Beijing, 6 Mar (Xinhua) -- The successful holding of the Beijing Winter Olympics has opened a new page in the development of Ice and Snow Sports and the fitness of the whole people in China, and has also brought huge development dividends. Bian Zhiliang, member of the National Committee of the Chinese People's Political Consultative Conference and chairman of Taishan Sports Industry Group Co., Ltd., said that it is necessary to seize the opportunity of the post-Winter Olympic era, promote the leap in the mainland's ice and snow economy and ice and snow science and technology, drive more Chinese people to participate in ice and snow sports, and better serve the construction of a sports power and a healthy China.
Bian Zhiliang's Taishan Sports has served 6 summer and winter Olympic Games, 3 Youth Olympic Games, 6 World University Games, 6 Asian Games, 9 National Games and other domestic and foreign competitions. From the 2008 Beijing Olympic Games to the current Beijing Winter Olympics, Bian Zhiliang has clearly felt the rapid development of China's sports industry in the past 14 years, and the Olympic Games have a huge role in promoting the development of competitive sports, mass sports, campus sports and sports industries, as well as expanding domestic demand.
Bian Zhiliang believes that a large number of domestic ice and snow sports equipment have emerged at the Beijing Winter Olympics, the mainland ice and snow sports products and equipment have been continuously enriched, and ice and snow science and technology have made great progress. Driven by the Winter Olympics, the ice and snow-related industries in the mainland have entered a stage of rapid development, and the development momentum of ice and snow tourism is rapid.
On July 7, 2021, in the Ice and Snow Sports Equipment Industrial Park of Zhangjiakou High-tech Zone, workers worked in the workshop of an ice hockey shoe production enterprise. Xinhua News Agency (Photo by Wu Diansen)
He said that the holding of the Winter Olympics has promoted the development of the ice and snow industry on the mainland, the rise of the ice and snow equipment manufacturing industry, from almost complete imports to independent research and development, "China's intelligent manufacturing" and "China's creation" shine. After the Winter Olympics, more and more enterprises will invest in the research and development of ice and snow equipment, more and more people will begin to trust domestic ice and snow sports equipment, and China's ice and snow equipment manufacturing industry is ushering in a historic opportunity.
In this regard, Bian Zhiliang suggested that innovation should be the first driving force and vigorously develop the ice and snow manufacturing industry. He said that at present, there are very few ice and snow equipment manufacturing enterprises in the mainland that really have the ability of scientific and technological innovation and stand at the forefront of technology. It is recommended that the relevant departments of national sports, science and technology and other relevant departments introduce special fiscal and taxation and financial policies, starting from supporting key enterprises, identify breakthroughs in scientific and technological innovation, vigorously support the development of domestic ice and snow equipment manufacturing enterprises, and realize the localization of ice and snow equipment manufacturing with points and areas, break the monopoly of foreign enterprises, seize the domestic market with cost-effective and high-quality products, and seize the foreign market.
On August 18, 2016, at the Rio Olympic Wrestling Stadium, venue staff and volunteers took a group photo on the wrestling mat, which was from China's Shandong Taishan Sports Group. Photo by Xinhua News Agency reporter Liu Bin
Bian Zhiliang proposed that ice and snow sports enter the campus as a starting point to popularize youth ice and snow sports. Actively establish a government-led, physical education department-led, social resources-based ice and snow sports promotion system, the use of diversified ice and snow teaching models, strengthen the training of ice and snow sports talents. Vigorously improve the supply of campus ice and snow sports venues, revitalize idle venues and venue resources, and coordinate the implementation and orderly promotion of new construction, renovation and upgrading of venues. Strengthen the education of ice and snow talents and teacher training, introduce retired coaches and athletes to enrich the teaching force, and compile sports courses for ice and snow sports knowledge in primary and secondary schools.
Bian Zhiliang also suggested that with policy support as the focus, increase the support for the ice and snow industry. Further improve the relevant procurement policies, timely update the procurement catalog, include the existing innovative products of domestic ice and snow sports enterprises in the catalog, enhance the consensus on the use of domestic ice and snow equipment, and accelerate the development of the mainland ice and snow equipment manufacturing industry. Establish a docking platform for domestic equipment production and demand, and form an ice and snow industry chain in which manufacturing enterprises, distributors and end users are closely linked. Through policy guidance and support, fully stimulate the vitality of market players and promote the high-quality development of the ice and snow industry.
Editors: Liu Yang, Huang Xuguo, Zhou Xin, Yin Shiqi (Intern)