Speaking of mobile phones, it is now an indispensable thing in the daily lives of all of us, and it is almost impossible to survive without mobile phones. Technology is changing every day, the same mobile phone is also following it in the continuous development, and then take the previous mobile phone and the current mobile phone to compare, the change is really very huge.
At first, the invention and use of mobile phones was only to maintain the role of telephone contact, but with the change of people's thinking and lifestyle, people began to increase the demand for mobile phones. The appearance and performance of mobile phones are constantly being upgraded and updated, from button mobile phones to touch-screen mobile phones, to the current full-screen mobile phones, countless software is increasing... It has slowly replaced the computer. From traditional mobile phones to smart phones, domestic mobile phone manufacturers continue to change.
▲ Indian mobile phone
Before the Indian mobile phone market
In the world, China is the world's largest smart phone country, the mobile phone industry is developing rapidly, in just a dozen years, a number of excellent domestic enterprises continue to grow and develop, to win the recognition and trust of the majority of consumers. It has not only the major brands of mobile phones, but also its own 5G technology.
▲ Indian people are using mobile phones
The rise of local Indian brands
From the 2G era to the 3G era, Nokia, the hegemon of feature phones, fell sharply after monopolizing the world market, and Samsung and Apple rose rapidly. In the 3G to 4G era, the overlords of the Chinese market, Huawei and Xiaomi, have replaced ZTE, Coolpad, Lenovo... But in the 5G era, it is difficult for new brands to replace old brands in the market.
So China's mobile phone companies have targeted India, one of the foreign markets. In 2014, there were four local brands of mobile phones in India, collectively known as Milk ("MILK"). Micromax, intex, lava and karbonn previously accounted for 46% of the market, according to the data released by the Indian Cellular Communications Association, in 2021, there are Indian-made mobile phones accounting for 11% of the global market share, compared to 3% in 2014, it has to be said that India has made a lot of progress in this regard, and this number is still climbing this year.
▲Mobile phone processing plant in India
India is dominated by low-end mobile phones. Just seven or eight years ago, its local brands in the Indian market still occupied half of the country, when the Indian mobile phone led by Micromax accounted for 54% of the market share, and the market share once crushed Samsung. However, with the cost-effective mobile phones of our country's Redmi mobile phones and OPPO and Vivo mobile phone manufacturers entering the Indian market, they are welcomed by Indian consumers because of their high quality and low price. By the end of 2017, Micromax's share had fallen to 6%, while Chinese smartphone brands accounted for 40%, and this figure soared to a staggering 70% by 2020.
A local Indian brand
In the analysis of professionals, the increase in smartphone production in India is mainly due to the expansion of local manufacturing plans by Chinese mobile phone manufacturers in India. More than 15 mobile phone manufacturers from China have completed their factory construction plans in India. With the development of India's mobile phone industry, it will drive the development of its own mobile phone industry, whether it is the mainland or India's local die-cutting enterprises will benefit. Because according to a data, the Indian mobile phone market has plunged by 48% in 2020.
The former four major brands "MILK" have basically disappeared, although there is also the emergence of Jio Phone, but the trend of India's local brands being completely suppressed is unstoppable. In 2020, the market share of India's local mobile phone brands has been less than 3%, which can basically be declared obsolete. However, India is also building its own electronics industry chain through institutions, hoping to gradually complete import substitution, let its own local brands rise, and regain its own market.
▲Mobile phone conference
epilogue
The development of a certain industry in a country must be indispensable to the squeeze of foreign capital, and only under the squeeze of foreign capital can we strive to be strong, actively forge ahead, and seek a way out, which is the so-called "born of sorrow, died of happiness", only under the encirclement and interception of foreign capital can we support the development of the industry in our own country.