Recently, many novice sellers have come to consult, saying that the store has no sales, do not know what to do? So the little palm went to the store to take a look, to be honest, the baby looks very good, the store decoration, the baby details page are also doing very well, the price is not expensive, but it is not that I will not buy, the following points are easy to stop.
Dare to be the first person to eat crabs that is very few, buyers buy things prefer to shop around, after all, only the pictures seen on the Internet, and can not see the real thing. So what are buyers looking at? See the baby's sales and reviews. There are sales to show that the baby is still liked, the evaluation is to see the physical picture of the baby (after all, the detail page is known to be beautified), good reviews make buyers more assured about the baby, easier to place an order.
Same baby, would you choose the one with 0 sales?
At this time, there must be sellers who will ask, that is, there is no sales volume, so they ask what to do, are you not contradictory?
In fact, if the baby wants to have real sales, first of all, it must make the sales break 0, don't wait for the buyer to break the 0, it is too difficult. You can let the relatives and friends around you help break the 0, and shoot the physical praise on the evaluation page, so that the buyer has a reference for the example, which can effectively guide the buyer to place an order.
Think of such a scenario, the same two baby A and B, A price is 159 yuan, baby has a 20 yuan coupon, 139 yuan after use; B price is 139 yuan, no activity is done; which baby is easier for people to place an order?
There is no doubt that there is a coupon for Baby A to place an order more easily. Although A and B are the same in price, they are different in the eyes of buyers. A Because the coupon allows the buyer to save 10 yuan more than the original price, it is psychologically advantageous, so that it is easier to place an order.
Promotional means are necessary to improve the conversion rate of babies, such as limited-time discounts, coupons, spikes, etc., which can effectively stimulate buyers to place orders and increase sales.
The baby is not bursting, how can there be sales? After having the basic sales, you have to think about how to optimize the baby to increase the exposure of the baby and increase the traffic. For example, title optimization (increase search weight), main image optimization (increase click rate), official event registration (juhuasuan, daily sale, shopping rush, etc., you can get the exposure of the corresponding resource bits).
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