Recently, Geely Automobile announced its latest monthly sales. In february, this off-season, a total of 78,478 units were sold. Following the opening in January, it achieved excellent sales performance again. So, how are its major brands performing?
China Stars accounted for 24.5% of Geely's total brand sales
Compared with previous years, today's Geely gives consumers the impression that the grade is getting higher and higher. The introduction of more boutique models has led to an increase in the average bicycle price.
Among them, the China Star series is favored by a large number of consumers. According to officials, the sales volume of this series of models reached 13,653 units in February, and the proportion of sales among all Geely brand models has reached 24.5%.
Judging from this data, users have a higher degree of recognition of Geely's brand. At present, the Chinese Star series includes Xingrui, Xingyue and Xingyue L. Both were born on the CMA platform and can be said to have a good foundation.
Among them, as an A-class sedan, Xingrui is equipped with a 2.0T engine as standard, which has obvious power advantages in the same class. At the same time, in terms of selling price, it can be maintained within a reasonable range. As a result, good market feedback was obtained.
Geely Star-Yue and Hoshi-Koshi L are both compact SUVs. The former features a sneaky roof and looks more sporty. The latter star more L, the shape is relatively moderate, the main luxury and sense of technology, is currently geely's most concerned model. Its power technology comes from Volvo, and the whole series is equipped with a 2.0T engine as standard, which is divided into high and low power.
The transmission part, which is a 7-speed dual-clutch and 8-speed manual transmission, has certain advantages in the same stage. In addition, Hoshigoshi L has a more textured carriage, wrapped in a large amount of leather, and has a strong luxurious atmosphere. At the same time, it is equipped with a penetrating screen, and the sense of science and technology is directly approaching the new forces of car manufacturing, and the comprehensive strength should not be underestimated.
More points of blossoming, Boyue, Binyue, Emgrand sales exceeded 10,000
In addition to the China Star series, it can be seen from the sales report that the rest of the car series has also achieved good market performance.
The first was the Emgrand family, which sold 16,334 units in February. Its main car, Emgrand, is the first choice for many young people to buy cars, and its sales volume has exceeded 10,000 last month. The reason for the hot sale is inseparable from emgrand's high cost performance, and the manufacturer's guidance price is only 62,800-9.18 million yuan. With a good exterior interior and configuration, it is competitive and equipped with a 1.5L self-priming engine in terms of power, which can meet the needs of daily households.
In the Geely SUV family, the Boyue can be said to be a landmark model. Since its launch, it has become a blockbuster. In February, Boyue was still not old, achieving sales performance of more than 10,000. The reason why it can sell well is closely related to the more balanced product performance of Boyue. In terms of appearance, it is not too aggressive and is suitable for consumers of all ages. At the same time, after the change, the configuration has also been improved.
The entry-level SUV Binyue also attracted attention in February, with sales of more than 10,000 units. As a small model, Binyue has repeatedly achieved outstanding market performance because of its distinctive product characteristics.
Since the launch of the car, the car manufacturer has defined it as a Chinese steel cannon, which is remarkable in terms of performance. Powered by 1.4T and 1.5T engines, combined with its lighter curb weight, it offers users a passionate driving experience. For consumers on a small budget, it is a sporty SUV worth considering.
Lynk & Co continues to produce new products, with sales of 10,524 units in February
Among its own high-end brands, Lynk & Co's market performance is obvious to all. According to the sales report, in February, the brand sold 10,524 vehicles, although it did not achieve year-on-year growth, but considering the factors of the Spring Festival holiday in February, it was normal.
At present, the products of the Lynk & Co family can be described as quite rich, covering different levels of models. Among them, Lynk & Co 09 as the façade of the brand, the popularity has never decreased. Officials said that the model and Volvo XC90 were born on the same platform, and the mechanical specifications are in line with the luxury brand. The entire series is equipped with a high-power 2.0T engine with a maximum power of 254 horsepower, which is the same level as the XC90. At the same time, in terms of comfort and technical configuration, it is not too much to let go. The manufacturer guidance price is only 265,900-320,900 yuan, and the cost-effective advantage is quite obvious.
In addition to Lynk & Co 09, the official recently opened the booking of Lynk & Co 05+ black version has also attracted the attention of many consumers. The new car uses black design elements and looks very sharp, especially the large wheels and wide tires, highlighting the extraordinary strength of the new car in driving control.
In order to emphasize personalization, the new car also adopts a black and green interior color scheme and is equipped with a sport seat made of fur material, which is quite strong in texture. It is powered by a 2.0T turbocharged engine with a maximum power of 265 horsepower. For consumers who intend to buy a coupe SUV, the Lynk & Co 05+ Black Edition will be a tasteful choice.
National public opinion car: Geely's high-end new energy brand - Extreme Kr, the first model launched by The Extreme Kr 001, achieved 2,916 deliveries in February, with a relatively stable performance. In overseas markets, Geely sold 9,851 vehicles in February, an increase of 34.5% year-on-year, which was recognized by more and more consumers, and the process of internationalization was accelerating. What do you think of Geely's market performance in February? Welcome to leave a comment.