Hi Here is Che Yizhi
In recent years, The Chinese auto market has added another keyword - multi-fetal families. The result is not only the sudden rise of three-row models, but also the use of many family trips. Such consumption upgrades cover all price points of the mainstream, so that brands in different camps have the opportunity to participate in this wave of consumption upgrades.
However, for joint venture brands, it is not necessarily easy to get into the market. Although there is a better word-of-mouth foundation in hand, because the use needs of Chinese consumers have developed to a stage of their own faction, the era of directly introducing foreign products to harvest market share is gone, and it is necessary to have accurate insight into the needs of Chinese people to create products that are good for them.
This is also the inherent competitive advantage of Chinese brands.
Therefore, in recent years, the expected expansion results of the joint venture have not appeared, but the Chinese brand has taken this opportunity to achieve a breakthrough or even a counter-overtaking, showing the strong strength and ambition to hit the high-end again. Combined with the technological advantages of Chinese brands in the new energy era, the changes in the pattern of China's auto market have never been so exciting as at this moment.
New energy + high-end + three rows of seats, many Chinese brands hope to achieve grade upgrades, but there are not many mature works that really dare to take this step, after all, it is always easier to hype the concept than to make products in a down-to-earth manner. The one who really got his hands on it in the end, I think the Lantu dreamer must be counted as one.
From the warm-up stage, Lando Dreamer has received the attention of many friends around them, who often have established a family and intended to purchase mature products such as Mercedes-Benz V-Class, Buick GL8, and Toyota Xena. But buying such a fuel model in a big city, let alone how difficult it is, and the cost burden of daily use should not be underestimated. After all, now the oil price is soaring, the daily use radius of MPV is not large, and when it comes to refueling, it will feel that the money is not enough to spend, but it has to bear everything.
At present, there are not many high-end large-scale MPVs like Lantu Dreamer that focus on the new energy field, and most of them only provide pure electric versions, which makes people feel that the component of policy speculation is greater. In contrast, Lantu, which insists on walking on two legs of "pure electricity + extended range", has opened up a broader market for dreamers.
Even if the pure electric version of the battery capacity of up to 108.7 degrees, pure electric endurance can also achieve 605km, but in order to cope with the needs of long-distance cruise, the Dreamer's extended range version still provides a more secure option to refuel, with 82km of pure electric endurance and 750km of comprehensive endurance, both "low-cost commuting" and "endurance worry-free", which is attractive enough for target consumers.
Of course, another technical dividend brought about by electrification is the substantial improvement of power performance. The whole series is equipped with a dual-motor four-wheel drive system as standard, and the acceleration time of 100 kilometers is 6.9s (extended range version) and 5.9s (pure electric version), which is not enough for a large MPV with a curb weight of more than 2.5 tons, and even in the global MPV is one of the best. Coupled with the grip advantage of the four-wheel drive system itself, even in the face of the rain and snow road conditions that are difficult for MPV to withstand, it can be stable and far-reaching.
Running fast and eating less is very attractive to home users. But in addition, the Lantu Dreamer, who dares to set the starting price at 380,000+, has more advantages that make it difficult for competitors to compare.
In terms of size, the Dreamer's 5315/1985/1820mm three-dimensional circumference, as well as the 3200mm wheelbase, have made themselves successful in the category of large-scale MPVs, pressing the GL8 and The Sai Na, which is comparable to the V-class long-axis version. This also makes the interior space of Lantu Dreamer the biggest capital for business reception and home travel.
In my previous personal experience, the front, middle and back rows can calmly sit in 180cm height passengers, and the comfort of each row is far stronger than those MPV based on Van, coupled with the "dream linkage" of the air suspension and CDC electromagnetic shock absorbers, the smoothness and softness of the "magic carpet", which has left a deep impression on those of us who are accustomed to high-end luxury cars. Coupled with small and pleasing features such as seat ventilation/heating/massage, double skylights, and small table panels in the rear, the overall ride experience is completely comparable to the upstream level of the same class.
Behind these technological upgrades comes from the upgrading of user consumption needs. Today's consumers no longer have the same distinction between "business" and "home" as in the past, but hope to use the power of technology to achieve "I want it all". Obviously, Chinese brands like Lantu, who have mastered the core technologies of electrification and intelligence, are more capable of developing a high-end work that is more in line with the needs of Chinese consumers from scratch, and dare to do the high-end dream of Chinese MPV.