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Yoshinoya's first price increase in Beef Rice in Japan in Seven Years, up 10%

author:36 Krypton

Recently, Japan's beef rice chain Yoshinoya announced a price increase for its main product, beef rice, which increased by 39 yen to 426 yen, an increase of 10%. This is the first time the price of Yoshinoya's beef rice has increased in Japan since 2014. According to Yoshinoya, "Due to the recent surge in the price of imported beef and the rise in the price of crude oil, it has been difficult for companies to maintain the current price by their own efforts." The Nikkei Shimbun reported that in the context of the continuous depreciation of the yen, the price of imported meat and oil is running high, and Japan's catering industry may have adjusted prices. (Interface)

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