owners.
Geely A new generation of Emgrands
New car guidance price: 6.99-88,900 yuan
Old driver spicy comment: In the current car market, Emgrand is so self-owned brand in the best selling, there is no one, in 12 years of cumulative sales has exceeded 3.2 million, is simply the "Chinese version of the Corolla". Different from the previous "pull-up" remodel, the new generation of Emgrand is based on the BMA architecture, so it has the reputation of "trumpet star", which is more exquisite. And the upgrade of the new car in the level of chassis high-grade and interior texture also makes it more in line with the actual needs of the market. For this level of family car, whether the power is strong or not is not the focus, whether it is good or not is the most important. Geely still understands the needs of consumers at this level, and easy and easy to open is the attribute of the new Emgrand.
Every car has drawbacks, and the new Emgrand is no exception. The most people reflect is its car machine system, relatively speaking, the reaction is not fast, and the acute sub-people must not be able to stand it. There is also its trunk, which cannot be opened at all outside, and must be opened from the inside of the car, which is really inconvenient, and whether these shortcomings can be accepted or not is a matter of opinion. Anyway, in this price range, the competition is not particularly fierce, but there are also strong competitors in joint ventures, and how to maintain their vitality is what they need to think about.
Mercedes C-Class
New car guidance price: 32.52-37.22 million
Old driver hot comment: The hottest in the luxury B-class car market in 2021 is definitely the new generation of Mercedes-Benz C-class, whether it is the appearance or interior, the new C-class has injected a lot of new S-class design elements, so many people call it "small S-class". From the design point of view, the new C-level seems to be very fragrant, but in fact, there are still many "slot points", or why can't the sales after the replacement break through the average monthly grin? The whole series is equipped with 1.5T power, which makes people love and hate, and the starting price reaches 325,200 yuan, compared with the pricing of the BMW 3 Series, which uses a 2.0T turbocharged engine at the same level, it is much lower than the C-class, as long as 293,900 yuan. Although it is not as good as Mercedes-Benz's 1.5T in terms of parameters, from the perspective of market feedback, consumers still attach great importance to displacement for luxury car brand models.
The same is the price problem, the new C-class than the previous generation of models to buy threshold rose by nearly 20,000 yuan, and the previous C-class in the terminal discount is still quite large, last year even reached 80,000, the lowest entry price fell to more than 220,000, which will make some potential consumers have a psychological gap. In addition, because of the new car listing, so the initial discount reduction, coupled with the chip problem to make this discount more small, there are still many regions even at the original price, mark-up sales, consumer purchase costs increased significantly, these affect its sales. The old driver also advised all the rich netizens that the money is not scraped, and it is even more rational to consume during the epidemic.