As a cross-field and multi-application basic material industry, the global market size of the coating industry has exceeded the 100 billion dollar mark. At present, Greater China is still the world's largest coatings market, of which architectural coatings dominate, with a market share of nearly 70%.
With the acceleration of urbanization in China, the increase in infrastructure construction investment and the prosperity of the residential decoration market, the demand for architectural coatings has maintained a strong growth trend in previous years. However, the paint pattern of the Chinese market presents the characteristics of "small and scattered", although the number of paint companies is large, but the scale is generally small, and the market concentration is relatively low, which shows that the industry integration and large-scale operation space is huge.
With the continuous improvement of technological progress and industry standards, the competitiveness gap between enterprises of different sizes, types and fields in the coatings industry is widening. Large enterprises occupy the high-end market with strong financial strength, advanced R&D capabilities and a wide range of market channels, while small and medium-sized enterprises need to seek breakthroughs in market segments or specific application fields to form differentiated competitive advantages. This phenomenon of industry stratification has further promoted the optimization of industrial structure and given birth to more specialized and refined development models.
The competitive advantage of the head coating enterprises is becoming increasingly prominent
Domestic head coating companies often have strong R&D strength and innovation capabilities, and they can keep up with or even lead the trend of technological innovation in the industry, seize the technological highland, and meet various needs of the market. By building a high-quality brand image, implementing effective marketing strategies, and building a perfect after-sales service system, we can stand out in the highly competitive market environment and stabilize our market share. In addition, leading enterprises have the advantage of large-scale production, which can effectively reduce costs and improve production efficiency. Large-scale procurement of raw materials can reduce material costs, and large-scale production and sales networks can save costs in logistics and distribution, allowing them to stay ahead of price competition.
Top 10 coating companies in the Chinese market
6-10 paint companies with annual revenue: Sherwin-Williams, Jordan, Carberry, BASF and Xiangjiang Group. Jiabaoli ranks 8th, headquartered in Jiangmen, Guangdong, with an annual revenue of about 4.2 billion yuan. In the first decade of its establishment, it broke through the competition and established a leading position in the market for wood furniture paints. In the second decade, it entered the field of interior paints and successfully established a new pillar business. After entering the third decade, the company began to lay out in the field of architectural coatings and building energy conservation, and successfully built the third pillar business, namely the engineering paint business. Carberry's business scope covers wood coatings, interior and exterior architectural coatings, industrial coatings, art coatings, waterproofing coatings, inks and coating services.
1-5 paint companies with annual revenue: Nippon China, Oriental Yuhong, 3Trees, AkzoNobel and PPG. Nippon Paint China ranks first on the list, headquartered in Shanghai, with an annual revenue of about 23.3 billion yuan. Founded by Mr. Goh Ching Liang, a native of Teochew, the company has more than 70 production and supply chain bases in China. Nippon's business scope has covered decorative coatings, architectural coatings, industrial coatings, automotive coatings, marine coatings, protective coatings and powder coatings and other fields. Through scientific and technological innovation, we continuously optimize the product and service system, and enhance the integrity and competitiveness of the overall solution.
In the grand picture of the coating industry, environmental transformation, technological innovation, brand building and market segmentation have become the key forces leading the industry forward. Only by keeping up with the pace of the times and understanding the changes in consumer demand can we gain a firm foothold in the rapidly changing market environment and achieve sustainable and healthy development.