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How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

On April 19, the "track-level performance SUV" Xingtu Lingyun S was launched, and the new car launched a total of two versions of the super pro two-wheel drive and the super pro four-wheel drive, the official guidance price was 159,900 yuan and 169,900 yuan respectively, and the threshold was slightly increased by 2,000 yuan compared with the conventional 2.0T model.

In terms of appearance design, on the basis of continuing the ordinary version of The StarWay Lingyun, the Lingyun S is obviously blackened in the wheel hub, front encirclement, etc., and the brake calipers are also replaced with a conspicuous red, and the center of gravity of the vehicle style is obviously biased towards movement.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

The interior part has also been improved in details, such as the orange decoration, orange stitching and even the orange Super Power logo added to the details of the center console, and many of the original metallic trim strips have also been replaced with dark black; 12.3-inch dual screen design, electronic shifting, touch air conditioning panel, etc., as always, the style of technology.

In terms of comfort, the four-wheel drive version of the Starway S uses double-layer soundproof glass, and even with performance as the selling point, engine noise should still sound inconspicuous. Steering wheel, throttle and brakes, three places that require a lot of operation by the driver, are also adjusted very lightly. Putting aside the high-performance selling point of the "track-level SUV", the Starway S is actually a comfortable home SUV.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

In order to interpret the positioning of the performance SUV, Lingyun S held a series of public activities on the Zhuzhou International Circuit track, and the standard and intuitive test items such as elk test, high-speed pile winding, zero hundred acceleration, and fixed-point winding were completed one by one. In the final elk scene, the speed of the elk scene was 85.9km/h, the zero hundred acceleration was 6 seconds, and the fixed point circle and high-speed pile winding score were 31.3s and 9.7s, respectively.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

The core of the above achievements is the power and the chassis.

In terms of power, Lingyun S is equipped with Chery ACTECO's third-generation 2.0T engine, and 192kW and 400N·m are its performance boundaries, and the data performance is excellent. At the same time, this engine also has certain advantages in thermal efficiency, stabilization and silence, and the fuel consumption is also well controlled.

The transmission part matches the 7-speed dual-clutch transmission, which is the main feature of high efficiency and directness, and the time-sharing four-wheel drive that belongs to the auxiliary part is from BorgWarner, which is also a fairly mature supporting program.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

The chassis part is the front McPherson rear multi-link and with Bosch's latest ESP 9.3, the tuning part is jointly completed by Chery and Benteler, in order to further highlight the sporty tonality, the length and wheelbase are shortened by 90mm and 85mm, and the height is also reduced by 24mm, which is also another key to Lingyun S's ability to win in handling in addition to speed.

In addition to performance, Lingyun S is also constantly increasing in security configuration. Inheriting the global high-performance M3X Mars architecture (PRO) high-quality safety genes, the high-strength steel of the Xingtu Lingyun S vehicle accounts for up to 85%, the B-pillar and other key parts use yield strength 1500Mpa super steel, while the body torsional stiffness is as high as 28579Nm/dea; in terms of intelligent safety, the new car is equipped with 15 ADAS intelligent driving assistance systems as standard, and has the blessing of BorgWarner intelligent four-wheel drive system and Bosch's latest 9.3 version ESP body stability system.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

Since the establishment of the Xingtu brand, it has always wanted to build a high-end brand of Chery. However, based on the current market environment, Xingtu's high-end route is not ideal. The launch of new products, making a fuss about performance and power, is also an attempt to find another way. But is this performance route easy?

Haval F7x, Geely Xingyue S, Trumpchi GS4 PLUS, Lynk & Co 05 and other models, although the performance is in the same price range belongs to the leader, but there are few products that can go, in the final analysis, the purchase of compact SUVs users have more needs for comfort and home, performance is the icing on the cake on the advantages of home.

However, Lingyun S has certain product competitiveness, such as the 2.0T engine + 7-speed dual-clutch transmission used in power, and the 2.0T turbo engine + 8-speed manual automatic transmission of Lynk & Co 05, the former has more advantages in performance values, coupled with high cost performance, so it gives users who pursue performance more choices.

How does the new car | How does the Xingtu Lingyun S compete in the domestic performance SUV market?

Ye Lei, general manager of EXEED Xingtu Marketing Center, once said, "Users are always the best product managers of Xingtu". In the context of Chinese car brands mostly consumer products, the attempt made by Xingtu Lingyun S may be to create a sentiment car that can resonate with car lovers.

So the question is, will the target users of Xingtu be willing to pay for it?

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