From 99,800, the BYD Dolphin Glory Edition is listed, and the joint venture is going to lose sleep again?
Recently, another round of "price war" set off by the 79,800 BYD Qin PLUS Glory Edition can be said to have set the tone of "one roll to the end" for the 2024 auto market. Subsequently, many car companies have chosen to follow up with price cuts. Of course, there are also car companies that are still waiting and seeing.
Perhaps many people think that this wave of "price war" may stop here. But I never expected that the Qin PLUS Glory Edition was only the first axe, and then, BYD launched the BYD Dolphin Glory Edition on February 23, with a price of 99,800 yuan, which undoubtedly lowered the threshold for buying a car again. At the same time, it has also brought a huge impact on this market segment.
However, it is not so much a price reduction as a new model. Compared with the old entry-level models on sale, the Dolphin Glory Edition has added a 302km vitality version model, with a price of 99,800. At the same time, there are two versions of 401km and 420km to choose from, and the top price of the whole series is 129,800.
After talking about the price and then looking at the product, as an Honor version model, the new car has not changed much in terms of appearance, and it still continues the styling of the old car. I believe that everyone is already very familiar with the design style of this car. Roundness and cuteness are many people's impression of it, and its small exterior size and small interior space also make it the first choice for many family cars. However, compared to the previous model, the Dolphin Honor Edition features newly designed low-drag wheels, while also offering privacy glass in the rear and two new body colors, which are the few changes that have been made.
Coming to the interior, the Dolphin Glory Edition has also been improved only in terms of direct details, and the overall design remains the same. For example, the new Type-C charging port, 50W wireless charging and front seat ventilation are all improvements that users like to see, and they also really improve the quality of the vehicle.
In terms of power, in fact, there is no need to introduce too much, BYD's blade battery will naturally not be absent, and the whole system is equipped with a wide temperature range high-efficiency heat pump system as standard, and the industry's first battery pack refrigerant direct cooling and direct heating technology, which not only improves efficiency but also ensures the endurance of low temperature weather in winter. Not only that, but in terms of chassis, the Dolphin Glory Edition has also upgraded the four-link independent suspension across the entire series. None of these upgrades are immediately visible, but they are all exactly what users need. On the other hand, such an upgrade may be more valuable.
As a phenomenal product in the A0-class sedan market, the appearance of the BYD Dolphin can be said to have amazed everyone. Looking back on 2023, the Dolphin bicycle has set a sales record of 367419 units, setting a new record for the annual sales of A0-class models. Today's Dolphin Glory Edition, under the premise of lower price and higher configuration, has once again achieved a leading position in the same level of models, and the hot sales are undoubtedly predictable. At this moment, it seems that we should think more about: in the face of such a strong "first start" of the Dolphin Glory Edition, how should domestic and joint venture cars at the same price take over?