New opportunities, new fields and new tracks for the silver economy are "coming".
What is the silver economy? It is a general term for a series of economic activities such as providing products or services to the elderly and preparing for the aging stage. At the beginning of this year, the General Office of the State Council issued the "Opinions on Developing the Silver Economy and Improving the Well-being of the Elderly", proposing 26 measures in 4 aspects, commonly known as the "26 Articles of the Silver Economy" in the industry. Subsequently, the State Council's "Government Work Report" also mentioned that it is necessary to strengthen the supply of supplies and services for the elderly and vigorously develop the silver economy. Nowadays, all provinces across the country are competing to compete for the "golden track" of the silver economy.
As the "number one player" of the silver economy at the county level in our province, Linwei District has entered the "test mode" several years ago. At the beginning of November 2020, at the 2020 Boao Cultural and Creative Week Summit Forum in Boao Town, Qionghai City, Hainan Province, Linwei District proposed to build a "global better life demonstration area" led by the silver economy. This is the first city in the country to put forward the concept of silver-friendly economy, which has attracted great attention from the participating experts.
Rehabilitation and Rehabilitation Center in the Better Life Demonstration Area (rendering)
In recent years, Linwei District has taken the silver hair industry as the leading industry of the county economy, and has made great efforts to build the province's first "Silver Age Gold Street" and the first "Silver Economic Research Institute" in the province...... The "basic project" of the silver economy in Linwei District is improving day by day.
The Silver Engine is full of power
The engine is the decisive factor in the power of a giant ship. In order to drive the "silver engine", it must have its own advantages, in other words, it must be attractive enough to attract the elderly group, and it must have the prerequisites for the development of the silver economy.
Start early. At the beginning of 2020, the development of the "silver economy" in Linwei District was taken as an important measure to actively respond to the aging of the population and promote high-quality development. With the support of the National Development and Reform Commission, the country's first "Better Life Demonstration Zone" with the silver economy as the core has been established, the development of the silver industry-led health industry as the development direction, and actively promote the national pilot reform of home and community care services for the elderly, striving to create the country's first age-friendly city, and taking the lead in the "silver wave".
Good warm-up. Linwei District has a good foundation for rich products, large planting scale and strong regional branding, as well as new industries with high scientific and technological content, strong technical standards and extending the primary production chain, coupled with convenient transportation and profound cultural heritage, which are enough to attract the elderly. However, in order to make the foundation of the silver hair industry more solid, the congenital conditions are good, and the early starting time is obviously not enough. Therefore, Linwei District has focused on building a socialized pilot of the old-age service system of "home-based, community-based, institution-supplemented, and medical-care combined", and has created a "Silver Age Gold Street" integrating a comprehensive information platform for the elderly, a day care service center, age-appropriate transformation and sales of old-age care products, and explored and formed a seven-in-one "Duqiao old-age care model" of "medical care, nursing, health, nursing, education, entertainment, and security", so that the "silver engine" can be fully warmed up.
The day care center carries out collective birthday parties and community characteristic elderly care services
Advantage is potential, is power, is a powerful engine for industrial development. What's more, in the development of the sunrise industry of the silver economy, the major advantages of Linwei District are superimposed, and the "silver engine" is full of power.
The "Silver Track" has been upgraded
The engine determines the power, and the track determines the speed. Open the first regional-level silver industry development plan in China - "Silver Industry Development Plan for Linwei District, Weinan City, Shaanxi Province", which has the following text: Linwei should be based on the industrial foundation, location conditions and overall positioning, to create a "2+N" industrial system dominated by comprehensive services for silver hair, silver health food, and supported by high-quality silver manufacturing, health tourism, all-age communities and professional services, clarify the development paths of various industries, and build a spatial layout of the silver hair industry of "dual-core, three-piece, two-ring and multi-point".
Linwei District has built a leading industry of 10 billion yuan based on the silver hair industry
It can be seen that Linwei District is galloping bravely on the silver economic track with the momentum of accumulation——
In terms of improving the silver service industry, we will build a "complex" of pension services. Promote the care and elderly care services based on home care, community care for the elderly, and supplemented by institutional care; provide medical and health services for the elderly led by preventive health care, health management, and rehabilitation nursing services for the elderly; enrich the health promotion services for the elderly with sports and leisure and cultural tourism activities for the elderly as the core; promote the education and training services for the elderly with knowledge education for the elderly, community universities for the elderly, and employment training for the elderly; cultivate commercial insurance, financial services for the elderly, and Pension trust as the core of the pension financial services, the introduction of pension science and technology industry and smart pension services supported by pension scientific research and experimental development, pension product quality inspection technical services, Internet pension service platform, etc., the simultaneous development of pension media services, elderly legal services and legal aid as the focus of other pension services, the construction of a multi-scene, multi-format, multi-functional pension service complex, to create a three-dimensional pension model in the city.
In the silver health food industry, cultivate the "industrial chain" of pension services. The production of fresh vegetables and fruits, enzymes and food deep processing will be the focus, promote the planting of grapes, walnuts, kiwifruit, etc., and cultivate the big health enzyme industry and the food deep processing industry dominated by raisins, fruit wine production, leisure snacks for the elderly and nutritional supplementary food for the elderly. In addition, the medical 3D printing and elderly daily necessities manufacturing industry, rural health care, cultural health care and health care sojourn industry and other industries are also entering the "silver hair" development track in an orderly manner.
The establishment of a series of key development directions has made the consensus on the development of the silver hair industry in Linwei District more cohesive, and the construction of the silver industry system has been accelerated.
Creating a "Silver Hair Sample"
Promote the development of the industry with industry standards. Linwei District took the lead in formulating silver industry standards in the country. Formulate standards for the construction of an age-friendly and livable environment. Based on relevant domestic and foreign standards, the actual life trajectory and daily needs of the elderly, compile standards for the construction of an age-friendly and livable environment, guide the construction of age-friendly communities and age-friendly livable environments, improve the age-friendly and livable environment of townships, towns and sub-districts, and make the lives of the elderly more exciting; With the help of the leading advantages in the formulation of industry standards for housekeeping services, the company took the lead in proposing the industry access standards for the silver hair industry in the country, and set out a "hard bar" for the access qualifications of pension institutions, practitioners' practice qualifications, professional skill standards, and institutional management standards, so as to ensure the sustainable, standardized and healthy development of the silver hair industry, and improve the standards for silver hair services. Create an "upgraded version" of the service standards for the elderly, formulate health intervention, long-term care, basic services, hospital discipline construction specifications, medical service content and charging standards, etc., cultivate the "golden signboard" of silver services, meet the diversified, multi-level and high-quality service needs of the elderly, and support the stable happiness of the elderly.
Stimulate the momentum of the industry with talent construction. Relying on the two platforms of Yinfa Economic Research Institute and Weinan Vocational and Technical College of Smart Health Care Industry, we will build a professional talent training mechanism to provide talent support and intellectual support for industrial research, technological innovation and product research and development. Adopt the mode of government subsidy + self-expense of elderly care institutions, carry out special training for elderly care workers, and explore the collaborative training model of universities, vocational schools, scientific research institutions, industry associations, social organizations, and medical and elderly care institutions, establish a district-level elderly care service training and practice base, and recruit talents, cultivate talents, and gather talents in practice. Integrate service assessment projects, organize and hold elderly care skills competitions, achieve the demonstration effect of "promoting learning by competition, training by competition, and technology by competition", and promote the humanization, standardization and standardization of the elderly care service industry. Promote the cultivation of silver-haired entrepreneurs, create a training base for entrepreneurs and a practical education platform, disseminate the latest trends in the development of the silver-haired economy and enterprise management concepts, commend the leading talents of successful entrepreneurs, and give enterprises certain tax incentives, financial services and financial incentives.
Silver Age Gold Street with the theme of silver economy and health industry development
Linwei District, which has both a silver economy and a silver romance, is actively demonstrating how to deal with the problem of population aging, and turning the goal of a beautiful life demonstration area with beautiful ecology, optimized production and high quality of life into reality. (Contributed by the Propaganda Department of Linwei District Party Committee)