Not long ago, Musk bought Twitter and tweeted: Next I want to buy Coca-Cola, I want to add cocaine back.
Just when the whole world was stunned, he tweeted again: I can't do miracles!
It turned out to be just lip service, but what does drugs have to do with Coca-Cola? Those secrets you don't know!
Hello everyone, I'm Ollie to give!
Legendary Coca-Cola
In addition to "OK", "Coca-Cola" is the most widely recognized word on the planet, and Coca-Cola's products appear in nearly 200 countries and regions in the world, more than the member states of the United Nations.
In 1886, the first bottle of Coca-Cola was officially sold in Atlanta, USA, and in the first year, more than 4 million bottles were sold, and today, more than 100 years later, it is said that nearly 20,000 bottles of Coca-Cola are sold every second in the world.
Coca-Cola's brand value has exceeded $20 billion, and Coca-Cola's formula is even worth more than $70 billion.
It is also said that the formula is placed in a large safe three meters high at the headquarters of the Coca-Cola Company, and to ensure safety, the company has spent a huge amount of 75 billion yuan to create a comprehensive security system.
Some say that the key to the safe is kept by two executives who appear at the same time to open the safe, that they are not allowed to go out in the same vehicle to prevent someone from snatching the recipe, and that it is three executives who keep the recipe.
These sound like movies, it is already legendary enough, let's look at the real money and silver figures, in 2021, when the global epidemic is still raging, Coca-Cola achieved annual operating income of $38.7 billion, an increase of 17% year-on-year.
Musk spent $44 billion to buy Twitter, which is true, but it's not so easy to buy Coca-Cola, which is currently worth $284.2 billion, and while Musk is really rich and the world's richest man, he's worth only $260 billion.
It's really unaffordable! But he said he was going to add cocaine back to cola, and that really caused an uproar! That's right, cocaine is a drug!
How did cocaine come about
Cocaine, also known as cocaine, is extracted from the leaves of a plant, a tropical green shrub called coca that looks like a camellia and grows in the Andes Mountains of South America.
Thousands of years ago, the ancient Indians have been by chewing coca leaves to refresh, said that after chewing, there is no hunger and thirst, but also to relieve fatigue, pain and disease, the local people called "holy grass".
This is because the coca leaf is rich in plant bases and many vitamins and other nutrients, especially the alkaloids in it can directly act on the human central nervous system and produce a certain anesthetic effect.
In 1859, the Austrian chemist Newman extracted a high-purity anesthetic substance from coca leaves, named cocaine, and in Europe it became a panacea for all diseases.
Professor Holstead, known as the "father of modern surgery", made cocaine into a local anesthetic for surgery, the famous psychologist Freud used cocaine for the treatment of depression, and even doctors used cocaine to treat addictive dependence on opium and alcohol.
According to statistics, there were more than 50,000 kinds of cocaine-containing drugs on the US market at that time.
In the mid-18th century, Mariani, a wine with cocaine added to it, was popular throughout Europe and the United States, such as Edison, Queen Victoria, Pope Leo XIII, etc.
Coca-Cola's past life
In 1885, John Pemberton, an American pharmacist, continued to add caffeine-rich coca nuts to Mariani wine, and cocaine, caffeine and alcohol were mixed together to produce "Pemberton French Coca Wine".
It sounds exciting, and he wants to make a lot of money.
As a result, the United States issued prohibition in that year, Pemberton concocted an alcohol-free version, "Fat House Happy Water" was officially born, coca leaf Coca leaf and cola nut the name of The combination is Coca Cola (Coca Cola).
Americans found that although this drink did not contain alcohol, it could bring the same effect as alcohol, and for a time, the original drunkards drank Coca-Cola.
When abused as a drug, cocaine can be extremely damaging to the body.
In addition to being quickly addicted, it can also lead to severe insomnia, loss of appetite, respiratory depression, arrhythmias, digestive disorders, and even paranoid psychosis, and many large doses lead to respiratory failure and death.
The toxicity of cocaine was not gradually revealed until the early 20th century, but it was too late, and the greedy operations of the merchants at the time allowed cocaine to gradually develop into a devastating drug alongside heroin.
In 1903, the Coca-Cola Company removed cocaine from the formula, and in order to ensure the unique aroma of Coca-Cola, coca-cola to this day contains extracts of coca leaves, but completely filters out cocaine.
In 1914, cocaine was regulated along with morphine and heroin, and governments enacted laws and regulations on food and drugs to curb cocaine abuse.
Musk supports cocaine
How can Musk support putting cocaine back into Coca-Cola? Isn't he a high-tech elite?
That's really what he really thinks, musk himself is a fanatical supporter of soft drugs.
For example, marijuana, Musk publicly smoked marijuana on TV shows in the early years to show his support for marijuana.
Just on April 2, 2022, the U.S. House of Representatives passed a bill to legalize marijuana, and it is no longer illegal to absorb marijuana in the United States.
The United States is the most drug-infested country in the world, consuming nearly 16,000 tons of drugs in 2021 alone, and the value of the drug trade even exceeds $50 billion.
8.2% of the total U.S. population is addicted to drugs, and between 2020 and 2021 alone, 93,000 people died from drug overdose.
Nearly one-third of the crimes in the United States are drug-related, nearly 30% of the sixteen and seventeen-year-olds have smoked marijuana, and more than 80% of them agree to legalize marijuana.
Why drugs are rampant in the United States
Why legalize it? Driven by economic interests, of course.
In 2014, Oregon legalized marijuana and soon tasted the "sweetness": not only stimulated local consumption, but also brought in the tourist population that smoked marijuana, boosting the local economy.
Colorado collects $60 million a year on marijuana, and Washington receives $637 million in taxes over five years.
Some large U.S. pharmaceutical companies have invested heavily in lobbying money to legalize drugs, and for politicians, meeting the demands of drug users can be exchanged for votes to meet their political demands.
Hearing this, do you think the next step is that cocaine should be legalized in the United States soon!
If this is the case, it is certainly possible to add it back to Coke. However, we Chinese not drink, if you want to drink, drink the Chinese special edition.
I'm Ollie, next issue to talk!
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