Anyone who knows anything about motorcycles knows how important a motorcycle helmet is. The main purpose of a helmet is to prevent head injuries and improve safety. It is simple to use, and it can be worn lightly to play a protective role. The advantage of a helmet is that it can effectively reduce the risk of head injury, and it is the most important safety equipment for motorcycle riding.
Recently, the imported helmet brand SHARK officially released and launched its latest four helmets. From the lowest to the highest, they are the RIDILL 2, the D-SKWAL 3, the i3 SKWAL i3, and the EVO ES, nicknamed the backflip. Originally, it was just a mediocre news in the motorcycle circle, but because of this, the price of the second generation of magic weapons has dropped to less than 1,000 yuan, which is somewhat unexpected, and has also aroused the attention of the industry.
Many media and netizens have said that how can domestic motorcycle riding equipment brands still live? Is this really the case? In fact, it is a bit exaggerated with rhythm. Because if you look closely, the price below 1,000 yuan is only the entry-level magic weapon second-generation plain helmet, which can almost be regarded as a low-end entry-level product in this brand. Just adding the color version of the flower, you have to add nearly 400 yuan (the price of the second generation of the magic weapon version is 1398 yuan), and the other main new products of SHARK released this time, the price of the third generation i3 color version of the star is 2798 yuan, and the price of the journey EVO ES starts at 2998 yuan, which is still not cheap.
The second generation of the magic weapon is made of injection polycarbonate material, in line with UN ECE 22-06 and CCC-GB811-2022 standards, with a lens locking system and air flow port. It is also equipped with a PINLOCK® anti-fog adjustment knob and a lens quick-release system. But in fact, at this price, there are many helmets with more cost-effective domestic brands than it, and just such a product can cause a big storm in the market because of pricing, in fact, it is not enough.
Of course, expensive imported brand helmets, such as shoei and so on, must have outstanding features in terms of design, comfort and many details, but in fact, in terms of safety testing, the difference between domestic brand helmets and them is not as big as imagined, which can fully meet daily needs, and the price is significantly more affordable. For example, the domestic LS2 also has a 4-star crash test product, and shoei also has a 3-star score.
Therefore, today's motorcycle consumers have a more mature and rational consumption concept of equipment. It is true that there is a big difference between domestic helmets and imported helmets, but they are not as bad as the equipment party mouths. It is also clear to everyone that motorcycle protective gear equipment is first used to ensure safety, but there is a redundancy problem in safety. For example, if a driver needs to get off the track, he must wear a race-grade helmet with a leather suit. However, if this equipment is only for weekend running or city commuting, it is a surplus of safety performance, especially if you are not rich in hand, it is completely unnecessary.
In general, in the motorcycle market, from the whole vehicle to the equipment, the price begins to roll, which is definitely a good thing, and it is the consumer who benefits.