Pan Wei: In charge of "psychology books", the world is slowly getting better

Dr. Pan Wei joined Relay Press in 2004 and was hired as the vice president of the branch of Electronic Industry Press in 2012. In his 20-year career, half of his energy has been devoted to the planning and publishing of psychology books. Because he firmly believes that psychology books can change people, and thus change the world. Dr. Pan Wei joined Relay Press in 2004 and was hired as the vice president of the branch of Electronic Industry Press in 2012. In his 20-year career, half of his energy has been devoted to the planning and publishing of psychology books. Because he firmly believes that psychology books can change people, and thus change the world.

Stepping into the "Whampoa Military Academy" of China's publishing industry Pan Wei's childhood was still relatively scarce, and it was a blessing to have a small wooden bookcase with a lock at home. According to Pan Wei's recollections, there are not many books in his small wooden cabinet, and several books that are deeply impressed include "Children and Grandchildren of the River", "From Slave to General", "Red and Black", "Gadfly", "How Steel is Made", etc., and the small bookcase has become Pan Wei's spiritual sustenance in the spiritual world. At that time, he was very happy to have books to read, and Pan Wei never had the dream of "making books". In July 2004, Pan Wei graduated from Wuhan University with a master's degree and joined Relay Publishing House by chance, breaking into a new world of the publishing industry. At that time, the head of the relay publishing house was the famous children's literature writer Mr. Bai Bing, and the second-in-command was the famous word collector Mr. Huang Jiwei. Coming to Relay Publishing House, Pan Wei seemed to have come to the "Jixia School Palace", worshipping Bai Bing and Huang Jiwei as professional mentors. Under the guidance of the two mentors, the mysterious editing profession was uncovered layer by layer, and the distance between Pan Wei and the book naturally changed from childhood unreachable to zero close contact. In an environment with a strong commercial cultural atmosphere, Pan Wei quickly became "Taoist". In 2006, in Pan Wei's second year of employment, he has forged a pair of eyes that are good at discovering, a brain that loves to think, and legs that can't stop. This is also what everyone is talking about at present, "eyesight", "pen power", "brain power" and "foot power". One day, Pan Wei and his lover went to a friend's house to play, and saw Cai Xiaowan's deeds published in the January 2006 issue of "Reader" magazine. Cai Xiaowan's legendary experience of nurturing children made Pan Wei's eyes shine. He felt that if Cai Xiaowan's experience could be published in a book, the response would be good. Early the next morning, he boarded a flight from Beijing to Shanghai to Cai Xiaowan's home and won the copyright of the book with sincerity. Before coming up with the planning plan, Pan Wei walked into the Xidan Book Building to investigate, and he was dazzled by the overwhelming number of tutor books. Pan Wei had to be in awe of this incandescent race track. With a good professional feeling as a publisher, he calmed down and made a detailed research report on market-oriented topic selection. Cai Xiaowan's topic selection successfully passed the big test of the relay publishing house's topic selection pass rate of less than 6%, and was put on the fast track of publication in full swing.

Cai Xiaowan, the author of "My Career is a Father", recorded the whole process of exchanging manuscripts with Pan Wei in his diary In April 2006, Cai Xiaowan handed over the thick educational notes she had written from 2000 to 2006 to Pan Wei. Pan Wei suddenly felt the weight of the burden on his body. He spent more than a year sorting out the context and style of the manuscript into an easy-to-read form, and in May 2007 he published the book "My Career is Father". The book was an instant hit with readers, selling more than 1 million copies. Talking about the secret of the book's success, Pan Wei summed it up with a simple formula: "Very 6+1 = very popular!" Among them, 6 years is the time spent by Cai Xiaowan to create notes, and 1 year is Pan Wei's editing work. "The 'very 6+1 model' is rare for both authors and publishers in today's fast-paced publishing. 'Ten years of sharpening a sword' should be the general rule to win the market. Pan Wei said proudly. In 2009, Pan Wei concocted the best-selling educational psychology book "Special Ruthlessness and Special Love", which sold more than 2 million copies. In 2012, Pan Wei's "Acceptance" won the national award - "50 Favorite Books of the Public". Single-mindedly knocking on the door to the world of psychology The proposition of "what is happiness and how to be happy" has always made people seek and talk about it. Human beings seem to be in the process of pursuing happiness with restlessness, but they have never been able to find a "key" that can quickly or intuitively knock on the door to the smooth path to happiness. Today, in response to children's education problems, parents' anxiety is fed back to the utilitarian expectations of their children, which has become an unbearable burden in children's lives, and "parent-child confrontation incidents" in current family education are not uncommon. "Children can no longer tolerate the high-pressure educational environment. Under the anxiety of parenting, from 'tiger mother' to 'wolf father', parents are 'fierce', how can the 'little lambs' grow up in peace?" As a result, Pan Wei was going to make a big plan to publish a "psychology book". Since 2007, Pan Wei has successively planned and published the best-selling books of educational psychology, "My Career is a Father", "Special Cruelty and Special Love", "Acceptance Trilogy", "Seeing Children with Heart", "Raising Children with a Rich Mentality", "Giving Children a Gap Year", "Daughters Studying in the UK for a Few Years", "Good Parents Often Give Children Kind Connections", "Children, What to Leave to You", "From Love to Marriage", "Children, You Grow Up", "Give Children Happiness", "Better Education for Children", "Run, Children", " At half past seven tonight, my family's game is mathematics", "The relationship that must be known", "Human nature that must be known", "Discovering the Mental Model", "INIF Extraordinary Parenting Method", "Zero Harm Parenting", "Intelligent Manufacturing Excellence", "Father's Love is Like a Mountain", "Mother's Love is Like Water", "Accompanying Children to Kindergarten", "Accompanying Children to Young Connections", "Who Says Boys Are Not Good to Raise", "Awakening Your Half-Sleeping Self", ...... The publication of "Awakening the Half-Sleeping Self" ushered in this precious "chance meeting" in Pan Wei's career. The author of the book, Wu Wenjun, is a well-known psychopedagogical expert and has been praised by the media as "the first NLP parent-child relationship tutor in China". However, Wu Wenjun, who is becoming more and more famous, repeatedly told Pan Wei that this book is the crystallization of the wisdom he drew from his mentor, Mr. Li Zhongying, and that he was able to write this book thanks to Li Zhongying's psychological enlightenment. Through Wu Wenjun's recommendation, Pan Wei was fortunate to meet Mr. Li Zhongying, the head of the NLP of Chinese World Psychology. Mr. Li Zhongying believes that as a Chinese in the rise of great powers, we should have a responsibility to the whole world. How will the world develop in the future? What kind of world will the "future generations" live in? The psychological quality, thinking, and behavior patterns of the Chinese people will have a great impact on this responsibility. Li Zhongying believes that the Chinese can do this "job" well. Pan Wei appreciated Mr. Li Zhongying very much and helped him plan and publish "Mental Intelligence: The Underlying Logic of Business Miracles" for small and medium-sized enterprise readers to enhance the mental ability of entrepreneurs, which was once popular in "Fan Deng Reading" and was listed as one of the top 10 management books of The Asset China in 2018. After the publication of the book "Mental Intelligence" for entrepreneurs' mental health, the popularization of psychology books for the general public actually needs to be put on the agenda. After many times of communication, Pan Wei and Mr. Li Zhongying finally finalized the publication of "10 Truths about Living a Good Life". This book really lived up to the expectations of the author and Pan Wei, and received a good response from the market. At present, this book ranks first on the list of "getting" new books, the first place on the hot reading list, and the first place on the psychology book list.

"New China has undergone three epochal changes, including an agricultural society, an industrial society, and an information society, and the Chinese's concept of happiness has also undergone three major changes: the happiness of the agricultural society, the happiness of the industrial society, and the happiness of the information society. Pan Wei believes that the "fear" and "love" experienced by each generation are given by the times, and the next generation should be more qualified and powerful than the older generation to pass on the fire of life. On the economic map, China quickly became a huge global economy, and Chinese began to walk in all corners of the world. Pan Wei asked: "Our future, the continuation of our lives -- what kind of 'spirit' will our children face the future? What does China need to bring to the world in the next 30 years?" In the new era of great changes unseen in a century, everyone is in a period of adjustment and transformation. Pan Wei has directed nearly 100 kinds of psychology books, with a circulation of more than 10 million copies, influencing tens of millions of readers. These books not only bring readers a strong psychological life, but also help readers start a new life and find the meaning of life. "If everyone can find their own value in life, everyone will be happy, and then every family will be happy, and the whole world will be happy. Pan Wei said confidently. Surging News reporter Yang Bo

Source: The Paper