"Tesla Model 3/Y price increase again", see this news do not know what the friends who want to buy Tesla are what views, it is estimated that some people will regret, why did not buy earlier? The other part is more questioning, why tesla repeatedly increases prices? According to my understanding, the reasons for the price increase are mainly two aspects, on the one hand, due to the continuous tight supply chain, the shortage of chips and batteries and other issues caused by the cost increase, and on the other hand, it is related to the national replenishment and decline.
Many friends may want to ask again, these unfavorable factors are not only for Tesla, the entire new energy vehicle market will be affected, so is not all cars will increase prices? In fact, some cars are trying to keep the price system stable. For example, the domestic new energy vehicle brand Weilai, today we will talk about Weilai.
The strength of the "high-end market"
As the only brand with scale effect in the current high-end pure electric vehicles, NIO has gained the trust of many users, if it can be divided into high-end markets according to the traditional car companies 300,000 yuan + "Then Weilai has entered the "high-end market" of new energy vehicles, and Tesla accounts for more than 70% of the sales volume of the "high-end market". From the product matrix point of view, Weilai models are rich, currently has ES8, ES6, EC6, ET7, ET5, ES7 a total of 6 models, if you count the EP9, SUVs, cars and supercars have appeared in the field of Weilai heroic. From a technical point of view, NIO has a second-generation high-efficiency electric drive platform NT2.0, artificial intelligence system NOMI, 4D intelligent control active suspension and other high-end intelligent configurations, which fully demonstrates the advantages it has in Chinese brands, placed in the world market, and its comprehensive strength is also brilliant enough.
The replenishment and service were well received
NIO adheres to the "user-centric" approach and creates a pleasant lifestyle for its nearly 200,000 users. In terms of energy replenishment, WEIlai implements the strategy of "rechargeable, replaceable and upgradable" to meet the user's energy replenishment needs. At the same time, through NIO House, power exchange, one-click rescue and other mobile services, NIO Day, Weilai App and other forms to bring quality services to users.
At present, in the face of the difficulty of price increases, Weilai not only did not follow the trend of price increases, but also according to the interests of users, the price announced has always been the price before subsidies, even if the price fluctuates, it is also because of the reason for the decline of subsidies, the price increase said at all, and the prospective owners can rest assured.