The replacement of smart phones is very fast, and major mobile phone manufacturers are constantly developing new products in order to make more profits. Among the many brands that have gained a firm foothold in China, Huawei and Apple are the two main brands in the high-end market. Although Huawei also has the strength to compete with Apple, it is still very difficult to catch up with Apple. The latest key is out, it can be seen that Huawei is being targeted everywhere, and CCTV has been advising on this early on!
Huawei's situation
Huawei's scientific and technological achievements are major breakthroughs, it has a self-developed high-end chip - HiSilicon Kirin chip, but also launched a powerful Hongmeng operating system, Huawei has always been very clear positioning, is to take the same high-end quality route as Apple. As a local brand, Huawei's development path is not easy. It has been suppressed and targeted everywhere from foreign countries, so that the output cannot keep up, and the sales in the mobile phone market are naturally inferior to Apple.
Data show that the Chinese mobile phone market pricing within 5,000 to 8,000 mobile phones, Apple accounted for 84%, and in the more than 8,000 mobile phone market, Apple's share of up to 94%, it can be said that in the field of high-end mobile phones Apple is a dominant, the real sense of the "hegemon". Apple is making a lot of money in the Chinese market, is this entirely because of the excellent quality of Apple's mobile phones? Not really. As the biggest competitor, Huawei's suppression is also the reason why Apple's mobile phone is dominant.
In addition to the 5G field, Huawei's other developments have been subject to various restrictions from foreign countries. For example, the production of chips, due to the suppression, HiSilicon Kirin chips once became a masterpiece. Without the supply of chips, mobile phone sales fell sharply. Huawei's international mobile phone sales ranking has been much worse than before, from the original top three to the top five, which shows how much damage the suppression has done to Huawei.
Supply chain companies are damaged
In addition to Huawei, a competitor, there are also many core technology companies in China that have been damaged because of Apple's dominance. They were originally Apple's supply chain companies, but they were also targeted and kicked out of the supply chain. In 2021, Apple kicked out a total of 34 such technology companies, and OFILM is one of them. In 2016, OFILM joined Apple's supply chain, providing mobile phone cameras and other products for its mobile phones. In the following years, the cooperation between the two parties has been relatively smooth and win-win.
Apple benefited from OFILM, but in the end it had to "smash the pot they ate", unilaterally giving a "break-up letter", and also making OFILM lose serious revenue because of order reduction. OFILM's public information shows that its original top three customers are Apple, Huawei and Xiaomi, and now Apple kicks it out of the supply chain, and Huawei has plummeted its output due to chip restrictions, and the loss of OFILM has reached about 1.9 billion to 2.7 billion in recent days!
epilogue
Apple has been in China for many years, occupying most of the market, and has also made many domestic companies rely on it as one of its supply chains. In fact, CCTV has also issued advice early on, and domestic enterprises can only form their own system if they change the "Apple dependence" as soon as possible and enhance their independent research and development capabilities. Even without Apple's orders or restrictions from other sources in foreign countries, it can continue to develop. In the field of science and technology, only by having core technology can we not be controlled by others, which is a bumpy truth.