On March 28, Jiangling Ford Lingrui was officially launched, and a total of 4 models of new cars were launched, and the official guiding price range was 139,800-165,800 yuan. Among the four models, the platinum-collar, prestigious-collar, and prestigious-collar PLUS models can be delivered on the market, while the fine-collar models are expected to start delivery in May.
Compared with the atmosphere and stability of Lingyu, the appearance of Lingrui is obviously more youthful and fashionable. The split headlights and large polygonal grille continue Ford's latest family design language, and the 1935mm overshoot width further highlights Ford's understanding of "potential energy aesthetics".
In terms of body size, the new car has a length, width and height of 4630/1935/1706mm, and a wheelbase of 2726mm. The design of the double waist line also makes the entire side of the car look more dynamic, and the most attractive thing about the rear part of the car is the shape of the interior of the taillights, which is very recognizable from the "three bars" design of The Ford Mustang.
Inside the car, two large 12.3-inch screens brought a good sense of technology. It is worth noting that Lingrui is the first model equipped with Tencent TAI 4.0 intelligent car machine system, in addition to the common Tencent map, mobile phone Interconnection, the new car also provides AR real-life navigation, car WeChat and other practical functions.
In terms of intelligent driving assistance that users are generally concerned about today, Lingrui is also equipped with Ford's latest Co-Pilot360 Intelligent Driving Assistance System. Through the millimeter wave radar + vision fusion solution, on top of the L2 level of automatic driving assistance functions, it is also possible to realize LRAS track reversing, DCLC intelligent lane change assist, APA 5.0 fusion vision automatic parking, etc.
As for power, Lingrui is equipped with a 1.5T four-cylinder turbocharged engine with a maximum power of 125kW, a peak torque of 260N·m, and a third-generation Magna wet 7DCT dual-clutch transmission with a transmission efficiency of up to 97%, which can better balance performance and fuel consumption.
Master observation
Judging from the many new cars recently listed by Mondeo, Lingrui and so on, Ford has indeed taken a huge step in the strategy of "more Ford, more China". Whether it is styling design, intelligent technology, or space experience, Ford fully considers the practical needs of Chinese consumers. In terms of price, Ford's sincerity is also obvious to all.
For Jiangling Ford, with the official listing of Lingrui, its product layout in the SUV market has also been further improved. As for whether the new car can become a new dark horse in the joint venture compact SUV market, let's wait and see!