The sentence "One Japanese Field, Lifetime Honda" shows Dongfeng Honda's leading position in the industry! The reason is very simple, in addition to having excellent product strength, Dongfeng Honda's dedication to technology also makes the brand exude a unique charm, especially power technology!
In fact, even in today's new four modernizations, Dongfeng Honda also has deep achievements in the field of electrification. So, what did Dongfeng Honda, who was labeled a "tech freak", do right?
From technology leadership to market leadership
Dongfeng Honda "fast" people one step
At a glance at the current automotive industry, there are many car companies that understand technology, but very few are really labeled as "technology maniacs"! The reason why Dongfeng Honda enjoys such a reputation is that on the one hand, the brand has a very comprehensive and mature product system, and on the other hand, it is a strong positive research and development technology of the family.
In the more than ten years since its establishment, Dongfeng Honda has brought many pioneering technologies to the entire automotive industry and applied them to many of its best-selling models. From the world's first VTEC system that can control two different situations of valve opening time and lift at the same time, to Earth Dreams Technology , which combines driving pleasure and environmental performance, to the i-MMD hybrid system with fuel consumption and power, Dongfeng Honda's technological achievements are numerous.
Of course, in order to make environmental protection and driving pleasure coexist, Dongfeng Honda's power technology has never been just talk. Take the city SUV pioneer CR-V as an example, since entering the domestic market, the car has been regarded as a symbol of Dongfeng Honda's evolving power technology. From the beginning of the third generation CR-V using SOHC i-VTEC technology, the car has demonstrated a more dynamic experience than its class.
This performance advantage is also reflected in the earth dream technology equipped with the fourth-generation model, and the 142kW maximum power and 243 Nm peak torque of the 1.5T engine are close to many 2.0T engines. Not only that, but the hybrid CR-V equipped with the i-MMD dual-motor hybrid system has refreshed the fuel consumption to a new low of 4.9L/100km, once again fulfilling the commitment of "low fuel consumption" of Earth Dream Technology.
It is unreserved to say that among the many power technologies, the attention of i-MMD oil-electric hybrid must be the highest! You know, one of the core technologies of the powertrain that Honda offers to Red Bull Racing today in F1 is i-MMD. This hybrid system maximizes the advantages of the electric motor and the internal combustion engine by setting the working conditions of the electric motor and the internal combustion engine! As a result, while the system obtains strong power, it can also further reduce the fuel consumption of the car, and truly make "fast" and "provincial" once again one step ahead of the same level of models.
Add "electricity" transformation
Dongfeng Honda Electric Road presses the fast forward button
In the era of fuel vehicles, the success of Dongfeng Honda is inseparable from the leading power technology! In the era of electrification, Dongfeng Honda has not been immersed in the achievements brought by VTEC system, Earth Dream Technology, i-MMD and other technologies, but has set its sights on the electric vehicle market that adapts to the times.
In November 2018, Dongfeng Honda officially released the "Looking to the Future" new energy brand strategic plan at the Guangzhou Auto Show, and plans to build a product line with more than 10 electrified models within five years.
With the launch of X-NV and M-NV, two pure electric SUV models, and the launch of Honda's first plug-in hybrid model in China, CR-V Sharp Hybrid e+, the brand has laid a solid foundation for future electrification transformation. At the same time, Dongfeng Honda has also become one of the few automobile companies in the industry that covers four power systems of "fuel, pure electricity, hybrid and plug-in hybrid" at the same time!
With "sowing", there must be "harvest". It is reported that in the just-concluded 2021, the annual sales of the Dongfeng Honda electrification family reached 137341 vehicles, a sharp increase of 47% compared with the same period last year, thanks to this, the annual sales of Dongfeng Honda also reached 793,272 vehicles, and the cumulative number of users exceeded 6.85 million! Sufficient technical reserves and strong production and marketing momentum have provided strong support for the brand to accelerate the electrification process.
2021 is the year of Dongfeng Honda's electrification acceleration, in addition to the CR-V sharp hybrid e+ listed in February, on October 13, Dongfeng Honda also officially released a new pure electric vehicle brand - e: N at its electrification strategy conference, and brought the brand's first pure electric model - e:NS1 to the domestic market.
The biggest highlight of e:NS1 is its technology, which is from Honda's new intelligent and efficient pure electric architecture e:N Architecture. Unlike some of the "oil to electricity" brands, this architecture integrates high-power drive motors, large-capacity high-density batteries, exclusive frames for pure electric vehicles, and chassis platforms, so it is also relatively reliable in terms of reliability.
In the industry's view, the birth of e:NS1 not only undertakes the shaping mission of Dongfeng Honda's new pure electric vehicle brand e:N, but also announces the determination and attitude of Dongfeng Honda to fully transform into electrification.
Standing at a new node, Dongfeng Honda has set up a new flag - in the next 5 years, the brand will launch a number of e:N brand pure electric models based on the existing model matrix, and the sales share of electrified models will account for more than 50% by 2025. It can be seen that Dongfeng Honda, which presses the "fast-forward button", will usher in a new era of electrification.
Conclusion
Thick accumulation of thin hair, can go far! In the era of fuel vehicles, Dongfeng Honda has labeled itself as "technical control" with a series of technologies such as VTEC system, earth dream technology, i-MMD oil-electric hybrid, etc. In the era of electrification, Dongfeng Honda has continued to work hard, whether it is the continuous change of electrification technology or the increasingly perfect model layout, once again showing the leading nature of power technology! It is certain that with the continuous advancement of market electrification, Dongfeng Honda will bring more surprises to the industry!
Source: City Evening News all-media reporter Zhang Dawei
Editor:Liu Yanbing Editor-in-chief:Zhao Shuangxue Reviewer: Wang Shaozhong