Recently, in an interview with a financial program, Li Jieming, CEO of RNG Club, revealed to the audience a lot of unknown inside stories about RNG Club, as well as the real situation and dilemma faced by the club.
RNG CEO Li Jieming told reporters that compared with the poor results of this season, the club's financial situation is more worrying! Because the RNG club has long run out of money, it is close to the verge of bottoming out, and it can declare bankruptcy at any time! The main reason for the club's financial crisis is that the income and expenditure are unbalanced, and the revenue cannot keep up with the expenditure at all. In recent years, RNG clubs have basically not made positive profits, and have been in need of external blood transfusions to maintain operations, resulting in a growing funding gap.
According to the CEO, the reason why the RNG club is in such a situation is because the management is unwilling to lie flat and give up, but always wants the team to play well, so the club's investment in each season is huge, and the various operating expenses + player salaries add up to astronomical amounts, but the results never meet expectations. And without results, it means that you don't have more exposure, you can't contribute to the game, you can't advertise, you can't reflect the commercial value of the club, you can't get more prize money, you can't get more sponsors, so you can only keep losing money and fall into a vicious circle.
The CEO revealed that before the start of this year's spring season, the club's financial situation was still barely able to maintain, but due to the struggling results of the spring season, all the investment during last year's transfer period was wasted, and there was almost no return, for the simple reason that RNG failed to even make the playoffs!
As for the problem of unpaid wages and contract disputes that the RNG club has been criticized, RNG CEO Li Jieming also gave an explanation, he did not avoid these problems, saying that this is indeed an objective thing, as for the reason is actually very simple, only two words: No money! Every day there are waves of debt collectors, but there is no help, there is really no money to settle the salary.
In addition, he also revealed that in its most glorious year in 2018, the RNG Club was headquartered in Shanghai Hongqiao Zhongjun Plaza, a six-storey building with a dazzling gold RNG logo everywhere, and a gym and swimming pool in the basement. At that time, RNG was in the limelight, with a total of 11 divisions and hundreds of players and staff. At that time, the ambitious boss also planned to open a store selling RNG peripheral goods on Nanjing Road, and at the same time as the club's honor showroom! Unfortunately, everything has long been wrong, and now the headquarters of the RNG club, except for the players, there are less than 30 staff left, and the company is located in an office room of less than 50 square meters, and even the room is not decorated.
Finally, RNG CEO Li Jieming revealed to reporters the future plans and intentions of the RNG club, and he is ready to try to adopt a "membership system", that is, through the issuance of cards and NFT, the rights and interests will be truly distributed to fans, that is to say, if fans buy cards or NFTs, they have the right to know and participate in the club to a certain extent, and can participate in the operation and decision-making of the club. In addition, it is also planned to conduct public welfare training to let more young people understand the e-sports industry and attract more fresh blood for the e-sports industry.
At the end of the interview, RNG CEO Li Jieming told reporters that in fact, it was indeed the club that deliberately marketed the feelings of the all-Chinese class, not for anything else, but hoped that the all-Chinese class could win the Korean team! Let everyone firmly believe that in the field of League of Legends, the all-Chinese class can also beat the Korean team. But he bluntly said that even if S8 finally wins the championship, I am afraid that the current situation of RNG will not be much better, because in the final analysis, the RNG club is still a problem of kernel and commerciality。。。。。
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