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Why did Cialis successfully counterattack to become a leading enterprise of new energy vehicles?

author:Lawyer of state-owned enterprise reform

Introduction

How to promote the deepening reform of state-owned enterprises, cultivate new quality productivity, and achieve high-quality development in the new round of deepening and upgrading of state-owned enterprise reform? There is a deep study of state-owned enterprise policies, but at the operational level, they often feel that they are unable to start and difficult to implement. Combined with the development of the new energy vehicle industry, we will interpret for you how traditional car companies can achieve counterattack through reform in the tide of new energy vehicle development, and combine the cooperation case between Huawei and Celis to interpret for you.

Why did Cialis successfully counterattack to become a leading enterprise of new energy vehicles?

7. The two parties signed a strategic cooperation agreement, and Huawei is fully involved in the new energy vehicles of Celis

In cooperation with Huawei, Dongfeng Xiaokang can be described as a deep love. Dongfeng Xiaokang is full of sincerity, learned that Huawei is also looking for partners, Xu Lin, then CTO of Cialis, drove Cialis SF5 from Chongqing to Shenzhen, and met Yu Chengdong at Huawei headquarters, Yu Chengdong and other Huawei executives were very polite after inspection, thinking that the driving experience of this car is good, and the acceleration is fast, but the appearance modeling, interior design and intelligence level, compared with luxury cars, there are still some gaps.

(1) From body to soul, Cialis is polished by Huawei

In the context that both parties have no way out, just after the Spring Festival in 2021, the two parties signed a strategic cooperation agreement, under which Huawei will be fully involved in the R&D, design, production, and sales of Cialis new energy vehicles, and will handle all the work of Dongfeng Xiaokang new energy vehicles.

This is absolutely unacceptable to many traditional car companies, and we can see some shadows from Chery, which is the second to adopt Huawei's smart car model for cooperation, but there are constant disputes and contradictions. The Zhijie S7 jointly built by Huawei and Chery has been difficult to mass produce until now, and the contradictions that broke out between the two sides can be imagined.

For Cialis, this is not a contradiction at all, and I wish Huawei would do all the work. Therefore, the choice is greater than the effort, after choosing Huawei, the main leaders of Dongfeng Xiaokang chose to "lie flat" and handed over all rights to the engineers and managers sent by Huawei, and what Dongfeng Xiaokang wants to do is to fully cooperate.

Under such a cooperation mechanism, we have seen the hot sale of M7 and M9 now. The reason for the success of the cooperation, I think the first thing is that there is no way back for both parties, just like two people who have walked to the edge of the cliff, although they feel that there is no hope for the future, but the two people can still cheer each other on, and there is no choice but to work hard to the end. Therefore, even though the cooperation between the two sides has encountered many difficulties and resistance, it has never wavered.

Secondly, the most important reason for the success of the cooperation is that Huawei has chosen the track in which Huawei has the most advantages, and Dongfeng Xiaokang has chosen the strategic emerging industry of new energy vehicles, and the two sides have given full play to their respective advantages. When developing a new energy vehicle, Huawei used its world-class technical capabilities and vision to pull Celis from an outdated electric vehicle with no intelligence to the world's leading level, and the intelligence is far ahead.

After the launch of the M7 and M9, the reputation of consumers is also far ahead.

(2) Huawei is at the forefront of designing new models that meet the real needs of consumers and the market

After so many years of polishing its products, Huawei has formed unique experience and advantages, and does not let go of any bugs before the product leaves the factory. In the process of Huawei's design and upgrade of the M7 and M9 two hot-selling models, Cialis chose to cooperate deeply with Huawei, and adopted the third cooperation mode implemented by Huawei, which is now called Hongmeng Smart Selection Mode, compared with Huawei's Hi mode, the biggest difference is that Huawei does everything except assembly and production.

Huawei starts with a blank sheet of paper, draws the design drawings of new models, and designs based on the real needs of users. In the past, Huawei's products or solutions were purely endogenous, and they did not directly participate in the communication with consumers and did not understand the needs of end users. Now Huawei is at the forefront of the market, starting from the needs of consumers, so that the new model is a model that meets the real needs of consumers and the market.

In the past, many traditional car companies did not really understand consumers and end users. Many state-owned automakers lack communication with consumers and often work behind closed doors. A lot of money was spent, but the functions were flashy, and many consumers complained about the problem for a long time and could not be solved.

In HI mode, Huawei can't do anything about this problem, and only in the smart car mode can Huawei directly contact consumers and the market, and it is possible to create explosive models. AITO stands for "Adding Intelligence to Auto", which means adding intelligence to the car.

Therefore, Huawei has integrated the two killer features, intelligent driving and intelligent cockpit, and has been widely used in the M7 and M9. In addition, Huawei can make small upgrades every six months, major upgrades every year, and continuous iteration, which is not available at all in China except for Huawei. This greatly endows the M7 and M9 with the level of intelligence, and solves the complaints that consumers have been complaining about new energy vehicles, especially the so-called smart cars.

In the past, many consumers did not buy new energy vehicles and smart cars, and the important reason was that there were a large number of problems that no one cared about. For example, the jamming of human-computer interaction is not smooth, it cannot be used normally at all, and it is not intelligent at all under the label of intelligent driving.

There are a variety of problems, including software system problems, chip incompatibility problems, and incompatibility and redundancy between systems. At the beginning of the development of the HarmonyOS system, Huawei has a strong ICT foundation, and at the beginning of the development of the HarmonyOS system, it was designed across devices, from cars, computers, and tablets to mobile phones and headphones, which can be loaded, opening up the interconnection capabilities of all scenarios and unimpeded.

During the driving process, Huawei demonstrated its intelligent capabilities in an all-round way. After getting into the car, the vehicle will be automatically started through 3D face recognition, automatically logged in to the account, and automatically adjusted the angle of the seat and rearview mirror, all of which can achieve the most appropriate match with the driver, and the in-car fragrance system will be automatically turned on, and the desktop will also switch to commonly used applications and services.

Such a car truly has the function of "knowing you" and can attract thousands of consumers, which is far ahead of other so-called new energy vehicles that claim to be smart cars.

Huawei's deep control over intelligent driving and intelligent cockpit is all developed by Huawei from the bottom layer to the application layer, which can ensure the speed of continuous system upgrade and iteration, which is beyond the reach of many other car companies.

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