The lips kiss the tea and the heart is clean, and you can appreciate the fragrance of tea. A few days ago, in Dejiang County, Pingyuan Town, Qiang Village, Fumin Gongfu Tea Factory tea sales gate was bustling, one by one tea baskets full of fresh tea were lined up, waiting for the staff to inspect the goods, weigh and settle accounts......
After the Qingming Festival, the spring tea in Pingyuan Town enters the peak period of picking, which is the busiest season for tea processing in the town's Qiang Village Fumin Gongfu Tea Factory.
Shangyan Village White Tea Base.
"This year, there is no need to worry about the sales of plain white tea, and the tea produced on the same day can enter the Anji ......market in Zhejiang the next day," Yu Yong, who was in charge of the purchase order at the scene, told the author.
In recent years, Pingyuan Town has continued to develop and expand the tea industry, through the integration of resources, enterprises to drive the platform, leading the development of tea farmers, exploring a new way to strengthen the village and enrich the people, and realizing the integrated development of the tea industry from production, processing and sales of primary, secondary and tertiary industries, so that lucid waters and lush mountains have become gold and silver mountains.
Joint construction of villages: revitalize resources to break the situation for development
The world is complicated and diverse, and there should be a Lingyun pen in the vertical and horizontal. In recent years, Pingyuan Town, Dejiang County, has seized development opportunities and taken the white tea industry as a leading industry to consolidate the achievements of poverty alleviation and effectively connect with rural revitalization. It has successively developed a planting area of more than 17,000 acres of white tea, of which more than 15,000 acres have entered the peak production period.
Pingyuan Town has unique soil and climate advantages, which provides a good development environment for the development of the tea industry, and the enthusiasm of farmers to participate in planting is high, but due to the lack of unified production standards, processing technology and sales market, the added value of the tea industry is difficult to improve, which affects the income of tea farmers.
Dozens of tea pickers are picking tea.
Since 2023, Pingyuan Town has given full play to the leading role of party building, and 5 party members and village cadres including Yu Yong, the party branch of Watermill Village, have invested 20,000 yuan each to establish Pingyuan Town Qiangcun Fumin Collective Economic Development Co., Ltd., absorbing 274,000 yuan of collective funds from each village. The elected representatives of the board of directors and the board of supervisors exercise their functions and powers, and provide agricultural material formula supply, technical guidance, market connection and other businesses for the tea industry with the development concept of "company management, scientific and technological guidance, serving agriculture and common prosperity".
At the same time, the town also organized tea farmers in various villages and the "soil experts" and "Tian Xiucai" in the town to hold a symposium around tea planting, processing, and market, to listen to opinions, analyze the problems existing in the development of the tea industry, sort out the advantages and shortcomings of the development of the white tea industry in Pingyuan Town, and find out the development orientation and direction of the strong village Fumin Workshop.
"With the direction, the capital is a problem, and it can only be to revitalize resources and work together to break the ...... through the villages" talked about how to break the situation for the tea industry, Wang Rong, a member of the town's party committee and organization committee, said.
White tea production workshop.
While striving for the funds and policy support of the relevant departments of the city and county, the town has integrated 1.7 million yuan of financial cohesion funds from Heshi, Shangyan, Hongqi, waterwheel and other villages and 1 million yuan of Shangyan Village to support the collective economic funds of major villages, revitalized 3,000 square meters of collective idle land resources, invested in Xingcun Rich Farmers Collective Economic Development Co., Ltd. in the town, built a tea factory for enriching the people and co-prosperity in Qiangcun Village, Pingyuan Town, built a new platform for the development of the tea industry, and built a white tea production line and a black tea production line with a daily processing of 12,000 catties of tea.
"In fact, the use of village collective funds is a very tricky matter, for industrial development is risky, investment in the construction of tea processing plants, dividends can be dividends to expand the collective economy, but also to solve the problem of the tea industry......" When talking about the construction of the tea factory, Yu Yong, secretary of the party branch of the watermill village, had a smile on his face.
Nowadays, a collective tea processing factory has been built in Pingyuan Town, and the development of the white tea industry has a new guarantee.
Investment and technology: build an industrial chain of seed production, supply and marketing
One end is connected to the tea farmers, and the other end is connected to the market, so that a small piece of tea contains deep feelings for people's livelihood.
Picking.
"The tea garden has been built, and some people have basic production equipment, but the processing technology can't keep up, and they can't produce high-grade tea, resulting in our tea is not competitive in the market, the added value is not high, and the income is seriously affected......," Zhang Dandan, secretary of the town's party committee, said helplessly.
In recent years, Pingyuan town white tea has gradually entered the peak production period, due to the poor processing conditions, processing equipment and processes can not keep up with market demand, and the processing capacity is insufficient, many tea farmers can only sell tea green tea to mobile tea sellers, resulting in inconsistent processing technology, inconsistent standards, low quality of white tea produced, and the market is affected.
"Anji white tea is a treasure in tea, and the production of white tea in the plain has to be on par with Anji...... At the end of last year, Zhang Dandan, the party secretary of the town, thought about how to make local white tea have a place in the Anji market, have a comparative advantage, and be recognized by the market. The town also held a meeting to discuss collectively, and it was decided that the town mayor Cao Yong would lead the village cadres and tea farmers to Anji, Zhejiang Province for inspection.
Picking.
"After looking at the management, processing and market of Anji white tea, I was deeply inspired and clarified the idea for the future of plain white tea...... "During the inspection in Anji, Cao Yong and his entourage thought of the idea of introducing technology on the spot. During the inspection, through the matchmaking of others, I found Wang Yupeng, a local tea merchant, and reached an agreement on the intention to invest in technology.
At the beginning of this year, Wang Yupeng and other tea merchants visited Pingyuan in person, and finally signed a cooperation agreement, Wang Yupeng with an annual rent of 200,000 yuan, leasing the plant and equipment of the Fumin Gongfu Tea Factory in Qiang Village, Pingyuan Town, according to the local market price, advance funds to purchase tea, on-site processing and direct sales to Anji market, responsible for teaching 6 people processing technology during the production period.
At the same time, Pingyuan Zhenqiang Village Fumin Village Collective Economy Co., Ltd. applied for SC certification for the production of white tea series products, so as to build a unified brand of Pingyuan white tea and enhance market revenue.
"We are connected to the tea farmers at one end and the market at the other, which can ensure the ...... of the market sales channels of plain white tea," Wang Yupeng told the author: "We chose to develop in the plains, first, we value the good quality of plain white tea, as well as the ...... of good production plants and processing equipment." On March 26, the first batch of white tea from the Fumin Gongfu Tea Factory in Qiang Village, Pingyuan Town, was sent to Zunyi Xinzhou Airport by express delivery on the same day, and entered the tea wholesale market in Anji, Zhejiang Province the next day.
Since March 26, in only half a month, more than 30,000 catties of white tea produced by the Fumin Gongfu Tea Factory in Qiang Village, Pingyuan Town, have been sold to Anji, Zhejiang, allowing consumers thousands of miles away to taste the "orchid fragrance" of Pingyuan white tea.
"Plains white tea not only has to be sold without worry, but the income of tea farmers is also guaranteed, all tea is purchased by tea merchants in advance, paid with one hand, delivered with the other, and there has been no arrears......," tea picker Mu Juan said about the sales of green tea, with a smile on her face.
Connection of interests: Strengthen the village and enrich the people to stimulate new vitality
Harvest people are happy, and Longshang sings. The joy of the harvest is flowing in the breeze of the sea of tea on the plain: "With the enterprise taking the lead, the tea processing technology is not worried, the market is guaranteed, and the income of the masses is also much more stable......" Mu Tao, a large tea grower in Shangyan Village, said about this year's tea income, with a smile on his face.
Tea picking and processing site.
Since the beginning of this year, Pingyuan Town has realized a good development pattern of enterprise efficiency, collective production increase, and tea farmers' income increase through the leadership of party building, the joint construction of neighboring villages, the establishment of enterprises, the promotion of investment and technology, and the development of tea farmers.
Mu Tao is a large tea grower in Shangyan Village, and in previous years, tea production was based on hoarding goods after processing in his own factory, and slowly seeking a sales market, which was difficult to ensure the quality of tea, and it was even more difficult to ensure the market. This year, he simply sold the tea directly to the tea factory, with a market price of up to 100 yuan per catty, which reduced the trouble of processing and did not have to worry about market sales. When he met people, he said: "There is a processing plant at the doorstep, the tea can be realized quickly, and there is no risk ......."
Like Mu Tao, Zhang Xia from Shanyuan Community, Wang Jin and Mu Yongjiang from Shangyan Village also lost the processing link and directly sold tea to the tea factory, and they became the suppliers of raw materials for the tea factory.
White tea production workshop.
Gongfu Tea Factory has built a platform for the integrated development of primary, secondary and tertiary industries for the development of the plain tea industry, and the production, processing and sales have been guaranteed, and the Qiangcun Rich Farmers Collective Economic Development Co., Ltd. has also benefited.
"Relying on the company, the development of our tea industry is guaranteed, and the reasonable distribution of the interests of the company, village collectives and farmers can truly reflect the leverage effect of the tea industry in rural revitalization......," Wang Rong calculated the dividend account for the author.
This year, Pingyuan Town Qiang Village Fumin Company can achieve a profit of more than 50 yuan. In accordance with the principle of "insisting on development priority, adhering to benefit orientation, adhering to fairness and justice, and adhering to the bottom line red line", according to the "4321" proportion distribution system, 40% of the income will be used for the dividends of all members of the company, including the proportion of collective economic shares in each village (community) and the proportion of social capital shares, 30% for the company's rolling development provident fund, 20% for the company's management development incentive bonus, 10% for the company's development of public welfare undertakings, to help the development of weak villages, to fund monitoring households and other social public welfare undertakings. At the same time, the Gongfu Tea Factory built through collective economic investment can realize that Heshi, Shangyan, Hongqi, Waterwheel and other villages can obtain guaranteed dividends.
"The tea processing technology in the village has been guaranteed, there is a stable market, the capital flow is fast, the people are much more active in picking tea......
Tea mining, tea gardens into the peak period of tea picking, the idle labor force in the villages in the town has become the main force of tea picking, but also attracted the neighboring Wuchuan County Xintian and other villages to work in the garden, they earn about 200 yuan per day. Wang Mingfen, 69, of the town's waterwheel village, also enjoyed the dividends of tea picking, and her income from tea picking reached 260 yuan a day at most.
Tea green acquisition site.
Like Wang Mingfen, the old people who picked tea in the tea garden also included Huang Chaozhen and Chen Shishu from Waterwheel Village, and Song Guchan from Taitou Village, all of whom found the fun of picking tea in the tea garden and made money.
It is reported that in order to ensure that the picking and purchase of tea are not affected, Wang Yupeng, a tea merchant, needs to pay hundreds of thousands of yuan every day, and the maximum amount of tea payment is as high as more than 80 yuan a day.
"Next, Pingyuan Town will develop 'tea' into 'tea industry' to grasp, take the road of the company's platform, village-level linkage, and tea farmers' grouping, adhere to the product quality, brand building, market sales, etc., and further improve the industrial support, extend the industrial chain, enhance the added value of products, and realize the integrated development of the tea industry...... "When talking about the development prospects of Pingyuan white tea, Zhang Dandan is full of confidence.
When the valley rain is sunny, the tea is picking, and the tea farmers harvest the grain rain buds at the beginning. At present, the tea farmers in Pingyuan Town are writing a new chapter of increasing income and getting rich with their hard-working hands. Their smiles, like flowers blooming in spring, are bright and beautiful. It is believed that in the near future, the white tea industry in Pingyuan Town will be more prosperous and make greater contributions to local economic development and rural revitalization.
Author: Special correspondent Zhang Yundian text/picture
Editor: Roth
Second trial: Zeng Jie
Third trial: Xiang Lihua
General Duty: Daniel Zhang